PowerPoint Storytelling: How McKinsey, Bain and BCG create compelling presentations

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  • čas pƙidĂĄn 15. 06. 2024
  • Learn how top consulting firms like McKinsey, Bain, and BCG turn boring PowerPoint presentations into engaging stories using the Pyramid Principle and the SCQA framework (Situation, Complication, Question, Answer). In this video, you'll see how to tell a story with your presentation, and why putting structure around your deck can make all the difference in the effectiveness of your slides.
    To learn more about our advanced PowerPoint and presentation design courses for consulting, strategy, and finance professionals, visit us at www.theanalystacademy.com.
    Make sure you also check out our most popular free download: Top 50 PowerPoint Shortcuts for Consultants (PDF) www.theanalystacademy.com/top...
    PRESENTATIONS USED IN THIS VIDEO:
    BCG, June 2013
    The Open Education Resources ecosystem
    www.hewlett.org/wp-content/up...
    *This video draws heavily on the book "The Pyramid Principle" by Barbara Minto to explain the Pyramid Principle and the SCQA framework. If you are interested in a deeper dive on the topic, we highly recommend you read her book.
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Komentáƙe • 208

  • @AnalystAcademy
    @AnalystAcademy  Pƙed rokem +6

    Don't forget to check out our advanced presentation design course! --> www.theanalystacademy.com/advanced-presentations-for-consultants/

  • @jehanr
    @jehanr Pƙed rokem +237

    Love how he goes INCEPTION at the end!! Structure to explain the structure.

    • @timgerber5563
      @timgerber5563 Pƙed rokem +2

      Plus, from an instructional design point of view it also serves as a reinforcing summary. Genius!

  • @domm1341
    @domm1341 Pƙed rokem +172

    Good video presentation. I’m also reminded of the following mantra when speaking to an audience:
    1. Tell them what you’re going to tell them.
    2. Tell them.
    2. Tell them what you’ve told them.

    • @ians7929
      @ians7929 Pƙed rokem +11

      Never ever do this

    • @DjIngenio
      @DjIngenio Pƙed 8 měsĂ­ci

      In general, that's the structure of this video ;) @@ians7929

    • @TheUrbanEpicure
      @TheUrbanEpicure Pƙed 7 měsĂ­ci +3

      Yeah, that works for school projects, in college and maybe at a TED talk, but corporate, senior, intellectually strong audiences will be annoyed (best case) or offended (worst case) by your repetitions.

    • @rouvenrouven5037
      @rouvenrouven5037 Pƙed 6 měsĂ­ci +3

      Then you might haven't done it properly. It's nothing more than a universal structure of beginning, middle and ending. Bu't its also nothing less. Universal and useful for presentation, because it reminds you to make a clear introduction focussed on an aim and to have an end with a clear conclusion.. But you've also cat to add a catchy opener wich makes a clear transition to the key questions wich are focussed on the problems of your audience, provides a key message wich leads into your suggestion... and your conclusion about the whole presentation and your appeal.
      , key questions, messages and everything else... @@TheUrbanEpicure

  • @deepakthakur9536
    @deepakthakur9536 Pƙed 2 lety +22

    Not sure why you dont have large no of Views Paul . Your content and narrative are the best .

  • @labitx
    @labitx Pƙed rokem +90

    As someone who works on projects that have different stakeholders that needs slightly different updates and messaging to suit their objective in my projects, it's really great to see the structure being laid clear to me that I have 'realised' over years of mistakes. How I wished I have learnt this as a start.

  • @steph_ak
    @steph_ak Pƙed rokem +24

    Would be great if you did a video on the Executive Summary and Next Steps/Recommendation Slide? Basically, how to start and finish your deck strong especially if you will use it as a backdrop in a live presentation. Thank you for content so far, I learnt a lot/formalised what I been doing subconsciously đŸ€—

  • @BuddyLuv
    @BuddyLuv Pƙed 11 měsĂ­ci +2

    I have very little presentation experience and have to pull one together for a big meeting. This video took me from feeling overwhelmed by not knowing what point to start from to feeling at ease and believing I can create a solid presentation. Thanks so much for making it easy and helping me get on track.

