Fogg | Case Study | Hindi | Money Madhyam

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One of the most iconic advertisements on the Indian television that clearly signifies the new marketing era and the re-born of very famous Vini Cosmetics. It was only after three years of market and consumer research that Patel launched his next, and perhaps his most prominent, winner, Fogg - apparently an acronym for friends of Good Guys/Girls - in December 2011. .Through meticulous and insightful market and consumer research, Patel has, time and again, identified untapped niches in consumer products, and launched brands that have rapidly gained market share and category dominance. Do share it with your friends and follow MONEY MADHYAM for more.
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