1932 Essex Terraplane, last year of Essex
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- čas přidán 30. 04. 2024
- Today on what it’s like, this is a rare treat 1932 Essex.. 1932 was the last year for Essex. It was a transitional period in time for Hudson. The Essex line of cars would eventually evolve into the terraplaine for 1932 and 1933 Hudson would make the merge by calling at the Essex terraplane. Hudson would also offer the Essex six during 1932, which was the last year for that.. sorry if the title confused you, but it’s more confusing than Hudson’s lineup for both 32 and 33..
Talk about what Essex was to Hudson really cool episode with tons of history and information
Enjoy =)
I found this 1932 Essex in the back room at the Gilmore Auto Museum. It’s currently on rotation. .. Huge thank you to Gilmore Auto Museum for giving me the opportunity to showcase this car on the channel
For anybody that has never heard of the Gilmore Auto Museum. Let me take a minute and tell you what the Gilmore Auto Museum is. This place is in Hickory corners, Michigan absolute bucket list place to go. If you’re an automotive enthusiast, they have everything from horse carriage, cars, steam,electric cars art Deco cars, 50s cars, muscle cars there is truly something there for everyone
For directions hours of operation and admission ticket pricing be sure to click the link below after the show
gilmorecarmuseum.org/events?g... - Auta a dopravní prostředky
Terraplanes were hot in the day. Even Robert Johnson sang about one in Terraplane Blues. Classic music.
Yeah, that was a missed opportunity but at the same time you guys would’ve gotten that song really easily because everybody’s been saying it it’s not the song I used or the band the song is from 1975 though
I was hoping that someone would bring that up 😊
Wow for a budget car it's well appointed and well finished. Nice ❤
👍😉
The seats were super soft, mohair similar to the seats in the Windsor white prince
For those who don't know, the Rockne was made by Studebaker and named for football coach Knute Rockne. Thatk Essex is a pretty cool car. Nice styling, decent interior, and a rumble seat! Another great video, Jay!
Thank you so much for sharing that information. I should’ve said all that I gave information to all the other ones but I figured we’ve covered a Rockney but I guess it was a year ago or so might’ve been longer by now. Great choices.
I enjoy the “we talk about cars that don’t track you every move” has me laughing.
Hahaha yeah
My Grandma bought a 29 Essex after the Crash for a ridiculous sales price. It was dark blue and light blue two tone. My bachelor uncle used to drive her around in it until 1953 when he junked it and bought a 53 Mercury. Grandma wouldn't talk to him for a month. LOL The local Ford dealer since 1911 dropped Ford in 1926 and picked up Hudson/Essex, for some unknown reason. In 1933 they switched to Dodge and were with them until 2003. Another gem of a video! Thanks for your hard work.
Thank you so much for sharing those memories. What a cool story. I’m sorry that he junked that car.
Thank you it really means a lot that you guys dig this channel I love digging up lost and forgotten cars =)
It look like a neat, robust and practical car ! Iike the simple style.
It is a fantastic looking automobile, love those wheel covers too!! I would always say that autos before the '40's would be less of an interest for me, but I have really gained a real appreciation of them since being part of this channel. I would pick this one on both scenarios, it is simple but nice, with the wheels and interior. 😎
Those were actual, Spoke wheels not wheel covers.. I too have grown and appreciation for 20s and earlier cars.. as well as 30s cars I wasn’t a huge fan of 30 cars until doing this channel but there was a lot of innovation that came out of 30s that is getting lost of time. =)
Early in the video, you mentioned that the front bumper is attached to the car. I love it when the bumper is actually attached to the car! Also, this looks like the type of car that would run moonshine late at night during Prohibition (with some Earl Scruggs banjo music playing).
Haha yeah it’s attached at those two points different cars have them attached at different points. I just like pointing it out just in case anybody’s restoring one of these they can see how the bumper brackets are designed.
@@What.its.like. Makes sense. Thanks, pal.
Good deal another of Jays top drawer videos thanks Jay!!
Awe thank you so much
I was a little bummed I couldn’t make this one as long as I’ve been making the other ones I’ve been trying to draw them out till like 20 25 minutes.. I’m pretty sure that this very car was featured in a hemming motorway article. I was able to find some dashboard layout pictures which was awesome because I didn’t know what any of those buttons or switches did. I also wonder when Hudson started the idiot lights
When I was young, I sometimes heard the old timers talk about the Terraplane. They called it the Hudson Terraplane, I never understood the relationship between Essex and Hudson. Thanks for the video. I had never seen one before. A very beautiful; automobile.
Thank you so much for watching. I’m glad you did this video. I should’ve talked about Dover
Dover trucks was intermingled with that as well.
Hudson made some really gorgeous cars in the 30s that I personally wouldn’t mind owning. I wouldn’t mind owning a 35 Hudson they’re gorgeous.
Love the bloopers, Jay!!!
Haha you guys only see the finished product I struggle with numbers I thought by now I would be better at it but I’m not.. it doesn’t help I’m dyslexic so I write the scripts but I don’t type them. They’re all handwritten sometimes everything blends together… I’m getting better though but the numbers and cars from the 30s like to have series numbers series and six is really hard to stay together for me..
Nearly 500 episodes! I hope you don't run out of cars!
A lot of people say that I’m going to run out of cars but I don’t think I am there’s a lot of car companies out there that nobody ever talks about and this channel we focus on cars from the 20s through the 70s but go heavy on the ones from the 30s to 1964.. there’s tons of cars I haven’t covered yet. Never done a moon never done a Durant. Haven’t done a Dusenberg… horsch delahaye Bugatti and all of those companies made more than one style car
When my father was a young man, he worked at the Essex plant. He didn't have much to say about them, other than to say they were good cars. Thank you for this video about the Hudson/Essex Motor Car Company.
That’s awesome. Thank you so much for sharing the memories of your father working there. Glad you dig this episode.
WYR: 32 Essex 32 Willys. Great coverage of an awesome car. and I agree, 32 was just “one of those years” for everyone nailing styling. They don’t come often. Thank you as always ~ Chuck
Awesome choices =)
These videos are not only intriguing but very educational ! Nice car !
Thank you I really try =)
I was fortunate enough to have seen an early 30's Terraplane. For some odd reason it was on display inside BWI airport. This was about 12 years ago. I wish I wasn't in a rush that morning so I could have taken some pictures and gotten more details, like the exact model and year. I do remember it was a sedan. The most interesting thing about it was the claim that it was the last car John Dillinger owned.
Another great episode. Your channel has become a favorite.
Thank you so much it means a lot to me. =) I absolutely absolutely love covering the cars that never got talked about.
I can’t wait to do some more AMC stuff hopefully this summer =)
The Hupmobile and the Essex. Another fine episode.
Awesome choices glad you dig this episode =)
Hi Jay! You are knocking it out of the park with the AWESOME 20's and 30's cars on the channel lately! Whenever I hear Essex or Terraplane I am all ears! Must be that back when I was a much younger person, I had the opportunity to ride in the local 4th of July parade in a 1927 Essex Super Six sedan. It was so interesting! The next year at the parade, the folks who had owned the Essex had given it up for a (get ready for it!) 1948 PLAYBOY! Talk about a rare little car! It was nice, too, but I couldn't fit for the parade as it was a two seater. So I got to ride in a 1941 Plymouth that year. Anyway, your friend is right! 1932 was one of those stellar years of automotive styling! Would be so nice to be the owner of that little coupe! I bet it was a pretty peppy little machine back in 1932! Especially if you popped for the $10 Aluminum head! WYR#1 Essex! Although the Ford and the Hupp would be sweet!! #2 Was going Durant here, just for the rarity, but really want ALL of them!!
Awesome choices. Thank you so much for sharing all that information you know me I love featuring the cars that never got talked about Essex is definitely a brand that doesn’t get the time of day as well as Hudson frankly… Hudson made some gorgeous cars in the 30s… that are very underrated. They also use Bendix electric hand before cord got it… not a lot of people know that Hudson had in 1935.
I know where there’s a three wheel Davis might be able to do it this year. I’m hoping those cars are really rare. They look kind of like a shoe.
@@What.its.like. Oooohhh! a Davis! that will for SURE be interesting! Those little dudes had hidden headlights up in that streamlined nose.
Nice, first time catching a premiere episode. Thanks! 👍
That’s awesome. I totally forgot to hit the schedule time before I left for my bike ride. I got back just in time to premiere it in our new normal timeslot. =)
Fantastic Example tonight!!!
I agree 1932 was a great year for styling 😉👏👏👏 ..
I can't choose one 🤷😂..
Great Episode
Happy Motoring ✌️🤠
Awesome John I thought so too when I saw it sitting over there and I was like oh that’s an Essex. I definitely have to do that because I haven’t seen one.
When I worked at the Classic Car dealership couple summers ago, we were supposed to get an Essex to sell but that deal fell through it needed work done to it and a lot of times if a consignment dealer has to do work to a vehicle they would want a whole lot, more money for it then and it just wasn’t worth What they wanted for it.. it was maybe a step up from relic condition, but they wanted top dollar for it..
Another great episode, Jay! I love the part about rolling down the back window to talk to the mother -in-law riding in the rumble seat lol! People were more practical then, they knew how to control a babbling Mother-in-law.
Hahaha yeah happy you dig this episode =)
You can also roll the window up so you don’t hear from backseat drivers
I agree with you that the grill on this Essex is beautiful. But, I'm going to go with the Plymouth and the Rockne ("Rockne, Amadeus !")
=) sweet choices
Interesting little car very nice I agree the 32 year cars of all makes very nice 32 Ford - Essex.
Awesome choices =)
Well done video on a little known car, that Essex coupe is a nice one. .My Hudson history book list the Terraplane in 1932 having idiot lights, then Hudson in 1934 First pick 32 Hupp S-214 , second 32 Willys 6-90 . There is on Carz Plus channel a 37 Terraplane pickup which shows the electric hand shift in action while driving, and a 1918 Kissel 6-38, and 3 1939 Graham sharknoses.
Awesome, great choices
Bendix electric hand really cool feature that was designed for Hudson and then cord used it .. a lot of people think that it was chords first, but Hudson had it in 1935
If you link that channel, I’ll definitely check it out. Sounds really cool.
@@What.its.like. keeps deleting the link, will be in the e mail www.youtube.com/@CarzPlus
@@What.its.like. keeps deleting the link, will be in the e mail
@bparksiii6171 I wonder why that is sometimes CZcams blocks links, but I’ve had other people be able to send me links before huh
Also, just wanted to make it clear I don’t delete any messages. Everybody’s got a free voice on here
CZcams blocks certain messages that they don’t think goes with their community guidelines… just putting that out there
@@What.its.like. It's you tube not the channel creator, I've had this problem posting links on other channels as well.
Hudsons were known for their speed and power, Essex being similar, so the better horsepower and high performance head makes sense. There was an Essex dealer in Wausaukee, and a driver still sitting in the seat of one, somewhat "petrified" as I am told. Cool car with some nice looks, thanks Jay for the video!! 🚙🎯
You bet. Thank you so much for sharing that information. I wonder what this would be like to drive =) I guess you answered that question terrifying lol
@@What.its.like. lol, I think the guy died of a heart attack, rather dessicated now from sitting there for decades. Probably the car ran well, but the operator's timing belt had slipped a little. Pretty cool to see a car with timing gears instead of a chain or belt! Essex drank espresso with sips, and ran circles around the Ford drinking V8's. ☕ 😊
Great video Jay. The Essex was gorgeous, but I kept getting distracted by A J Foyt's Coyote.
They had a lot of cool stuff in the back room. I only shot three cars which they’ve all been featured the 1937 Studebaker coupe express 1934 De Soto airflow and this 1932 Essex terraplane they had a lot of cool stuff in there. I really wanted to do Pierce arrow travel Lodge but I couldn’t get in. It is part too close to other stuff.
wyr Hupmobile
wyr Durant
I agree with you 1932 made great looking cars . I would guess that Ford with their Flathead V8 stood out .
Awesome choices 1932 was a stellar year for automobiles not a single bad design across the board. I don’t think there’s another year like 1932 ever before or since.
For WYR, I pick the Plymouth because of that sloping grille, and the Essex Terraplane.
Sweet choices =)
I spent quite a few weekends searching and digging in the old Taylor farm's junkyard for the elusive buried hupmobile, so I'll have to go with the Hupmobile, Jay.
Awesome did anybody ever find it?
I had a friend in high school he was a senior when I was a junior. He went to wherever that 57 Plymouth was encapsulated. I don’t remember the whole story, but I do remember they pulled it out of a container in the container leaked, and it filled with water, and it was not perfect like they intended it to be .