  • @arieheinrich3457
    @arieheinrich3457 Pƙed rokem +3

    Its interesting that i have never heard or read about SCQA as a concept but over the years its exactly how i create my own presentation. Naturally some of it is from reading and seeing other presentations and some as a logical way of making the ideas more understood by others.

  • @pksteffen
    @pksteffen Pƙed 2 lety +17

    Nicely done. Structure is key to efficiency and clarity and this is a clear explanation for one approach. To get to the next level you need a visual strategy that creates synergy between pictures and words even for a simplified narrative approach like this one.

  • @mastervibz9858
    @mastervibz9858 Pƙed rokem +3

    I think you nailed it. The best way to have demonstrated the concepts was to show how you used it even in this presentation. Thanks for sharing this knowledge

  • @victorbond73
    @victorbond73 Pƙed rokem +1

    I am slowly getting into strategy consulting, and your content is reeeeaaaaly helpful!!! Thank you for that!

  • @nixmamd
    @nixmamd Pƙed rokem

    Great video summarizing the key principles! One important advantage of applying the pyramid principle is that you are quite flexible when working with your deck. From my experience people will just accept most of the things you present them and will believe them. No need to go to the lowest level there. But there will be a couple of topics where they want the deep dive and might challenge your takeaways. The pyramid principle helps to have slides prepared for the high level brush over it situations and the detailed discussion over one key point that your audience sees as most critical.

  • @winargilang3243
    @winargilang3243 Pƙed 2 lety +24

    This is it. Finally I found the link between SCQA, Pyramid, and sliding story board. Thank you very much for creating this content

    • @leonidas7692
      @leonidas7692 Pƙed 2 lety

      Absolutely. Been reading McK Mind and Way but after going through Pyramid I too looked for the link. This is it.

  • @judyl.7811
    @judyl.7811 Pƙed rokem +16

    0:10 not just formatting and design, but the story they tell. --> takeways, insights, narrative.
    1:20 two important concepts:
    the SCQA framework: situation, complication, question, and answer.
    the pyramid principle.
    2:20 complication: a change in situaiton (why presentation is needed)
    3:15 OER: open resource education.
    3:50 however, is the clue that complication is coming.
    5:50 provide granular detail.
    6:10 how you turn a question into building a slidedeck. this is soooo brilliant.
    6:30 however, there are many factors influencing the final version deck, not to mention, executive summary, next steps, and appendix.

  • @vibradphone
    @vibradphone Pƙed rokem +1

    Exemplary: concise, clear, effective & inspiring. I will try to tweak my current approach to incorporate these structures! Thanks for sharing!

  • @terrytraylor874
    @terrytraylor874 Pƙed rokem +9

    I normally don’t comment but this presentation was absolutely outstanding. Subscribing right now!!!

  • @loidadumaguin3457
    @loidadumaguin3457 Pƙed 10 měsĂ­ci

    The video is clear, easy-to-follow, and actionable.

  • @SlideFormation
    @SlideFormation Pƙed rokem +2

    Very insightful points. I use the pyramid structure a bit differently, but I like your framework very much. Great video!

  • @omiiftikhar6688
    @omiiftikhar6688 Pƙed rokem +9

    This is probably my first ever comment on a YT vid but man your work is AWESOME!!! Not only does it provide specific insights into what i am looking for, but it does it in a way that is super compelling and to the point. LOVE LOVE your work mate. Keep it up.

  • @phillipwilliams484
    @phillipwilliams484 Pƙed rokem +1

    SCQA, my first introduction to this concept. Using this in the Ph.D. program!

  • @deweywsu
    @deweywsu Pƙed rokem +1

    Brilliant breakdown of something I've seen many times from consultants, but couldn't ever figure out how they could get to so well. Thank you!

  • @rioafriyanto5208
    @rioafriyanto5208 Pƙed rokem +2

    Love how he "trapped" us in this video under his SCQA genjutsu. I listen to this video again to ensure my just-completed slide deck meets with the SCQA and pyramid principle. Now i need to practice delivering the presentation with good narrative flow.

  • @DrawifyCreates
    @DrawifyCreates Pƙed 8 měsĂ­ci +1

    Fascinating insights! Thanks for shedding light on this crucial skill! 💯

  • @joyluo6394
    @joyluo6394 Pƙed 2 lety +2

    Easy and clear! It reminds me of the book: Understand by Design 🙌🙌🙌👍👍👍💯💯💯

  • @kaizenenterprise1397
    @kaizenenterprise1397 Pƙed 2 lety +3

    Thank you for insightful content!! Keep going on a good work.

