How to Track Contact Forms, Email & Phone Clicks in Google Analytics (using Google Tag Manager)

Track Your Contact Forms, Emails and Phone Clicks in Google Analytics, using Google Tag Manager for your hotel website.
Whilst hotel bookings represent macro conversions, there are a number of micro conversions that, when tracked, can help you get a more granular reporting in your hotel Google Analytics account, but also help you create better custom audiences for your advertising.
▬ Contents of this video ▬▬▬▬▬▬▬▬▬▬
00:00 - Intro
00:41 - Hotel Macro vs Micro Conversions
04:25 - Contact Forms
14:42 - Newsletter Forms
20:03 - Phone clicks
27:47 - Email clicks
32:57 - Events in Google Analytics
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📹 Watch also: Hotel Marketing Strategies: 5 Tips to Find New Hotel Customers: • Hotel Marketing Strate...
HOTEL GOOGLE ANALYTICS BLOG POSTS:
👉 Google Analytics for Hotels Advanced via Tag Manager | Tracking Adults & Children on a Search Level: www.directyourbookings.com/vi...
👉 Hotel Revenue Management & Google Analytics: 3 Must Track KPIs: www.directyourbookings.com/vi...
👉 CTR Hotel Website - Booking Engine: www.directyourbookings.com/vi...
👉 Get Your Hotel Ready for Google Analytics 4: www.directyourbookings.com/bl...
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