@@What.its.like. Lol, that's good! A vintage 57' in wine then? 🍷 🍾. I never found the elusive hupmobile, except maybe some fenders which were exceptionally well rusted. It was quite the archeological expedition, complete with old tires and numerous vintage bottles.
While I'm watching this vid, all I can think about is you're going to have David Essex "Rock On" as the music.
Haha I didn’t use that song I used a different song I’ll be amazed if anybody can get it
The tele-flash red warning lamps were thought to be better than gauges as the brite red light caught your eyes quicker than a tiny gauge needle.
Great point
Thats makes only the 2nd 32 Essex coupe I have ever seen. The other was in a Hemmings article, so I have never seen one in person. Great looking and great built cars I would love to have one.
That would make it one. This is the car from the hemming article on the plaque that was inside the car, said it belongs to Walter. I don’t remember the last name, but it was the same guy in the hemming article. It was donated to the museum after he passed away…
@@What.its.like. Ahhhh .... I was thinking it looked exactly the same. If i recall from the article ( i read it several years ago ) that he had owned the car at the time for like 30 + years. Glad to see it got a good home.
You know listening to the episode you talk about Essex have unibody construction with welded in floorplans. I thought Dodge/Plymouth was the first one to use all steel floorboards and inner bracing in 34 , although they were not unibody. Very interesting.
I was friends with the owner,his name is Gary Walker. He donated it to the Gilmore. Last I knew he was still living in the Carolinas. He gave me some tips on restoring my '32 coupe.
Jay, you may want to look up a book titled: The Complete Encyclopedia of Motorcars 1885 to Present by G. N. Georgano. "Present" in this case is 1968. I'm pretty sure this is out of print now. This book has a description of every car made! Some descriptions are very short, while others go on for pages. The book is hard back with a paper dust cover with a green 1910 Model T with right hand drive. I saw one on EBay for $25.00, which seems reasonable. If you come across some offbeat car and want to know more about it, this is the book for you! I'll bet it has info you cant find on google. Just a thought to help you do research.
Thank you so much for that title of that book. I’ve been trying to get more books for research because like you said Google doesn’t know everything. Some of the information is really hard to find on certain companies started doing a Mercer episode, but there isn’t that much Mercer stuff on the Internet, kind of a lot like Auburn. Auburn has a lot of information pertaining to the speedster but when you’re not talking about the car and you’re trying to find out information about other cars very few and far between.
Just a small correction, Jay. Essex is an English county, not a town. Ford named two of their engine series after the English counties of Essex and Kent. Another enjoyable episode buddy.
Awesome thank you so much for that correction happy you dig this episode
The whole dash was nice, but I LOVED that speedometer with that thin needle.
I think the 34 Ford ripped off this grill from the Essex
You’ll come to find out that the big three ripped off a lot of stuff from the independents
The big three pretty much sat back, except for Chrysler, of course, and waited for everybody else to come up with the innovation, and then when they were flat broke, they just came in and took it
lol color ME surprised!
Terraplanes were slightly smaller in every dimension to most other cars of the time. Sort of the first intermediate; kinda the Malibu of its day. Famously quick for the times. And, of course, the subject of Robert Johnson's classic: "Terraplane Blues", tho I believe that was a '36...
Terrapin blues would’ve been a great song but I didn’t choose that song
@@What.its.like. Autocorrect? Terrapin would be the Grateful Dead. Terraplane was covered by Foghat.
Yeah my phone has been doing a lot of that lately
They all look good but the Ford sounds the best
This is a handsome car. I like the tires on it rather than the knobby edged tires in the old ads and photos. I'd be happy with any of the cars in the WYR but I'd choose 1932 Hupmobile S214 and the 1932 Durant.
I’m with you I love the tires that this thing is on. It’s a really cool package altogether I should’ve lifted the hood the engine you could see it through the louvers. It looked immaculate great choices.
Lancia is credited with being the first unibody car .
Awesome what year… 32 Essex first American car??
@@What.its.like. think Mash was first
American car .
The Lancia was 22 if what I had read is correct and I’m recalling correctly.
@@josephcrafa2694 Yes, I understand it was the 1922 Lancia Lambda.
@@geebs76 wasn’t sure about the model but believe it was early 20’s .
I believe in 1933 the car was the Essex-Terraplane still and, with the 8, was probably the fastest car out there - at least among those that could be purchased by someone of reasonable means. Yes, quicker than the Ford V8, with reportedly the best power to weight ratio bar none. That first 1922 Essex closed sedan was a revolution too, but it wasn't exactly cheap, just reasonably priced for a fully weathertight car at the time. Unfortunately, the engine really needed to be worked hard to give acceptable performance and you just can't do that to a long stroke motor without consequences - as many discovered. WYR: 1) Hupmobile, 2) Durant
Yes, I’ve seen conflicting information on that some sources say that it continued other sources said that it got phased out in 32. Maybe they use some badges on some other cars very confusing.
Awesome choices
This was a good little car for the price point. The seats were very similar to the seats in the Windsor white prints, as well as that Pontiac from 1929 just a few maybe last week or the week before.. very soft the door panels were the same. It was a great money to value ratio car with a very small footprint wasn’t very big.
I enjoyed this episode, Jay! And I'll take the Ford and the Essex;
Awesome choices
I had a 1928 Pontiac, it had an Essex instrument panel in it. looked factory. I was told Pontiac was built in the Essex body works in 28?
I don’t know I’ll have to see if I can find anything on that Essex information on the Internet Isn’t abundant.
Essex! A Great Car. I rode in rumble seatr. See below.
Awesome =) what was that like
Would
Love to see more of that green Packard Phaeton across from the Essex .
I wish I would’ve done it but I didn’t. I’m sorry…
I plan on going back there. I’m not entirely sure when though.
@@What.its.like. next time maybe . LOL!!
All I heard was BTO’s “Rockin’ on Down the Highway”
Great guess it’s not that song or band but the song is from 1975
Another great car, Jay. I noticed that one of the knobs on the dashboard is labeled "clutch control." Do you know what that is? Is it to set a freewheel?
I saw that as well I don’t know why this car doesn’t have that feature. I’m not sure if there was a way to adjust the clutch. This had a different style clutch. It said wet face…
Have you ever, or talked with anyone who has ever sat in a rumble seat? They look very cramped an uncomfortable. A lot like the rear seat in station wagons. I'm really beginning to appreciate the simplicity of these early cars. I understand that technology has given us increased mileage, horsepower and better emissions, but there's something comforting about having it so simple you can DIY. My first car was a '64 Galaxie, 6cyl w/ auto and was like that. Now, Luigi even hiccups, it's off to the Ford dealer's service department. WYR: 1) I'm back home... Ford 🙂 2) Essex by a bunny hair over the Rockne (mainly the paint job... lol)
I’ve always wanted to ride in the rumble seat. I think it would depend on the car. Some of the rumble seats are bigger for instance on the Murphy bodied Lincoln that looked like a decent size rumble seat. Awesome choices…
@@What.its.like. I sat in a rumble seat. My cousin Sam Berman would show up to our run down neighborhood with a fantastic car that noone ever saw....as our ilk just bought 4 dr. sedans. I remember his Ford and riding around in that rumble seat. Hard to get in and out but it felt great. Really great! He was a commer. artist who made it big in NYC. He also once showed up with a green four door Ford Convertible ( about 1939) He was a swell guy.....brought up poor by a crippled single mom he helped young peiople get started all his life. And he bought Jazzy cars. In our drab life, he was something out of another world. (my age: b. 1931/ Sam. b. 1906)
Awesome thank you so much for sharing your experience
Glad all over by the Dave Clark 5? Hupmobile is kool.
Great choice not that song or band
I bet that glovebox ***might*** pass the test.
Yes, it probably would pass the glove box test. I wish I would’ve done it. I didn’t get in this car. It was parked kind of close to the race car. I wasn’t sure if I would be able to get out of it.
Agreed that all cars from 1932 look pretty impressive, not an ugly one in the bunch. But for WYR I would take the Plymouth for the first selection and that very impressive looking Studebaker Rockne for the second selection. The Essex would get second in both of them. As for the song, at a wild guess I will go with "School's Out" by Alice Cooper from '72.
Great guess on the song I’ll be interested if anybody gets this one I made it super hard because it sounds like a lot of different song…
Maybe at the end of the engine episode, which I’m not sure if it’s going to air today or air tomorrow because I got a lot of work to do around here.. lol maybe I’ll do a part after the bloopers if I give the title away the title is the name of the song… the song is from 1975
Great choices with the Studebaker Rockne and the Plymouth =)
Andre Citroen had unibody construction in the mid-,20's From a modern biography of him. He became familiar with the technology from a tour of the Budd Factory on a tour around America post WW1 also visited with Henry Ford.