  • @annemaxwell9975
    @annemaxwell9975 Pƙed rokem +1

    So simple and supremely well taught.

  • @jhanvee007
    @jhanvee007 Pƙed 3 měsĂ­ci

    Beautiful video! Thank you for your value addition.

  • @blessing168
    @blessing168 Pƙed rokem

    Thank you for your sharing. The contents are inspiring and you present it clearly. Definitely want to try it out in my next presentation.

  • @sveabryan9126
    @sveabryan9126 Pƙed rokem

    I have no idea why this would pop up in my recommended clips, but I’m glad it did. Just subscribed.

  • @lizandvk
    @lizandvk Pƙed rokem

    Thanks so much! The content was easily actioned and helped me to understand the structure underlying my presentation!

  • @chiragpradhan
    @chiragpradhan Pƙed 11 měsĂ­ci

    Thank you, Paul. This was insightful and easy to understand.

  • @moseskim3942
    @moseskim3942 Pƙed 6 měsĂ­ci

    This video and channel is AWESOME. Thank you!

  • @st.toussaint4632
    @st.toussaint4632 Pƙed 2 měsĂ­ci

    This was really good and thanks for the inception moment. It all came full circle.

  • @ProfessorFavoretto
    @ProfessorFavoretto Pƙed rokem

    Fantastic!!!! Easy to understand and apply!!! Thank you very much!!!

  • @tigertigerp8371
    @tigertigerp8371 Pƙed rokem +3

    Hi Paul, thank you for this nice video. Very useful. A input from my end to yourself. The pyramid principle is also build up around the principle of Observations (at the bottom), Conclusion (second bottom) and Recommendations/Ideas (at top).
    Also I would argue that in the storyline you will put the SCQ first then the main idea and then the Supporting details "Conclusions". You can keep the Observations in appendix as supporting slide. Leaders are usually interested in conclusions and might ask to the details of the Conclusion, but not necessary interested in hearing them completely

    • @edwin6412
      @edwin6412 Pƙed rokem

      Thanks Paul , I just shared the link with my daughter who's now a Biz analyst from Henley Business School. M sure this will be useful for her.

  • @rendibramantoro9364
    @rendibramantoro9364 Pƙed 10 měsĂ­ci

    Love this video! thanks for share SCQA and pyramid concept with simple ways👍

  • @allenabishek1478
    @allenabishek1478 Pƙed rokem

    wow, what a captivating interesting presentation! you definitely know how to make boring ppts interesting using scqa framework and pyramid principle.

  • @Meelee424
    @Meelee424 Pƙed 10 měsĂ­ci

    Thank you for helping me with an actionable slide set up for my upcoming PowerPoint presentation interview

  • @razambuja
    @razambuja Pƙed rokem

    Great and clear presentation. I intend to follow your advices.

  • @arunkarthikr4375
    @arunkarthikr4375 Pƙed 2 lety +1

    Quite good, quality content. Thanks!

  • @frank6848
    @frank6848 Pƙed rokem

    Simple, easy to understand and I believe it works

  • @somosagricultura
    @somosagricultura Pƙed rokem +1

    The framework SCQA sounds great for me, so, I'm going to implement in my presentations. Thanks for sharing.

  • @AknEvns
    @AknEvns Pƙed rokem

    Great video! Thanks for these valuable insights.

  • @datawithdami
    @datawithdami Pƙed 2 lety +1

    Thanks for this very easy to understand lesson.

  • @sumitguha1667
    @sumitguha1667 Pƙed rokem

    Wow - I just love the way you made everything do easy

  • @rajdam99
    @rajdam99 Pƙed rokem

    This is a classic example of byte size learning done well. Very good video!

  • @jeromesri8627
    @jeromesri8627 Pƙed 9 měsĂ­ci

    Thank you so much for sharing. I find this very useful to clearly present ideas at work

  • @silvercloud5087
    @silvercloud5087 Pƙed rokem +1

    Thanks for sharing this. Solves a lot of presentation dilemma

  • @aanubhavgupta
    @aanubhavgupta Pƙed 10 měsĂ­ci

    Insightful and very practical !

