SEO for Eyelash Extension Businesses: Complete Guide

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  • čas přidán 4. 07. 2024
  • In this video, I'll show you how to rank in Google for the keyword "eyelash extensions st louis."
    Watch until the end because I'll show you how to create local SEO content that actually works.
    Most people are doing this completely wrong.
    The good news is that it's an easy fix!
    ⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯⎯
    Watch this next: • SEO for 2024: The Comp...
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Komentáře • 131

  • @nathangotch
    @nathangotch  Před rokem

    Thanks for watching! Go here for more SEO help: www.gotchseo.com/help

  • @reuelerastus-obilo9283
    @reuelerastus-obilo9283 Před rokem +2

    Let me tell you something guys...ive learned more in this 25 minutes about seo than I've learned in my entire life. I'm gonna rewatch this over and over to embed this info in my head...holy shit

  • @powweihao3028
    @powweihao3028 Před 5 měsíci +1

    Awesome video Nathan! It’s so comprehensive and to the point! Valuable! 👌🏻👍🏻 Thank you!

  • @dameanvil
    @dameanvil Před 8 měsíci +1

    16:39 🌐 Focus on relevance on both the topic and location level for content creation.
    20:03 📝 Look for sponsorship opportunities and guest posting opportunities to acquire relevant backlinks.
    21:26 🔍 Prioritize link opportunities that are highly relevant to the business, even if they are not location-specific.
    23:16 🌐 Start with highly relevant link prospects and gradually broaden out to broader verticals if necessary.
    23:58 ⚙ Optimize on-page elements such as title, URL, meta description, and heading tags with the target keyword.
    24:25 🔗 Consistently acquire backlinks to grow website authority and outrank competitors.
    24:38 📈 There is plenty of room for improvement in website authority and rankings.

  • @TonyMontana-bg6hm
    @TonyMontana-bg6hm Před rokem +1

    Good to have you back buddy. I like the fact you use both Ahrefs and Semrush.
    They r both excellent SEO tools.

  • @ctrl-shift-run8681
    @ctrl-shift-run8681 Před rokem +4

    This was brilliant and I really like how you structured the whole process. Lots to learn and implement.

  • @larryg7117
    @larryg7117 Před rokem +2

    Awesome video full of golden nuggets. Seeing you walk through your thought process and strategy like that was super helpful. Thank you!

  • @ostenddigital-performancem2774

    Great content and really realistic about work and possibilities of local SEO in 2022! Thanks Nathan!

  • @kandaman304
    @kandaman304 Před rokem +1

    As always, great video Nathan. I found myself nodding throughout the process. You definitely practice what you preach!

  • @learnitall9670
    @learnitall9670 Před rokem +2

    The other thing I have learnt the most painful way is to use google search console to run live test and see how google sees my website on the screenshot. Ensure that the first visible content on the screenshot has the h1 tag, satisfies the search intent and most importantly is UNIQUE in terms of usage, this is a proven method to beat even high DA sites and not many know about this.

  • @kevensg1
    @kevensg1 Před rokem +1

    Absolutely love your content. I look forward to your videos. Great information that is so valuable to the right person.

  • @2134bluesu
    @2134bluesu Před rokem +1

    Nathan this is amazing. Thanks SO much for posting.

  • @jerrymiles7804
    @jerrymiles7804 Před rokem +1

    Outstanding! Best regards from Limón, Costa Rica!

  • @habibabdulaziz8429
    @habibabdulaziz8429 Před rokem +1

    This is great stuff. Thanks for the information.

  • @TheOrchestratedChaos
    @TheOrchestratedChaos Před rokem +1

    I really like the tip about adding questions and answers to a page that are relevant to the geohraphic location. Thanks!

  • @nathancogoi5064
    @nathancogoi5064 Před rokem

    Great work Nathan! Just curious if the bank links should point to the home page or each individual content page?

  • @Webrisernl
    @Webrisernl Před rokem

    So nice thanks.. question on wich site can you check how it ranks like you show in the beginning of your video?

