MCQ Places Its Bet on Blockchain

Partnering up with Everledger, the blockchain platform that brings provenance to luxury goods, MCQ, a fashion collective from Alexander McQueen's House, is placing its bet on blockchain technology. Hoping to give their items a longer life cycle, MCQ has already confirmed that the Blockchain has shown them that consumers are excited about the technology and that 100k items are already registered on the Blockchain.
Video Credit: MCQ

[@PlushClth]

Does this still work? Could not register, the links from clothing do not work🫠

[@Levitskijcom]

nah, it was not the right time.. connect to me if you have over 8 Million Euro (in assets) and speak german ;). Ich mag es mit euch zu verbinden, es ergibt sich immer etwas besonderes.