  • @Davidkiania
    @Davidkiania Pƙed rokem

    This is really well done and enjoyed it very much.

  • @oscarmonroy6337
    @oscarmonroy6337 Pƙed 6 měsĂ­ci

    Thank You ! Wish us look in MBA presentations this year !

  • @Esbbbb
    @Esbbbb Pƙed rokem +4

    I thought I was good at making PowerPoint presentations, but dam I was wrong. Then I watched this video. Today, I had to present in 5 minutes a research project to some of our company managers. I had 5 mins?! I thought how the hell am I going to get this done... But I did this, sent the material as pre-reading and hoped for the best. Today I had the presentation, and I think I nailed it. I didn't go overtime and I covered all the major points although I had to take some huge shortcuts. I still left the text and points there since I had sent the material to them, so they are then able to later check it again. Thanks for this guide, I will surely utilize this more in the future!

  • @PBR060661
    @PBR060661 Pƙed rokem +5

    A good video. I learned both the main concepts over 25 years ago when I read Barbara Minto’s book “The Pyramid Principle”. I still refer to it if I’m struggling to structure a presentation, paper, letter, proposal.

  • @kponly
    @kponly Pƙed 9 měsĂ­ci

    This was great. Easy to see how it can help me.

  • @guilhermemonteiro3072
    @guilhermemonteiro3072 Pƙed rokem

    Paul amazing video !! I recommend to all my friends

  • @thepositivepoint
    @thepositivepoint Pƙed rokem

    Thank you. Very well done and explained.

  • @anyanov
    @anyanov Pƙed 10 měsĂ­ci

    Excellent video. Learned so much about how to make presentations

  • @momentswithdonald
    @momentswithdonald Pƙed rokem

    Thank you for the video. It's really useful.

  • @mohemmedansari8664
    @mohemmedansari8664 Pƙed rokem +1

    Loved your tips and suggestions.
    Though big sentences as header is the chosen style for consulting firms, it is not so in the corporates.
    How do we meet/balance the corporate's internal needs

  • @user-cy9xx6sy8k
    @user-cy9xx6sy8k Pƙed 9 měsĂ­ci

    Awesome video and actually putting it into practice! Thank you for this valuable content. :)

  • @ErwinPfuhler
    @ErwinPfuhler Pƙed 9 měsĂ­ci +1

    Thank you so much, this inspired me to beef up my next presentation!

  • @theinspiringleader
    @theinspiringleader Pƙed rokem

    This is very helpful. Thank you for sharing

  • @ashaide
    @ashaide Pƙed rokem

    Very insightful, thank you.

  • @pacificmavani6786
    @pacificmavani6786 Pƙed rokem

    Thank you very much for sharing knowledge.

  • @jerry-suhrstedt
    @jerry-suhrstedt Pƙed 7 měsĂ­ci

    Oh yes, just what the doctor ordered. Thank you for this. Every PP presentation going forward I'll be using this framework. Your vid was clear and concise. Thank you!!

  • @rabinrai5203
    @rabinrai5203 Pƙed rokem

    I like that you applied what you were preaching on this video

  • @cinthiacicilio
    @cinthiacicilio Pƙed rokem

    Great content and I loved the example suggesting a Disney park in Rio

  • @lumoborteidoku
    @lumoborteidoku Pƙed 9 měsĂ­ci

    Your video was indeed clear on message, easy to follow, and insightful, I'm running away with two new concepts... Thank you for sharing.

  • @user-ue9qd5gb3b
    @user-ue9qd5gb3b Pƙed 7 měsĂ­ci

    thank you so much for helping me out in this situation

  • @danielbrito___
    @danielbrito___ Pƙed rokem

    great tips!!! thanks for sharing this!!!

  • @DrSixpack1
    @DrSixpack1 Pƙed rokem

    Very good video about presentations!

  • @osheanlee
    @osheanlee Pƙed rokem +1

    This is so awesome! Thanks for this :)

  • @NdubisiOnuora
    @NdubisiOnuora Pƙed 2 lety

    Awesome presentation!