Happy and Essex
Awesome =)
Your comparison videos aren't fair, Jay. I usually want all of them! I can't choose!
Every single video has just about every every single video has comparisons and yeah, they’re not fair, but they would be the options that you would choose back in a day.. as well as could choose when looking for the featured car maybe you come across a Durant instead of the Essex it’s cool to see what the competition was =)
This can't be it, but I'm getting "Money (that's what I want) Beatles vibes from that tiny snippet. As far as WYR, they're all cool but I want a '32 Model A Roadster pickup!
Awesome choices I’m not sure I don’t think they had a model A in 1932. I think that was the model B by then but I could be wrong… great choice that would’ve been an epic song to pick. I’ll have to use that another time.
You never give me your money you only give me your funny paper..
@@What.its.like. You're probably right, but anyway, a Model A roadster pickup ( that's what I want) 😃
@@What.its.like. Google the song "Money (that's what I want)"! The Beatles recorded it in 63. It's a different song than what you mentioned
1932 Ford V8, thanks.
Sweet choice =)
Sounds like The Clash Should I Stay Or Should I Go
Not that song or band… song is from 1975 though
hey jay 12:34 , clutch control?? I see this car dosen't have it but ??
Not sure what it does I want able to find anything on it
@@What.its.like. in thinking about it ,chevys used to have "freewheeling "maybe its their name for it ??
I'll take the Hupmobile, but it's a hard choice over the Essex. And the Rockne.
Sweet choices. The Hot mobile was the most expensive car on the list costing $874. All the rest of them were lower than that.
Tom Petty Runnin’ Down a Dream
Great guess it’s not that song or band this song is from 1975 though
"Roadrunner" by the Modern Lovers.
Great guess not that song or band
@@What.its.like. Wow, same two opening chord guitar riffs. BTW, I'd take the '32 Ford & Willys.
Song is from 1975 for the engine episode on sing a line
Hupmobile
Durant
Awesome choices that Durant looks super nice never seen one in person
32 Ford V8
32 Essex
=) sweet choices
WYR: All of them.
Awesome =)
@@PS-js9oh MY parameters are as follows: Can move at all.
32 Essex all the way.
Ford--Plymouth
Sweet choices =)
I found it interesting in all my research out of all the smaller independent companies Hudson really was the only one to truly come out with a successful companion brand, as well as the only one to be used as a basis for a foreign car, the Railton and Brough Superior. Marmon had the Roosevelt and Stutz the Blackhawk but those lasted a year or two before they were cancelled, my guess the depression. Nash had it's one year only Ajax in 1925 but it bombed so spectacularly all remaining units were rebadged as Nash's either at the dealers or the facatory, the Lafayette but that only lasted from 34 to 40. Studebaker's Erskine was not exactly a sales darling seeing as many found it to be too small and expensive only lasting from 27 to 30 and the Rockne only lasted from 32 to 33. Not saying these were bad cars but it seems Hudson were the best at it having a continuous legacy from 1919 to 1938 of a solid companion marque.
1919 was the first year for Essex but the company itself was probably founded a year or two earlier. Even set records at Pikes Peak.
It's almost forgotten that this was the only true competitor to the V8 Ford's and in many ways were superior as you mentioned with the engine specs, it even has a lower engine displacement.
As for the pole, first is the Hupp, extremely close second is the Terraplane, and I say a tie for 3rd the Plymouth has hydraulic brakes, but despite me being a hardcore independent guy even I can't downplay the V-8.
Second poll the Terraplane, everyone else is tired for second, only because it's the Rockne's first year the Durant's last, and well I just plain like the Willys.
Awesome information and insight I don’t know why hudson killed off Essex should have kept it around terraplane from what I read was a way to make money sort of tie in with aviation
Great choices that would you rather was totally unfair especially the 2nd one
@@What.its.like. From what I understand like everyone else Hudson was hurting with the Depression raging on, and Chapin himself took charge of the rebrand to inject life into Essex ultimately transitioning it completely to the Terraplane brand thanks to the uptick and sales. Yes there was 100 percent an aviation component to the rebrand when it was launched to the public in 32 Amelia Earhart herself was somewhat the celebrity spokeswoman christiening one with a Champagne bottle filled with gasoline. She got car number 2, car number 1 went to Orville Wright.