  • @fiercevideos7519
    @fiercevideos7519 Před 6 měsíci

    @nathangotch I was wondering - if I create a page to target a specific location: what is the best way to provide internal links to the page without necessarily putting it in the main menu? Or would you include it in the main menu? I'd prefer not to have a link there for every location we decide to target, but I understand that internal links are necessary.

  • @RyanLucas-wq8ve
    @RyanLucas-wq8ve Před rokem +3

    Amazing as always absolutely love videos like this! Would love you to also talk about how you would define costs and time scales for ranking. Keep up the good work! ❤

    • @nathangotch
      @nathangotch  Před rokem

      Great suggestion! Thanks Ryan

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.

  • @RivalD666
    @RivalD666 Před rokem +1

    That was very informative, subscribed.

  • @ainaemmanuel
    @ainaemmanuel Před rokem +9

    This is awesome, I have learnt a lot from you. Study study study I have ranked 3 websites to Google page 1. Following contents on your website and my own little additions.. thank you!

    • @nathangotch
      @nathangotch  Před rokem +1

      That's awesome, my pleasure!

    • @TechEvangelist
      @TechEvangelist Před rokem

      Glad you're able to do that Emmanuel Aina do stay in Nigeria can we exchange contact I will like us to work on something together

    • @slimphilomena2595
      @slimphilomena2595 Před rokem

      Please guide me

  • @Michael-sc7yt
    @Michael-sc7yt Před rokem +2

    This is a very good cutting point for SEO tutorials. Hands-on practice from scratch and just record everything you did to rank a new website to page 1 for the local SEO. I will follow up on all videos 100%. You would meet obstacles in reality and will solve them accordingly. That will be the most valuable part for an SEO tutorial. Nobody dares to do it in the industry. There are thousands of SEO courses, but nobody truly demonstrates how it works from scratch in the real world.

    • @nathangotch
      @nathangotch  Před rokem

      🙏

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.

  • @argorsi6446
    @argorsi6446 Před rokem +2

    The kind of video i have been searching ✌ Thank You

  • @ahsanhassan7065
    @ahsanhassan7065 Před rokem

    Nathan, My competitors are targeting pages for a keyword I want to rank for. I've got emd for that keyword. Should I optimize for the homepage and put static page content for that keyword and then build topical authority from posts?

  • @eagleeyedigital8656
    @eagleeyedigital8656 Před rokem +2

    just when i was doing a SEO report this video came up, made my job so much easier.. thanks for a great video

    • @nathangotch
      @nathangotch  Před rokem +1

      Glad to help!

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.

  • @Ilovemymom02
    @Ilovemymom02 Před rokem +1

    Thank you so much this helped a lot!!!! You saved my life

  • @saakmarketing10
    @saakmarketing10 Před 7 měsíci

    Would you create separate landing pages for keywords like, "Commercial Roofing Los Angeles, CA" & "Commercial Roofing Installation and Replacement Los Angeles, CA"? Or, would you merge both of these together? Let's say the SERP is 2-3 same homepages across both of these keywords. At the same time, showing few other pages optimized for those specific keywords. What would be your approach?

  • @gudanim5452
    @gudanim5452 Před rokem +1

    Very good

  • @germanrwal9908
    @germanrwal9908 Před rokem

    Nice video, thank you.

  • @elrubent
    @elrubent Před rokem

    Hey pretty new to SEO. There's a way to do this research process without using tools? Or what are the cheapest tools to use for.

  • @yasinahmed8323
    @yasinahmed8323 Před rokem

    So about content do you just write blogs with the certain keywords and topics?

  • @CumeLegal
    @CumeLegal Před rokem

    Hi. What SEO tool did you use to analyse the keyword "eyelash extensions st louis."? Thank you.

  • @doyinakinola6700
    @doyinakinola6700 Před rokem

    Awesome

  • @mikev4542
    @mikev4542 Před rokem +1

    Love these!

