Marketing Concept diffusion of innovation theory, Everett Rogers Adoption Curve FOR NET JRF

Marketing Concept diffusion of innovation theory, Everett Rogers Adoption Curve
Mass Communication Theory
Innovation Management
Understanding the diffusion of innovation theory given by Everett Rogers, also known as Rogers Adoption Curve. This topic is taken from the Marketing Management of UGC Net Management/ Commerce.
What is meant by diffusion of innovation? FOR NTA NET JRF COMMERCE MANAGEMENT
What are the 4 elements of diffusion of innovation?
What is an example of diffusion of the innovation process?
Why is the diffusion of innovation important? FOR NTA NET JRF COMMERCE MANAGEMENT