What is disruptive innovation?

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  • čas přidán 5. 09. 2024
  • Scott Anthony, co-author of "The Innovator's Guide to Growth" and Managing Director, Innosight Asia-Pacific, introduces the concept of disruptive innovation.

Komentáře • 7

  • @xhb2010
    @xhb2010 Před 13 lety

    Other examples---like flowers, animals, watches, even massage service---can render Scott`s definition of simple, affordable and accessible to questions. My final opinion about disruptive innovation is that it can not be defined by process. We have to see its final result. That is: as long as it disrupted the market finally, it is disruptive innovation. Simple, affordable and accessible maybe the three core elements of disruptive innovation in some industries, but not in other industries.

  • @Seodotcom
    @Seodotcom Před 12 lety

    sustaining vs disruptive... interesting

  • @xhb2010
    @xhb2010 Před 13 lety

    but I dont define my success as that, cause I am not a student. Back to Scott, A simple easy-operating video game maybe a disruptive innovation. But this does not mean a simple easy-operating TV can make a disruption as well. What about medicines? Can simple, affordable and accessible all together make a disruption to the market? In this case, Effect of the medicine should be the central point of disruptive innovation.

  • @albrtochapa
    @albrtochapa Před 14 lety

    imagin darill .whit coffe in my hand and listen this video

  • @xhb2010
    @xhb2010 Před 13 lety

    Disruptive innovation is make things simple, affordable, accessible?
    This definition is problamatic.
    I think Scott confused the difference between PROCESS and RESULT. He is trying to define the concept by porcess. But unfortunitely, Disruptive innovation can not be defined by process. It is like to define SUCCESS by saying who passed the exam is successful. This is wrong because students may define success as being able to pass the exam, but I dont define my success as that,

  • @xhb2010
    @xhb2010 Před 13 lety

    As for affordable and accessible, there is no need to say them. Because every product should pursue the goal of being affordable and accessible. It is not good to put these common senses to the definition.

  • @sathishstpr
    @sathishstpr Před 11 lety

    kejriwal's AAM AADMI PARTY is a disruptive innovation