  • @deanfeldman2505
    @deanfeldman2505 Před rokem +1

    Super

  • @aswinkrishnan2900
    @aswinkrishnan2900 Před rokem +2

    That's a great video on how to get a significantly weak website ranking on the second page to the first page. Can you also do a video on how to optimize an already decently optimized page rabking on the 1st page already but wanting to move up in ranking. Let's say from third position to first. I believe sometimes in situations like that, things can geteven more complicated. Great content again!

  • @yanboo3store
    @yanboo3store Před rokem +1

    hope to talk about Ecommerce seo

  • @JunVuong
    @JunVuong Před rokem +1

    amazing thank you

  • @moedvrkaei
    @moedvrkaei Před rokem +1

    Hey Nathan, so in this case - for the pages titled "best eyelash extensions in brentwood / st louis / clayton" - would you build a "locations" section on the top menu of the website where there would be a drop-down, or should these pages exist on their own all using the same menu?

    • @nathangotch
      @nathangotch  Před rokem

      Hey Moe, depends on the competition level of the supporting locations. If they're competitive, then having internal link coverage across the entire site using the navigation might be wise. Otherwise, a dedicated locations page should be good enough

  • @mdsadik1769
    @mdsadik1769 Před rokem +1

    Great strategy, thanks for your sharing

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.

  • @musaabahsan1811
    @musaabahsan1811 Před rokem +1

    Great job

  • @bluehimalayatourstravels1029

    Thank you so much for sharing such a nice informations.

  • @hansgaldino4012
    @hansgaldino4012 Před rokem

    Hi Nathan, thank you for making this video. If we make some articles about the same topic to build more topical authority, will google see it as keyword cannibalization?
    thankyou in advance!

  • @darndarn99
    @darndarn99 Před rokem +6

    Good stuff Nathan , when doing the content to increase the relevance where within the site would you have them placed ? Would you make those into a virtual silo and interlink them to each each other with well targeted anchors as well as link each, again with exact match anchors to the target page? Or would you have these pages somewhere in the navigation structure?

    • @nathangotch
      @nathangotch  Před rokem +3

      Thanks! My general rule is that if it the keyword/content idea has informational intent, then it'll be on the blog. As far as internal linking, it's 100% based on relevance. For transactional pages like "eyelash extensions LOCATION", I'll sometimes put them in the sitewide nav or I'll create a dedicated "Locations" page and link to that in the nav

    • @darndarn99
      @darndarn99 Před rokem

      @@nathangotch perfect 👍 thank you for replying, makes total sense 👍

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.۔

  • @sanketdesai215
    @sanketdesai215 Před rokem +1

    Great audit and strategies, tons of value here. Thank you for sharing!

  • @MauiBodyworker
    @MauiBodyworker Před rokem

    hi what are you using to search the key word in?

  • @xyckriz
    @xyckriz Před rokem +1

    keyword research on semrush (ahref etc) to determine keyword difficulty was not given weight 👍

  • @swagnexttuber-boombeach7092

    Yo nathan, how to rank news website in top stories?

  • @learnitall9670
    @learnitall9670 Před rokem +1

    Great content.. always learning from you. The pagespeed score is overrated though, its on google's least priority.. for example just embedding a youtube video (which one would think is good in terms of unique media) would bring down your pagespeed score from 75 to 25

  • @learnandlovethephilippines

    Thanks for sharing this knowledge. You have a new subscriber.

  • @saeedbasabain4188
    @saeedbasabain4188 Před rokem +1

    Thanks

  • @seowithyash
    @seowithyash Před rokem

    Need some vids on GMBs mate

  • @versus8035
    @versus8035 Před rokem +1

    Nice video. I think another crucial thing is making sure the business has good presence on all most important local directories. Moz has a tool called "Moz local listing score" that can provide a very good starting point. After that, the more directories you sign up for the better. I did this along with some on-page optimisation & new content creation and saw great results for a local business I used to work for.

  • @samsamo1191
    @samsamo1191 Před rokem +1

    Thanks Nathan! What to do in your example to rank in the 3 local pack for more keywords, for example: eyelash extensions st louis, nail salon st louis, beauty salon st louis, etc. Rank for many relevant keywords in 3 local pack?

