Commodity Fetishism In Fashion

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  • čas přidán 7. 09. 2024

Komentáře • 520

  • @ceb0lla904
    @ceb0lla904 Před rokem +885

    I'm into vintage fashion (like very vintage, Edwardian and such) and even though aesthetically I have grown past it I learned a lot about what to value about clothes. 100 years ago it was commonplace for clothes to be made to fit, by hand, by a local tailor. No brand, not even tags. It's very common to see patches, fixes, clothing made smaller or bigger to fit someone else, or to fit a new fashion trend. It was made to be used, and to last. And to look pretty ofc (my fav example is when things were made bigger by adding a strip of lace 🥰). it was a totally different philosophy and you can tell literally by looking at the pieces. Made me appreciate clothes as objects made by someone. To be clear I'm not saying the past was better (it was not) but it gives you perspective. I could go on forever about this xddd anyways loved the video, keep these discussions going

    • @67wdz51
      @67wdz51 Před rokem +36

      Not reading nun a dat 😭😭😭🤦🏿‍♂️

    • @pseudo148
      @pseudo148 Před rokem +63

      When he says he’s got a vintage fit, and he pulls up looking like Napoleon 💀, I do respect the commitment tho 💯

    • @Sh4yt3
      @Sh4yt3 Před rokem

      I'm more into the middle age slave look

    • @deekay6474
      @deekay6474 Před rokem

      @@67wdz51 lazzy ass 🤦‍♂

    • @blankspace3726
      @blankspace3726 Před rokem +83

      Why is there such unfunny replies to this, this is a great statement

  • @sleepyfairy998
    @sleepyfairy998 Před rokem +223

    Wearing something slightly out of the norm gets you stares,laughed at, and judged. Ngl I do get upset when influencers pretend that they wear strange or slightly different fashion out into the real world.

    • @blankspace3726
      @blankspace3726 Před rokem +4

      Fr

    • @joeeeee256
      @joeeeee256 Před rokem +20

      Boomers always staring and judging me for being male and wearing baggy overalls like its the 90s, feels like I really can't wear anything even slightly different to the norm

    • @black-nails
      @black-nails Před rokem +7

      Ofc influencers make money off that and could not wear it out, but if you truly care about the weirdness and it means something to you, finding other people that care about you & don't judge will give you bravery to wear more different stuff. Quite a lot of my friends have very distinct styles and it creates an atmosphere of acceptance, even if few people could stare :-)

    • @fivethousandnine
      @fivethousandnine Před rokem +1

      Wearing Walter Van Beirendonck in the city really tests my self confidence 😅

    • @shamusson
      @shamusson Před rokem

      That's what you are trying to cause when you wear something out of the norm. Why are you angry at something when its all just cause and effect?

  • @BrocksJellyFilledDoughnuts
    @BrocksJellyFilledDoughnuts Před rokem +434

    The last part really struck a cord with me. I ask myself a lot whether I want stuff because I genuinely like it, or if I want it because it’s in my face right now. I’ll look at my old online wishlist from time to time and forget why I wanted that particular product so much.

    • @keinfame7573
      @keinfame7573 Před rokem +11

      This is so real. Same here

    • @Blaze0647
      @Blaze0647 Před rokem +2

      Nah fr!

    • @garynguyen4253
      @garynguyen4253 Před rokem

      Ppppoooooooo is so cringe 😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬😬

    • @madeofcastiron
      @madeofcastiron Před rokem +3

      same here. that’s why i put things i want in my wish list and forget about it for at least a week so that when i revisit the items, i can truly decide which things i really want and which were just added in a spur of the moment.

    • @hanslim4031
      @hanslim4031 Před rokem +1

      I even took notes on this vid lol. Definitely took my last few braincells to comprehend what he was talking about.

  • @Sociology_Tube
    @Sociology_Tube Před rokem +78

    As a sociologist -- you did a GREAT -- no, a STUNNING -- job of contextualizing and bringing social theory -- to fashion and our consumption usages of fashion.

  • @Iknownothig
    @Iknownothig Před rokem +139

    No matter how hard I try, I can't understand how people are wearing certain outfit for only the picture. Like something I love about fashion is the way I can express myself in certain ocasions and locations. And I think that it's also really cool thaat someone can share their outfits with thousands or millions of followers, but in what case would you prefer fake wearing it online that actually using the clothes around people family and friends.

    • @jeppyjep
      @jeppyjep Před rokem +5

      Same here. The reason why i have so many death metal band tshirts is because i love death metal. I want to show support for the band and i want to show who i am; a metalhead. I also have a couple of anime t-shirts and sweatshirts because i love anime too. I dont know how some influences can wear things that they dont want to wear in public. I wear my death metal t-shirts that has designs full of skulls, blood and naked and disembodied human. I dont care what people think because thats who i am.

    • @codawithteeth
      @codawithteeth Před rokem +2

      i can get it!! it’s like a set piece. a painter strokes their colors because they think it looks nice, and when they’re done, they might be proud and want to post it. does that mean they want to carry it around with them all day? no!!! they’re just proud of their work :>
      outfits are the same way.
      in a world where people can get ridiculed for wearing things slightly out of the norm, you are going to have people who still love creating outfits, but don’t want to face that ridicule.

  • @dontdoxme1730
    @dontdoxme1730 Před rokem +455

    God-damn, I figured this was going to be one of those times when people misuse commodity fetishism, but u actually slightly went into value-theory.
    not bad

    • @dontdoxme1730
      @dontdoxme1730 Před rokem +13

      You have got to read Adorno if you haven't yet, you'd def. like 'Dialectic of Enlightenment' or 'Minima Moralia'.

    • @yugotrashy
      @yugotrashy Před rokem +35

      Reading Adorno is one of the least productive things he could do to get a handle on actual value theory tbh. Actually reading Marx could be a solid start tho

    • @earhearthush-up5549
      @earhearthush-up5549 Před rokem +8

      Fr I saw this pop up in my recommended and was so scared it was gonna be another “CF means when u like stuff” take

    • @rentaltoast2201
      @rentaltoast2201 Před rokem +3

      right?? i fuckin love this dude

    • @fashionelitist
      @fashionelitist  Před rokem +53

      i did my best to touch on some things but i really didn't go too in depth i just touched the surface of things. Im happy that im at least getting some discussion of different perspectives and maybe having some folks think about these things.

  • @Archimeaa
    @Archimeaa Před rokem +131

    you know it's gonna be good when the video starts with a karl marx quote.

    • @rentaltoast2201
      @rentaltoast2201 Před rokem +6

      legendary shit fr

    • @RadChannel
      @RadChannel Před rokem +4

      🙄

    • @ceoofuzbekistan4025
      @ceoofuzbekistan4025 Před rokem +8

      “Please, do not attack or harass any of the people mentioned in this video, it has been created for entertainment and thought, not for the purpose of creating a mob to harass others
      Thank you.” - Karl Marx

    • @winstonwithay1980
      @winstonwithay1980 Před rokem

      @@ceoofuzbekistan4025 My favourite line from 'Critique of the Gotha Programme'

    • @erwinf161
      @erwinf161 Před rokem

      🚩

  • @renaisekim62
    @renaisekim62 Před rokem +14

    thank you ezra miller

  • @cloyboy2493
    @cloyboy2493 Před rokem +75

    the performative curation of one’s life through a lens is like the basis of this whole world, though. it’s ‘everyone is a company’, what do companies do? They lie, they try to come off as good entities, promoting good things, meanwhile behind the scenes it’s just about making money. the system we live in heavily promotes these ideals so we see it everywhere, but the pendulum always swings back.

  • @maran363
    @maran363 Před rokem +18

    i used to shop by trends and brands, but now i go to thrift stores and buy what i like, what i think is cool, and what suits me best. filling your closet this way is so freeing because you are shopping for yourself and what makes you happy, not for status - because status is always shifting.
    i really appreciate this video for making a stance against fast fashion and trend chasing, because it’s hopeless and draining.
    also, i really enjoyed this video. you can def tell he put lots of time, effort, and his personal take and thoughts into it. love when ppl are honest and venerable.

  • @higgs5063
    @higgs5063 Před rokem +30

    hey JQ I just wanted to say I've been going through and watching all your videos really liking them. I've been learning a lot thats helped me make more informed choices about my clothes I buy and what I chose to wear for me. Dispite my family saying I look gay, I feel a sense of expression in my clothes that, even if just a small amount, your videos have helped me feel more comfortable in. People be looking at me in school in their H&M hoddies and dunks in FEAR and thats brings me joy no one can take away. Thnx :D

  • @pahulg2843
    @pahulg2843 Před rokem +71

    When he said “society of the spectacle,” I transcended into a class conscious heaven. Y’all need to read “society of the spectacle,” by guy debord y’all, it’s a great book on this topic and this video offered such a great primer on the topic of commodity fetishism.

  • @cseymour97
    @cseymour97 Před rokem +41

    When I was first getting into fashion I was definitely one who cared a lot about the peices I had and how it appeared. And after a while of doing that I fell into what felt like a depression due to this facade I was attempting to maintain. When covid lock down hit I essential dumped my wardrobe and only purchased items that had value to me and put together fits that I love and make me feel good. It just so happens to be that many of these items I've acquired from thrifting regularly. I've found that this keeps that desire to consume in check while also being able to curate my style and life based on my individual interests and personality. I don't necessarily care anymore what people think of me or how I dress and I beleive that's really how it should be. Great video and hope this opens up some opportunities for others stuck in the system!

    • @kmc672
      @kmc672 Před rokem

      thrifting is top tier

    • @cseymour97
      @cseymour97 Před rokem +1

      @@kmc672 it's truly a game changer when you get after it

    • @kmc672
      @kmc672 Před rokem +1

      @@cseymour97 I stopped buying fast fashion years ago when the quality went to shit

  • @braulioceballosmolina4909

    In the rep community you see a lot of this, people buying head to toes of some specific brands just to project a certain image.
    Great video JQ ❤️

    • @minhemil01
      @minhemil01 Před rokem

      What's the rep community? I'm unaware.

    • @lichh64
      @lichh64 Před rokem +5

      @@minhemil01 I think its short for replicas

    • @martis4951
      @martis4951 Před rokem +4

      @@minhemil01 they buy inauthentic pieces of clothing called replicas

    • @nicpencils
      @nicpencils Před rokem +18

      i agree, that community become what it swore to destroy

    • @8ddn
      @8ddn Před rokem +3

      @@minhemil01 r/fashionreps r/qualityreps

  • @freakout3017
    @freakout3017 Před rokem +149

    Spawn camping this video

  • @mauricioparedes9158
    @mauricioparedes9158 Před rokem +30

    You are definately one of the best content creators I've ever seen, love how transparent you are with everything and also how you dive into the actual society and its dilemmas. (Haha niche influencer good + has an amazing taste of fashion + talks about more things than fashion > tiktok balenciaga hater)

    • @aihsur
      @aihsur Před rokem

      b-b-b-but the other tiktoker said balenciaga was demonic and eats babies!

  • @gustavomikkelsen2813
    @gustavomikkelsen2813 Před rokem +5

    HOLY SHIT, KARL MARX MENTIONED
    great video man, loved it

  • @ulysses-101-
    @ulysses-101- Před rokem +16

    JQ starting off the vid with Marx ❤️ Great video on bringing up awareness/new perspective

  • @marcquees5312
    @marcquees5312 Před rokem +48

    "They're truly gaining a lot from just posting this video instead of just ignoring Balenciaga on their own" can go even deeper on top of how good this video already is. A little over a year ago I took a break from social media because I needed to rethink my life over, work on personal development and figure out how I was going to move about once I did so. And Ive been thinking about social media. I started and still do began to think about my social media presence for when I get back on. " Is the perception I want of myself on social media for others to see or will it reflect real life and align how I actually live and move?" Even though Im not quite where I want to be personally I do believe that when I return to social it media will reflect my real life. I do think you should have a good social media presence if you do decide to be on there just for the simple fact that you want to look presentable as you would in real life but you also have ask yourself at some point "Am I only doing this just get validation?".

    • @karigrandii
      @karigrandii Před rokem +6

      Dont go back. I noticed I dont even want to go back after I took a long enough break. I wasted so much time scrolling ig thinking its inspo but really its nog

  • @beachtrooper2061
    @beachtrooper2061 Před rokem +8

    Some of the best fashion takes on CZcams fr

  • @rf_archive
    @rf_archive Před rokem +23

    People who enjoyed the part " 13:09 You don’t know what you want " may also enjoy reading René Girard's "Mimetic Theory of desire" !

  • @haoxin1793
    @haoxin1793 Před rokem +13

    having recently been in japan, and shopping quite a bit, i’ve been wondering whether what i’ve bought has been what i actually want. this video definitely helped clear up a lot of my doubts and almost cloudy thoughts. cheers

  • @Andreas-wj8lj
    @Andreas-wj8lj Před rokem +5

    Ever since I started watching you. I have thought a lot more critically about what I am going to buy. I too participated in the whole tiktok clothing culture and wanting every trendy piece of clothing to appear or look a certain way. I will now try to look at items/pieces or whatever I am going to buy for what it is and how it can impact my life. Not because I think that other people think it’s cool. Awesome video man, i’m excited to see what else you put out

  • @manuelsobral3923
    @manuelsobral3923 Před rokem +9

    I love watching all the adds in your videos to give you money keep posting so i can indirectly give you money through watching all the adds

  • @swag_the_kid
    @swag_the_kid Před rokem +11

    You should make a video maybe talking about how this affects designers, I remember the y2k hoodie plague and now there are none, so many brands pop up and they seem to be lacking a uniqueness just the same types of clothes with diff branding

  • @serot0nergic
    @serot0nergic Před rokem +2

    One of my favourite things about where I live is that I can put all the thought in the world into my outfit and no one will ever know or understand what it is I'm wearing. It allows me to genuinely consider what it is I want to wear because in my community, nothing is gained by wearing ridiculously expensive clothing. Your social standing here is based on the kind of car you drive or the house you live in. Most people in my community are years behind when it comes to fashion trends and are just now being turned on to brands like Supreme. It's nice because there isn't some large community of influencers here parading around in $6,000 off-white outfits. This sort of fashion vacuum has really allowed me to consider the relationship I have with my clothing, and I honestly feel much better off for it.

  • @jacarandav
    @jacarandav Před 2 měsíci

    this video is so necessary, probably the most based video on fashion i’ve ever seen! you show very clearly just how much marx’s beliefs are still so relevant in today’s society

  • @spooki333
    @spooki333 Před rokem +1

    This way of thinking has been a really large reason why I want to make more of my clothes through thrifting things and adjusting them to size or straight up just using a fabric I really like even if I don't like the piece of clothing itself.! I really loved this vid! Knowing I can create and appreciate something I've made is so much more fulfilling than ordering any sweat and sewn item from shein.

  • @TLDCProducoes
    @TLDCProducoes Před rokem +1

    You won a subscriber and a comment with this video. You're very well-spoken and your choice of content is very thoughtful and honestly admirable. Keep going strong king 👑

  • @backsidefifty
    @backsidefifty Před rokem +11

    Even with the most happening fashion trends it seems like people want to look more of the same as ever before, it feels like it has all turned us into impersonable, mindless beings who just look cool to look cool and not to be themselves, which is such a shame

  • @reeandtee
    @reeandtee Před rokem +1

    Thank you for bringing this topic to a forefront. I honestly had a bit of burnout in my own processing of this subject matter, and I can't even imagine what you went through trying to figure how to explain this in a way that was easy to ingest!
    Understanding that social currency is becoming a part of people's wealth systems is terrifying. Like the fact that dissociating from social media can result in the feeling of "not being a part of society" or disappearing is..... bonkers. I'm a musician / visual artist and its almost impossible in our era to find large scale success without being on social media, especially since I live in North Carolina. At the same time I see myself disappearing into the void of my own "outfit inspiration" or "music inspiration" tagged folders on instagram, and forgetting how to express myself naturally without looking for some reference to relate it to. I hope more people take the initiative to break from social media, and understand that if IG or twitter broke down, you'd have to learn to live with what is around you.

  • @MyGamefreak0
    @MyGamefreak0 Před rokem +3

    there are so many clothes i like that happen to be trending right now, like i enjoy rick shoes because it has a different proportion to most shoes and i’ve searched high and fucking low for high top shoes bc i think its the same as girls wearing calf high or thigh high boots/shoes and i’d like to recreate that specific look. Would i have ever wanted rick if it wasn’t trending? honestly i cant tell. But in many ways im thankful for it because its expanded my taste not for whats poppin rn but for what makes something stand out even if its in the slightest way possible and makes me want to explore that in different brands. Like if the jordan 1 model happened to have a style that is a couple inches higher than the regular shoe i would honestly buy those for that reason alone no matter the cost. Like this is my perspective on how and why i like certain things and while it may be trendy, if i had an alternative i would definitely look forward into attaining that item

  • @Sweet4chokoreeto
    @Sweet4chokoreeto Před rokem +22

    I'm happy you have your manslut glasses back ✨🌸 it took me in a rabbit hole about what means been a manslut, definition, trends, meaning of glasses, it gave me a whole day of fun, specially because I live in a south American country and manslut was a term I've never heard before. Thank you 💖

    • @lichh64
      @lichh64 Před rokem +4

      Weird how someone can sexualise something as simple as glasses

    • @Sweet4chokoreeto
      @Sweet4chokoreeto Před rokem

      @@lichh64 I'm alt and once I was on the bus stop near my house wearing something similar to an e-girl's outfit and a guy casually asked me about my only fans. He assumed I had one. I don't.

    • @ssrecords4229
      @ssrecords4229 Před rokem +1

      @@Sweet4chokoreeto get the help u need.

  • @xaango
    @xaango Před rokem +5

    I love how your videos always leave me with a few things to really think and question about

  • @lichh64
    @lichh64 Před rokem +4

    I am in my reading week rn and so far I have binge watched all your videos, thanks for the upload

  • @l4webdesign186
    @l4webdesign186 Před rokem +10

    This is the content that humanity deserves

  • @bradysylvester4371
    @bradysylvester4371 Před 11 měsíci +1

    sick video mate - you be doing the most

  • @GreatBlack
    @GreatBlack Před rokem +2

    “ i want you to stare at the clothing rack”😂mans got the Cartoon Network closet💀 glad you know you’re style and what looks good on you man. One day I’ll have the Cartoon Network closet too. 🙏 3:03 btw

  • @stillfl3
    @stillfl3 Před rokem

    Your videos are always so spot-on and engaging, in the sense that you dissect trends and dig deeper and we don't see a lot of fashion people talk about them that way. Keep it up

  • @levi3186
    @levi3186 Před 11 měsíci

    The way you actually went in to how the value of products/commodities are determined, and applied to modern fashion was very surprising to me. I certainly didn’t expect a quote from “Das Kapital” when I clicked on this video. And

  • @micho3444
    @micho3444 Před rokem +1

    This video made me subscribe, you bring up very important topics. The whole social currency thing is so real.

  • @victorledezma6652
    @victorledezma6652 Před rokem +3

    Hey bro real question. Can you make a video on how you wash and maintain your clothes? It’s a shame to spend so much on clothes but then not properly care for discoloration and such. Maybe even recs on caring for different fabrics and colors

  • @marekjager4664
    @marekjager4664 Před rokem +2

    You´re truly a one in one hundred. Great video, you definetly help me develop my style for the better. Thank you

  • @munashekahonde3457
    @munashekahonde3457 Před rokem +6

    It's kinda scary how right Debord was about the spectacularization of commodities

  • @user-ou8zd6fm9d
    @user-ou8zd6fm9d Před rokem +1

    A lot of interesting points. Loved it, thank you for sharing.

  • @Stars_Align
    @Stars_Align Před rokem +1

    Great video as always, you are doing a better job at getting your points across without repeating yourself. I generally understood your message about Wisdm but the section did come across a bit weird. Unless I missed something, