nintendo bought a new studio!… why aren’t people angry?

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  • čas přidán 26. 06. 2024
  • Support Re:Direct through our Memberships &/or Merch! ➡️ shop.watchredirect.com
    In the world of gaming giants, mergers and acquisitions are all the rage! Xbox is on a buying spree, PlayStation is snapping up studios, but why is the internet giving Nintendo a pass? This video dives deep into the Nintendo Difference when it comes to M&A. AJ explores Nintendo's business strategy and how they prioritizes collaboration over aggressive takeovers. We'll also look at some of their recent acquisitions like Shiver Entertainment and see how they fit into the bigger picture
    Like the video? Subscribe! 📮 www.youtube.com/watchredirect...
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    TIMESTAMPS
    0:00 - Intro
    0:42 - It All Started with Xbox Games Studios
    4:29 - Laying All Cards on the Table
    6:51 - The Problem with Mergers & Acquisitions
    7:45 - The Nintendo Difference
    10:28 - Why Do Companies Get Acquired?
    14:32 - What Happens When a Company is Acquired?
    17:43 - Does Nintendo Need to Spend More to Compete?
    #redirect #nintendo #mergersandacquisitions #xbox #playstation
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Komentáře • 97

  • @WatchReDirect
    @WatchReDirect  Před 12 dny +7

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  • @relevanttangent8442
    @relevanttangent8442 Před 11 dny +17

    Remember how Nintendo scrapped Metroid Prime 4 because they were unhappy with the quality and they went back to Retro Studio like the fans wanted? The fans remember and that's why Nintendo gets a free pass.

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny +6

      Exactly! And from what we know since their MP4 development update video on their YT channel a few years ago, the rumor was that Bandai Namco was working on MP4. But there was never any concrete proof of that from any articles. But if Nintendo knows that something is not up to the quality standards that they want it to be just like with their other games, they'll do something like release a development update video and restart development from scratch instead of cancelling a game. They are being transparent and fans respected that 100%. Whereas Sony and Microsoft and other 3rd party developers would just lie to the fans like always. Even if development takes so long and we still haven't gotten any new trailer or gameplay yet, we know it's coming but Nintendo and the fans want it high quality. Plus at the same time, Retro Studios has been hiring new talent and veterans from other studios to join them.

  • @trevlsteinberg5994
    @trevlsteinberg5994 Před 12 dny +24

    Could you imagine Nintendo giving Bandai the keys and just letting them go full send on a pokemon project from a development standpoint???

    • @WatchReDirect
      @WatchReDirect  Před 12 dny +10

      i can only dream. just give game freak an advisory/direction role & we’d be good

    • @emersonssbb
      @emersonssbb Před 12 dny +9

      @@WatchReDirect People dont get mad at nintendo acquiring other developers because Nintendo actually uses them. Sony and Microsoft bought developers and their developers has yet to make games...Didnt Sony buy Bungie? What the heck has Bungie done since they were acquired by Sony.All they made is Destiny 1 and 2. After that they havent a game in 7 years.

    • @WatchReDirect
      @WatchReDirect  Před 12 dny +3

      @@emersonssbb yeah, that’s one reason 🫡

    • @emersonssbb
      @emersonssbb Před 12 dny +2

      @@WatchReDirect I forgot Bungie was making Marathon damn 7 years for one game thats probably going to be like Destiny. This is why im done with Sony never buying another Sony system dont want to wait 7 years for my next game.

    • @hteekay
      @hteekay Před 11 dny

      Nintendo doesn't fully own Pokemon tho

  • @reuben6483
    @reuben6483 Před 11 dny +11

    Honestly I'm personally shocked that Nintendo doesn't own game freak because who knows if Microsoft buys Game freak and completely kills the studio like how Microsoft did with rare

    • @rotciv557
      @rotciv557 Před 11 dny

      MS can't and won't buy GF for the same reason Nintendo can't: It's owned by The Pokemon Company.
      Nobody is buying shit from The Pokemon Company, they are a merchandise empire.

    • @WatchReDirect
      @WatchReDirect  Před 11 dny +8

      would be a lot harder since they’re a japanese company & they don’t typically sell outside of japan. but that’d be nuts if nintendo didn’t swoop in to block that if game freak allowed that to happen haha

    • @reuben6483
      @reuben6483 Před 11 dny +2

      @@WatchReDirect good point

    • @TheRandomYTDude
      @TheRandomYTDude Před 11 dny +3

      Gamefreak is in their own bubble, which is already sharing a third of the pokemon company with nintendo

  • @lett6471
    @lett6471 Před 12 dny +16

    Hit the nail on the head! Personally my biggest concern with Nintendo growing has always been growing too fast and losing what makes Nintendo Nintendo. So while it's exciting when they add new studios I'm okay with them keeping a slower pace.

    • @WatchReDirect
      @WatchReDirect  Před 12 dny +7

      completely agree! nobody wins when growth is unsustainable & so far nintendo has done a good job at growing in a healthy way. hopefully they continue that trend into the next generation as they enter their next generation (and also maintain their output 🤞🏽🤞🏽🤞🏽)

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny +1

      Nintendo sticks with the philosophy that they and Iwata have started for over 2 decades, and they follow a "Blue Ocean Strategy" which is why they are winning.

  • @BulbaWhat98
    @BulbaWhat98 Před 10 dny +3

    When Nintendo acquires a studio, it's usually beneficial for the studio acquired rather than just the publisher. Either the studio is already so heavily tied to Nintendo that they are already Nintendo studios in a way like Next Level Games, or the studios are in the best position they've ever been because of Nintendo like with Monolith Soft

  • @Nicky-zz8np
    @Nicky-zz8np Před 11 dny +9

    I think Nintendo has the best leadership atm. They know they have a golden goose in their hands so they are very meticulous about everything. The Bandai purchase would be a huge swing that I think they don’t want nor need. Bandai is more than happy to work with Nintendo especially if the successor sells half a well as the current switch.

  • @LookAHarryEagle
    @LookAHarryEagle Před 11 dny +4

    My take: People are mad at Microsoft for trying to become a monopoly by buying these huge companies. Nintendo typically buys small studios. This is better, since it’s both an asset to Nintendo but also a safety net for these smaller studios. Bethesda or Activision function on their own, they do not need extra monetary support. Shiver was part of Embracer Group, which doesn’t need more money probably. However, instead of buying the entire group they just bought Shiver Entertainment.

  • @geoffreychauvin1474
    @geoffreychauvin1474 Před 11 dny +2

    It's because Nintendo doesn't buy up studios then destroy them. They bring talent into the fold essentially

  • @zeekay9941
    @zeekay9941 Před 11 dny +2

    Nintendo usually acquires studios when the studio is in need of it or they have had a long standing relationship with Nintendo to the point where people are shocked it wasn’t acquired by them at this point. This is probably why nobody really has a problem with it. Nintendo also wouldn’t just acquire a studio without giving them at least a few projects in hopes to create a fruitful outcome and Nintendo seems to be the only company that doesn’t shy away from new IPs that aren’t a cookie cutter copy of an existing one so it is likely that they will give these studios a chance to strut their stuff in the future.

  • @markvicferrer
    @markvicferrer Před 11 dny +2

    Nintendo is just weird.
    Imagine not owning HAL labs, Fire Emblem or Pokémon. These companies could develop their biggest games for anyone else, but simply don't. Is there any kind of business that operates like this?
    If they do buy a company, they actually use their services and IP, unlike Microsoft barely using Rare IP.

  • @emptyvessel3054
    @emptyvessel3054 Před 10 dny +2

    Nintendo purchases a studio you get Xenoblade chronicles. Any other company does you get Anthem*

  • @TheXtremeBoltGuy
    @TheXtremeBoltGuy Před 11 dny +3

    We actually TRUST Nintendo with this stuff. Sony and Microsoft have proven themselves ABYSMAL when it comes to acquisitions

    • @WatchReDirect
      @WatchReDirect  Před 11 dny +2

      💯💯💯

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny +5

      And with Nintendo own acquisitions, those developers/studios that they bought have resulted in success with Nintendo and the games they developed because they follow the Nintendo philosophy and their blue ocean strategy.
      Retro Studios- Metroid Prime Trilogy, DKC Returns and Tropical Freeze, Mario Kart 7 (Co-developed)= Success!
      MonolithSoft- Xenoblade Chronicles franchise, Their involvement with many other Nintendo games= Success!
      Next Level Games- Luigi's Mansion Trilogy= Success!
      Shiver Entertainment, well, this is just the beginning for them under Nintendo.

    • @SquadHunta117
      @SquadHunta117 Před 10 dny +1

      🤣 tell Nintendo to get they money up

  • @jamesroy791
    @jamesroy791 Před 11 dny +3

    Why IDK maybe because it's not a major studio and there not gutting the studio with massive payoff unlike Microsoft Sony 2K embracer take2 etc etc

  • @lysergicserpent7676
    @lysergicserpent7676 Před 12 dny +3

    Important context regarding the Square Enix, Sega and PlayStation layoffs: most, if not all, of those layoffs came for development and PR positions within Western subsidiaries those companies own and operate.

    • @WatchReDirect
      @WatchReDirect  Před 12 dny +1

      yes, that’s the workaround i mentioned in the video. japan’s laws make it hard to make cuts in japan (unless they can prove it is necessary for survival rather than just for a better bottom line) so these corporations generally opt to cut corners elsewhere.

  • @darcidious99
    @darcidious99 Před 11 dny +2

    Pretty simple IMO, we see microsoft buy up every studio under the sun and what happens? They don't get advertised properly like Hi Fi Rush and hellblade 2 (yes hellblade 2 is actually out and you'd be forgiven for not knowing that), and the studios are cannibalized for temporary influx of gamespass subscriptions only to be done away with when it actually comes time to support them like with Tango. You also have horrible leadership and management issues, redfall should have been cancelled as soon as the talent started leaving because the upper management was doing absolutely fuck all, but they still released that pigslop onto the market with a straight face. Sony bought out bungie and the only thing Ive heard is that bungie has basically made destiny 2 into a husk of what it used to be, the only other thing is that maybe some of the bungie people were helping on Concord, a Temu version of Overwatch that will be DOA cause everyone already hates it.
    Meanwhile, Nintendo has only bought 2 noteworthy companies in recent years which were next level games and this new one. Next level has repeatedly shown their worth with luigis mansion 3 and the mario strikers games (battle league sucked but it was clear that the talent wasnt the issue, it was very high quality just barren in the OG charm and gameplay options available). This new studio seems very prominent on their ability to port games like hogwarts legacy and mortal kombat 1 (Im aware that MK1 on switch is a meme but the fact that it even exists is still pretty impressive). Nintendo is selective and intelligent in what they buy; porting is a massive part of the switch's success and likely will be for the next system, so having competent port studios is important for them. Microsoft in comparison has 0 clue what they're doing other than pushing out gamepass which in turn means studios lose money and get the axe.
    I'm also absolutely definitely 100% not biased against microsoft or xbox... Not even one little bit👀

    • @WatchReDirect
      @WatchReDirect  Před 11 dny +1

      👀👀👀

    • @rotciv557
      @rotciv557 Před 11 dny +2

      They actually finished patching MK1, and it looks pretty fine now. Goes to show that it wasn't a problem with the talent, WB just gave them next to no time to actually FINISH porting the damn game.

  • @keeganmcfarland7507
    @keeganmcfarland7507 Před 11 dny +2

    I'm glad that Nintendo is rarely buying studios in the best way possible!👍
    God, I hope Nintendo won't follow the same fate like how Sony, Microsoft, and Disney did.
    I want Nintendo to do better than Sony, Microsoft, and Disney!
    I also hope that Japan doesn't get infested by layoffs in the future.

  • @the_kvatch_guard725
    @the_kvatch_guard725 Před 11 dny +2

    Bandi Namco is bigger then Activision blizzard behind the sense Nintendo would not want to deal with that. Bandi also dose music & anime production, Arcade machines, toys, and theme parks are just the surface.

    • @WatchReDirect
      @WatchReDirect  Před 11 dny +1

      1. no they are not lol. nintendo could buy every bandai namco stock with just their cash on hand if they wanted (they are worth $12B).
      2. nintendo occupies most of those sectors, many of which they already partner with them to handle & would benefit from having control over the means of production.
      3. i clearly mentioned the possibility of a partial acquisition, which means buy the parts they want & bandai namco can continue to be independent much like say disney did with fox.

    • @the_kvatch_guard725
      @the_kvatch_guard725 Před 11 dny

      ​@@WatchReDirectwhat ever helps you sleep at night fool.

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny +1

      Speaking of Bandai Namco, they recently announced in a few articles that they have formalized a new internal studio that works with Nintendo on commissioned projects for Nintendo. That being "Bandai Namco Studio 2 & Studio S".

  • @silentbilly7971
    @silentbilly7971 Před 11 dny +2

    Probably because nintendo still sells sequels to the same ips they had when they first started basically even if they're not consistent like fzero is like the longest hiatus for an actual game to buy that I can think of and they will cut leadership pay instead of firing people unlike sony and xbox who trash whole studios and ips due to minor issues like not meeting sales expectations exact everytime or not getting pointless awards that Mean absolutely nothing compared to people buying the games

  • @M567dk
    @M567dk Před 12 dny +7

    Nintendo losing Rare felt like a mistake regardless of the outcome given how they are viewed now a days and it’s not nice. The same can be said for intelligence systems and how Nintendo let them down. Regardless of the reasons not to. I mean they helped Nintendo expand their gaming base and this is the thanks they got for their efforts ?

    • @WatchReDirect
      @WatchReDirect  Před 12 dny +6

      tbf, intelligent systems is independent & there’s a strong chance they’d be scooped by nintendo if they wanted to be. i agree with the rare take, though. definitely would’ve been better off with nintendo

    • @zultriova89
      @zultriova89 Před 11 dny +2

      you cant force someone to buy... IS still making games for Nintendo and they benefits from it.. then it all good.

  • @IISuzakuII
    @IISuzakuII Před 11 dny +1

    The studio they acquired was on the way out. They are a simple port studio that mainly are known for Switch port... thats why people dont really care.

    • @keiichimorisato98
      @keiichimorisato98 Před 11 dny +1

      And, they will be there specifically to help third party studios port their games to the Switch. This is a net gain for everyone.

  • @uwuAki
    @uwuAki Před 12 dny +2

    I will push back on Bandai Namco on the sole reason that, you do not understand the scale at which Bandai Namco operates. If its some of the Gaming Studios that Bandai has, then maybe sure but the entire company would be detrimental to both Nintendo and health of Japanese Media.
    Maybe if Bandai is no longer interested in development of Video Games in general that would be fine but you forget the Animation Side, the Merchandise Side and other Businesses Bandai Namco a large conglomerate has that would not be useful for Gaming but they would also acquire Bandai's Baggage of owning/having the contract of a lot of things and mismanagement of those IPs.

    • @WatchReDirect
      @WatchReDirect  Před 12 dny

      nah, i completely understand all of that. but i also know that they don’t need to acquire everything to get what would matter to them. partial acquisition is possible.

    • @zenvariety9383
      @zenvariety9383 Před 11 dny

      Doesn't Bandaid Namco own Digimon? So now Nintendo owns Digimon.

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny

      Don't forget, Bandai Namco did announce that they have formalized a new internal studio that works with Nintendo on commissioned projects for Nintendo. That being "Bandai Namco Studio 2 & Studio S".

  • @FTChomp9980
    @FTChomp9980 Před 12 dny +3

    Nintendo is just smart with aquistions yeah I am not a fan of it sometimes since Microsoft proves that but Nintendo knows what they are doing.

  • @F-ZERO
    @F-ZERO Před 12 dny +1

    It's time bois
    Nah, I don't believe so. Maybe they could benefit from more partnerships, but I don't think acquisitions and/or mergers are really the way to go long term. Typically Ninty sees people rather than a company, so if they acquire the company and the people who were once there no longer are, what do they have?
    #OnlyRespondedToTheTitle

    • @WatchReDirect
      @WatchReDirect  Před 12 dny +1

      this is exhibit a for why responding to the title is dangerous lmaooo

    • @F-ZERO
      @F-ZERO Před 12 dny

      @@WatchReDirect haha absolute facts 😅

  • @Novaconis
    @Novaconis Před 11 dny

    acquisitions are bad long term as it decreases competition, and creative work within the industry and creates monopolies, Microsoft is slowly working their way into a gaming monopoly

  • @lordlopes2424
    @lordlopes2424 Před 11 dny

    Tbh Nintendo buying a studio is the least worst thing in the gaming community.
    Nintendo is the only one today who is not firing a lot of people and ending studios back to back.

  • @jeremiahwilliams6131
    @jeremiahwilliams6131 Před 12 dny +3

    Who did nintendo buy?

    • @WatchReDirect
      @WatchReDirect  Před 12 dny +2

      mentioned in the video 🫡

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny +2

      Their most recent buy was Shiver Entertainment.

    • @zultriova89
      @zultriova89 Před 11 dny +2

      Shiver Intertainment, they responsible for Hogwart Legacy and Mortal Kombat on Switch.. basically a game port company just like Panic Button.

  • @LinouGertz
    @LinouGertz Před 11 dny

    So what studio did they buy and why should I be angry about it? 🤣

    • @WatchReDirect
      @WatchReDirect  Před 11 dny +1

      you shouldn’t be. there’s a whole video explaining both of these things 🤣

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny

      Shiver Entertainment

    • @LinouGertz
      @LinouGertz Před 11 dny

      @@kevinramirez3134 Oh so old news then

    • @kevinramirez3134
      @kevinramirez3134 Před 11 dny

      @@LinouGertz, That acquisition was very recently.

    • @LinouGertz
      @LinouGertz Před 11 dny +1

      @@kevinramirez3134 Yeah like a week or two ago. Ages on the internet 😅

  • @sebastianguerrero6617
    @sebastianguerrero6617 Před 10 dny

    Can we stop pretending that Pokémon is a bad spot just because people still lied and over exaggerated the quality of scarlet and violet for stupid reasons

    • @WatchReDirect
      @WatchReDirect  Před 10 dny +1

      pokémon scarlet is probably my favorite pokémon game to date… game freak could still use the help of a more seasoned game developer. it’s never been their strong suit.

  • @elfofcourage
    @elfofcourage Před 11 dny

    Because gamers are angry that Sony and Microsoft destroyed them.

  • @saintlugia
    @saintlugia Před 12 dny

    I don't think it was purely bias that people were against the bethesda deal I didn't like it because of the sportsmanship of it all. It felt like Microsoft was trying to buy success. Outspending you opponent is so slimely you have to get ftc approval. Microsoft buying studios will always feel hallow.

    • @WatchReDirect
      @WatchReDirect  Před 12 dny

      this is fair for sure. although i'll say it's only a LITTLE different than how sony approached say spider-man in the past 2 generations & how both parties handled CoD.
      that's why to me most of the detractors felt tribalist from my perspective. it's ok to buy the W until the wrong guy does it. not saying that's what you're saying but it was def a common sentiment.

    • @saintlugia
      @saintlugia Před 12 dny

      @WatchReDirect I think it's more so for me that what sony was doing was on the line of civility, buying exclusive games from a company like sf5 or bayonetta is a dick move, but there's nothing stopping Microsoft from doing the same thing with the same studios, making it fair on both sides.
      Buying studios will is something that can't really be undone and there isn't really a tit-for-tat exchange that can be done like buying marketing deals.

    • @WatchReDirect
      @WatchReDirect  Před 12 dny

      @@saintlugia well this assumes that these studios have infinite resources or that money alone can establish the infrastructure necessary to scale if they were. paying for exclusive rights to multiple AAA games is essentially the same as acquiring the studio working on them (which sony eventually did with insomniac). i think a mercy rule because sony has less money is silly personally because it’s not like they didn’t establish that initial line of civility with their entrance into games with these kinds of deals.
      it’s something that they don’t abstain from because it’s morally hazy (to them) they just can’t afford it.
      now i completely agree with the concept of individuals disagreeing with this practice, just feels like a goal post shift when one strong arm tactic is ok when another isn’t just because the other guy has the BIGGEST arms haha

    • @saintlugia
      @saintlugia Před 11 dny

      ​@WatchReDirect
      I will 100% disagree that paying for exclusives is the same as buying a studio. The idea of buying an exclusive isn't nearly as damaging as buying a company, because a company. I find it laughable you'd conflate the two as being equal

    • @WatchReDirect
      @WatchReDirect  Před 11 dny +1

      i think it's "laughable" that "equal" is what you gleaned from that but whatever lol

  • @teenkitsune
    @teenkitsune Před 12 dny +11

    I'm a leftist, so I have hot takes on this topic, hot takes that I believe everyone here would hate, and by extension would hate me.