The Visible Expert Revolution

What does it mean to be a visible expert? And why is it a revolution? In this #FutureReadyLive, I’m talking with Lee Frederiksen, PhD, former managing partner at Hinge Marketing, about the new book he co-authored, “The Visible Expert Revolution: How to Turn Ordinary Experts into Thought Leaders, Rainmakers and Industry Experts.” Be sure to listen in to see why you can be a visible expert today, how it can be accomplished in record time and why it’s so critical in a B2B environment today.
Co-authors of the book are Elizabeth Harr and Karl Feldman. And we talk about #CPAs Kimberlee Ellison Taylor and Jody Padar who are both included in the book as #visibleexpert examples.
#aicpa #CIMA #CPA #CGMA #financeandaccounting #financeleaders #AAMKT #CPAmarketing #booklaunch #bookreview