Stylescapes - What Is It & How To Create One
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- čas přidán 23. 07. 2024
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Imagine presenting design concepts that have minimal revisions, or even better get approved straight away by the client. In this video, I’m gonna talk to you about Stylescapes - what they are, why they matter, how are they different from mood boards and how to create one.
📽️ CHAPTERS
00:00 - Intro
00:13 - Jumping Into Figma
03:09 - Stylescape Fundamentals
04:32 - Examples
04:52 - Clients Final Choice
07:09 - Visual Identity & Website
Let us know your thoughts in the comments section below 💬
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The greatest value in this video is hearing how you present it.
I agree!
Awesome video, thank you for sharing you process. The branding is beautiful.
Turned out great Gigi! I guessed #2 because it felt closest aligned to the brand name. I’ll try a style scape instead of a mood board next project 😊
Allow me to express my gratitude for all of your efforts; this was incredibly valuable information
Glad it was helpful!
Thanks for video , i understand all concept about stylescapes
Hi, I was just thinking about making a moodboard for a web redesign and I found this video, I will apply it, thanks.
This is great work ! I had a feeling 2 or 3. They made a great choice.
So nice thank you so much!
I figured #2 because it is a nice mid point between the 2 styles being inviting, colorful yet hot, sassy and independent....thanks excellent job, great video!!!
You do such a great job
It would be interested to see the process of building these. Where you source the inspiration and assets like textures and illustrations, how you pick font combinations, color palettes, etc.
There is a great Workflow/Designprocess Video of the Futur here on CZcams where Chris Do and Jose Caballer where they explain and show a lot of the Process
czcams.com/video/lGmPCutgI2o/video.html
thanks for sharing!@@MrCruncher39
Got it right ! aha thanks for this video!
Love the second one =)
I have a burning question; let's say the client wants the font from stylescape nr.2 and the color palette and some other design elements from nr. 1 merged into stylescape nr. 3. Obviously the client doesn't understand that it does not work that way, but the client really likes these different elements and want to have them all. How would you tackle that? Would really love to hear your thoughts! 😀
I'm also curious on what the answer would be :)
This is just my approach, but it should not be a big issue. If you can combine those elements from different stylescapes in a way that goes very well together it should work. Or at least give it a try and see how it looks when you combine the clients request. Sometimes they need to see how it all looks together, not everyone is very visual. So I would suggest trying it out and presenting it so they can make a better decision. Hope this helps
@@ColoredStripes thank you so much! So does that mean that we should do revision of stylescapes on the spot or during the presentation call? Or after the meeting then present again along with other stylescapes?
@@zhafire9657 I would suggest after the meeting you apply all the changes in a new stylescape and present it on the next call. Try to really understand why they want the changes, so you get a better understanding of their concern.
And here’s the thing, when you charge a decent amount for a project you will not feel any annoyment when client request something like this. So make sure you charge decently and really try to help and serve your client as best as possible.
Good luck
Love all of the concepts! I guessed #2 because it’s the most mature even though it’s super playful. Also, I am their target audience, so that helps. 😁
Quick question: do you think the shaded blue color of the CTA buttons might be a little muted therefore not "pop"? Thank you.🙂
this is amazing
Thanks bud!
i was right, we need more video with you 😊
Awesome! Let us know what you would like to learn more about.
Thanks for letting us know!
number 2 gives a fashion blogging vibe ngl
No. 2. I was right.
That's awesome 👏
I was right about no, 2
Awesome! Thanks for sharing :)
🥰🥰🥰🥰🥰🥰
I thought all 3 stylescapes were similar insofar as they were kinda kiddie style graphics, like a poster for a new sherbet candy.
My take on the topic was that these psychologists were dealing with (mainly) women in middle years and helping them to cope and adjust to this phase. This is serious : otherwise they wouldn't be spending dough on professionals on $70 - $100 an hour.
So I thought the color palette should have some darker blue in it. And maybe a suitably aged woman with a deadpan expression. Not the sort of person whose mood you could just talk up . . .
But that's just the impression of one person - and a man. 😊
And what would I know.
If that's what your clients want you gotta give it to them.
You speak like Gloria Estefan (Hispanic) even though you have a Russian name.
I have a video i made from a year and a half ago on stylescapes if anyone wants additional content regarding them :)
i guess right )
I said one seems too professional, three too childish so i picked the second one and it turned out to be the one
Generally I feel like the third option is actually a bit too far on the side of playful and colourful.
I don't find it too well managed and even as if the target audience was actually way younger.
Is a stylescape just another word for a brand guidelines?
No. A stylescape is a combination of imagery and text that helps to guide the design direction you want to go in before you start the project. The brand guidelines or style guide are the rules and instructions for how the brand should be presented and used once it is completely finished being designed.
Hope that helps.
No, it’s just a style tile
Why spend time to create these stylescapes, when you can find works in similar fashion and present those different styles to a client? Other than seeing the company name I cant see any added value, specially how time consuming this is VS finding some other case works as reference.
All these stylecapes are too similar and have exactly the same vibe.
wutta fkkk is going on here?