  • @johnraffensperger
    @johnraffensperger Pƙed rokem +6

    I agree with your points about structure, but I would never put that many words on a slide

  • @amandacastillo3372
    @amandacastillo3372 Pƙed 2 lety

    Very clear and helpful

  • @andreasbott4753
    @andreasbott4753 Pƙed rokem

    Thank you for the great video!

  • @ojbfalon1749
    @ojbfalon1749 Pƙed 17 dny

    Perfection ❀. Thank you

  • @sekytwo
    @sekytwo Pƙed rokem

    You guys have awesome videos!

  • @mithunsahaxanderage
    @mithunsahaxanderage Pƙed rokem

    Awesome so simple yet powerful

  • @user-hh2lq4bh4n
    @user-hh2lq4bh4n Pƙed 7 měsĂ­ci

    Thank you! Very helpful topic. Charts and graphs are common these days in presentations. could you share pointers on effective persuasive communication using graphs? For example how to effectively explain insights of a performance statistics graph.

  • @RowlandGosling
    @RowlandGosling Pƙed 11 měsĂ­ci

    Very helpful - thank you!

  • @junebb131
    @junebb131 Pƙed rokem

    Brilliant, thank you!

  • @JohnDeibler
    @JohnDeibler Pƙed rokem

    This is so great!!

  • @tommyharris2143
    @tommyharris2143 Pƙed 9 měsĂ­ci

    Well done! I am sharing with my entire team.

  • @thesuit4820
    @thesuit4820 Pƙed rokem +5

    Another point on SCQA: the SCQ/intro slides content has almost certainly been pre-agreed, at least implicitly. It's a defensive structure in a commercial setting, in effect making sure the the vendor's material defines the scope and sets the terms by which it should be judged.

  • @rockingham8410
    @rockingham8410 Pƙed rokem

    Love your videos, thank you for making them. The SCQA framework is fantastic. I would love to see how it's applied to the intro section of the deck. In other words, if there are four slides for S, C, Q and A, what do those slides look like?

    • @AnalystAcademy
      @AnalystAcademy  Pƙed rokem +2

      Thank you! I've most commonly seen the SCQ portion all on a single slide, with the A portion being spread out over the remainder of the presentation. I guess you could give them each their own slide (following the Pyramid Principle for each - main idea on top, supporting details below), but usually you want to put more emphasis on the "answer" portion of your deck and spend less time on the intro.

  • @KellyRVillanueva
    @KellyRVillanueva Pƙed 10 měsĂ­ci

    this was a wonderful video!!!

  • @prarthanadash41
    @prarthanadash41 Pƙed rokem

    Thanks very much..so helpful

  • @Astadium
    @Astadium Pƙed rokem

    Extremely helpful thanks alot

  • @wellnessbytollytols7336
    @wellnessbytollytols7336 Pƙed 9 dny

    Really helpful , thanks

  • @ChatGPTofficialbot
    @ChatGPTofficialbot Pƙed 11 měsĂ­ci

    Simple but perfect analysis model. Do you have certification programmes ?

  • @erp_consultancy
    @erp_consultancy Pƙed 9 měsĂ­ci

    Excellent presentation. I am subscribing to this channel

  • @febririjanur7860
    @febririjanur7860 Pƙed rokem

    Very insightfull thanks for sharing

  • @GamerAvi33
    @GamerAvi33 Pƙed 7 měsĂ­ci

    Great. It was really useful. Also couldn't recognize this video used the same format explained until the end 😂

  • @swapnilsapkal2391
    @swapnilsapkal2391 Pƙed rokem

    Good video lot of clarity

  • @guillaumeledique3401
    @guillaumeledique3401 Pƙed rokem

    The I fully understand the concept, I have my reservations as to the purpose of the presentation as it "reads like a manual"
    One can give all parties present at a meeting this manual, yet the PPT should be used as additive slides to the manual--the "context of work" slide is a perfect example of Death By Powerpoint

  • @Uday777
    @Uday777 Pƙed rokem

    this was amazing, thanks

  • @mushayawagunha
    @mushayawagunha Pƙed rokem

    This is good. Thank you

  • @cynthiasmith2459
    @cynthiasmith2459 Pƙed rokem

    Very helpful!

  • @MRJV2
    @MRJV2 Pƙed 9 měsĂ­ci

    Brilliant. Subscribed