    • @nathangotch
      @nathangotch  Před rokem +1

      You'll need a dedicated address in the core location, optimize the GMB for keyword variations, and then focus on review acquisition

    • @samsamo1191
      @samsamo1191 Před rokem

      @@nathangotch Thanks, with optimize the GMB for keyword variations, you mean: making new subpages to target these keywords, and take care of the GMB categories?

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.

  • @eklakshaystudy8131
    @eklakshaystudy8131 Před rokem

    Sir my we page( suddenly disappeared from serp(position 5th) then appeared after two days. It's happend my times from last two month's. Sir could you please suggest me what should I do. Please sir i need your help

  • @shahidulislam-bd
    @shahidulislam-bd Před rokem +1

    Best of luck

  • @jesusangelteyulcaal8374

    Have a nice day!

  • @farzoqahmed101
    @farzoqahmed101 Před rokem

    whats meant by topical authority ? is it mean to make a content ? please clarify this

  • @ChadSolomon
    @ChadSolomon Před rokem +1

    wow so many gold nuggets of local SEO information here. You're the best 🙌 What would you do different for a local service based business (no physical address)? I.e. lets say that eyelash extension business went to the customer's house (no shop front). I guess that only affects Google Business Profile? Also how do the home page and targeted clayton & st louis pages differ?

    • @nathangotch
      @nathangotch  Před rokem +1

      Thanks Chad! Would focus on a "Service Area" for the Google Business profile and optimize it for the additional locations. Then everything else is pretty much the same like creating dedicated location pages for traditional organic. The general structure of the pages will be the same, but the content must be different. Focus on bottom of the funnel content like case studies, testimonials, # reasons to hire us, FAQs, etc.

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.

  • @jimmyho3726
    @jimmyho3726 Před rokem +2

    Hi Nathan, thank you so much for providing such a valuable information! I have a cleaning company in Hayward Ca and 2 more branches in the Bay Area I was wondering if there’s anyway that you can give me some advice. Much appreciated.
    I’m trying to look for your info to see if you can do consulting but didn’t have any success.

    • @nathangotch
      @nathangotch  Před rokem

      Hey Jimmy, thanks! I'm 100% focused on Gotch SEO Academy at this point

  • @serpsgrowth
    @serpsgrowth Před rokem +1

    Just got here from LinkedIn. Always looking forward to it... Just Amazed

  • @Michael-sc7yt
    @Michael-sc7yt Před rokem +1

    I'm watching you.

  • @fahimkabir4505
    @fahimkabir4505 Před rokem +1

    hello nathan in one of your video you mentioned a name for building multiple businesses around one business, what was the word actually i cant remember it and its eating me

  • @davidjames7469
    @davidjames7469 Před rokem +1

    its amazing sir

  • @ryanmason491
    @ryanmason491 Před rokem +1

    Great video Nathan! I run a cleaning company that covers a large area/different towns. Am I better with one main website and optimise individual pages for those areas or should I have separate websites with specific/good authority domains and try rank them as individual sites? Hope that makes sense !

    • @saeedsarkhot1028
      @saeedsarkhot1028 Před rokem +1

      Optimise pages - it’s difficult to rank a home page compared to distinct pages. Location modifiers will aid in the ranking for individual cities.
      In addition, for GMB, you need to theoretically have a different business to create a whole, new GMB profile.

    • @nathangotch
      @nathangotch  Před rokem +2

      Thanks Ryan! If they're surrounding cities, then I would likely build on the same site. Create a dedicated page for each city and make the content 100% unique on each page. In short, it's easier to grow website authority with one site

    • @ryanmason491
      @ryanmason491 Před rokem +1

      @@nathangotch great thanks!

    • @baconbigbeats
      @baconbigbeats Před rokem +1

      @@nathangotch Hey Nathan, I have a client that has multiple bars under the same name that’s in this situation but we built out multiple sites to really dominate the other neighborhood bars they are up against and it’s working as we are putting the city name in the domain name as well as other things. How is that not a better method than the single site? Also they are franchising and the franchisees want their own sister site, not a page on the main site (better value perception). Thoughts please? Amazing stuff by the way.

  • @mdsazal5376
    @mdsazal5376 Před rokem

    What is the name of Extension which is you used for seen title ,meta, h1 tag etc?

    • @sami5187
      @sami5187 Před rokem

      I also would like to know what is name of the extension you have used?

  • @ezequielpacas8333
    @ezequielpacas8333 Před rokem

    How much do you charge for seo ?

  • @myles3605
    @myles3605 Před rokem

    I have a local Business and my phone has just completely stopped ranking and I’ve gone from popping up at #3-4 to 12-15 on google.....idk anything about SEO.....I’m looking to hire someone to help, what is it that I need to ask for? Idk the terminology

  • @JupitersLuck
    @JupitersLuck Před rokem +1

    this is the best local seo guide I have ever seen

    • @News11791
      @News11791 Před rokem

      If you want to complete subscribe watch time for your channel or want to get your website article rank on website then contact number is available in about section of our channel.

  • @hzcourses5209
    @hzcourses5209 Před rokem +1

    Thank you

  • @adrianoapaiva
    @adrianoapaiva Před rokem

    How much would you charge to do similar analysis in my business?

  • @BenyDreamer
    @BenyDreamer Před rokem

    I have try this before. Believe me, for several weeks or months after you got position then Google would de-index it and said to your GSC like this:
    Discovered - currently not indexed

  • @awosanyaabiodun2028
    @awosanyaabiodun2028 Před rokem +1

    This is massive sir.
    Thank you so much sir.
    Great values Mentor

    • @nathangotch
      @nathangotch  Před rokem

      Most welcome!

    • @awosanyaabiodun2028
      @awosanyaabiodun2028 Před rokem

      @@nathangotch Thanks for the wonderful response sir.
      I have a question to ask about outreach? If I have a business in Nigeria ( let say a real estate company) , and I want to do guest posting.
      Does that mean my link opportunities should be from Nigeria?
      Can’t they be from my other countries such as United States?
      Does that mean I should be sending outreaches to Nigerian websites?
      What are effects if the outreaches are going to other countries other than Nigeria sir?
      Is it possible to outreaches to websites or companies that are not in Nigeria?
      I need clarity sir?

  • @DanvilleRealtor
    @DanvilleRealtor Před rokem

    How about reviews?

  • @sky-seb
    @sky-seb Před rokem

    Have you tried Surfer Local?

  • @manojmaitydm
    @manojmaitydm Před rokem

    Local niches are dominated by high quality directories or big startup companies. So, even if the KD is low, it hard enough to be in top 3 position. You missed schema, internal linking, multi location strategy, site architectures.

  • @haucmanh6150
    @haucmanh6150 Před rokem

    how to translate vietnamese language

  • @nekneversleep
    @nekneversleep Před rokem

    Could you do me a favor and pick my random local business ?

  • @lilolme69
    @lilolme69 Před rokem +2

    As soon as this video came across my screen, I knew you copied Brian! I loved Brian, but now that he is outa here.... I'll follow you! Hopefully you are as good or better than Brian!

  • @idahomeadventures1630
    @idahomeadventures1630 Před rokem +1

    Anyone else check Lash Loft to see if they changed anything? 😆

  • @isaacsouza17
    @isaacsouza17 Před rokem

    It is hard to read stuff, font is too small

  • @robslaney
    @robslaney Před rokem

    Can we talk to each other please? I have an ongoing need for seo consultation

  • @OttoThompsonReviews
    @OttoThompsonReviews Před rokem

    It gonna take 10 month organically

  • @TheEublepharis1
    @TheEublepharis1 Před rokem

    Avoid from who say: Rank #1 in Google

  • @mundabalochanda6137
    @mundabalochanda6137 Před rokem +1

    @mundabalochanda6137

  • @jesusangelteyulcaal8374

    Have a nice day!

  • @luissalguero3225
    @luissalguero3225 Před rokem

    Have a nice day!