There's actually film that's somewhere on CZcams where Amelia christens it with Roy D. Chapin presenting it.
Honestly it's a mystery to me why Hudson killed the Terraplane it sold very well. From my understanding from what I've heard was at the end of the Terraplane's life it was becoming increasingly like the senior Hudson brand thus unintentionally making them almost irrelevant as a seperate brand. This is odd as Hudson undercut the Terraplane itself with entry level Hudson 112 which essentially took over th3 mandate of the orginal Essex Terraplane concept as an entry level car, which you would think they would have made a Terraplane but they didn't. The 112 only lasted two years before they abandoned the lower end of the market although, which to me sounded foolish. Who knows how much better Hudson would have been if they had entry level car brand throughout that time to complement the mid price Hudson.
I know round two of the poll was difficult so I let my favoritism take over to atleast pick one.
@@What.its.like. Essex wasn't really killed off it really was more of a rebranding. The reason for the rebrand was because just like everyone else Hudson was hurt badly by the depression. Roy Chapin realized the company needed a good shot in the arm, not only in making a newly lighter cheaper model but an image overhaul to drum up excitement. The success of Terraplane was so spectacular that it was decided just to rebrand Essex altogether.
You are absolutely correct that the name was chosen to tie into aviation, with advances made in that industry with it's heroes along with it, an exciting performance image could be made. Aviation and it's hero's was the focal point of it's launch with Amelia Earhart being somewhat of the celebrity spokeswoman for the car. She was there for the Terraplane's launch right beside Chapin himself and Christened one with a specially made champagne filled with gasoline over the grill. She received car number 2 as car number 1 was gifted to Orville Wright himself , who was actually a friend of Chapin's.
@@What.its.like. I truly don't understand why Hudson axed the Terraplane marque as it was highly successful for Hudson at large, and was for all purposes Hudson's savior from the Great Depression. From what I have been read and told the reason Hudson discontinued the Terraplane marque was because as the years what was supposed to junior marque was becoming progressively more and more similar to the senior Hudson one, thus to Hudson's management it was seen as a redundancy to the company at large. I find it extremely strange as the Terraplane's last Hudson undercut it completely with their own Hudson branded 112. The 112 filled in the same exact mission statement as both the Terraplane as a light, inexpensive, peppy car so why didn't brand it as Terraplane I have no clue. They sadly dropped it after two years anyway to capture a more upmarket image anyway.
It really is a shame they didn't keep the Terraplane marque around who knows how Hudson would have been if they had a nice entry level brand to compliment it's own mid-priced one with continuous development.
Yeah it was an extremely tough poll, especially number 2, had to resort to my brand favoritism just to choose one.
32 Hupmobile 32 Durant
Awesome choices
Exxex (with a supercharger)
Hahaha yes
Welded?? I have a 32 Essex Super Six original condition when I got it and no part of the body is welded to anything. Standard body on ladder/X frame with bolt on body parts. I chose an essex to build into a cruiser because it is a lot better engineering than Ford and most other prewars I know of. Body is all steel except for 2 floor access panels. Very strong frame, parallel leaf springs, safety glass, gas tank in frame etc. True about the engine block, 123K mile Essex engine near zero cylinder bore wear. Same for my 73K mile 31 Hudson.
I got that information straight from this article, same car I guess the owner who let them write an article about the car
www.hemmings.com/stories/article/compact-classic-1932-hudson-essex-terraplane
@@What.its.like. Was that a terraplane? Mine is pre-terraplane 32 essex which may explain the weld.
That was the same car in the article
But what is weird is it doesn’t have the terraplane badge in the front..
@@danontherun5685 I think it was only on the 106 inch wheelbase cars. They also made two other versions the series 6E as well as the series 6 EC which ride a longer 113 inch wheelbase. They use the same engine, but they don’t use the same chassis so it might be different.
The 32 Essex was the old heavy model and still had the updraft carb. The new small lightweight Terraplane had a downdraft. The Only place it said Terraplane was on the gauge. I think they were trying to keep the Essex name prominent as they had a great sales record. By 34 the Essex name no longer appeared on the car.
Awful Idiot lights,never should of been allowed