Speaking of Psychology: How our emotions drive our shopping behavior, with Scott Rick, PhD

Does shopping bring you joy? Or do you feel a bit of pain and regret every time you have to make a purchase? Many of us will be shopping for gifts in the upcoming weeks -- whether we enjoy it or not. Scott Rick, PhD, of the University of Michigan's Ross School of Business, discusses how our emotions drive our buying behaviors, why some people spend money so easily while others find it so difficult, whether “retail therapy” actually works and why Black Friday sales are so irresistible.
__________________________________
The American Psychological Association is the leading scientific and professional organization representing psychology in the United States, with more than 157,000 researchers, educators, clinicians, consultants and students as its members.
To learn more about APA visit www.apa.org
Follow APA on social media:
Facebook
/ americanpsychologicala...
X/ Formerly Twitter
/ apa
LinkedIn
/ american-psychological...
Instagram
/ apa_org
Threads
www.threads.ne...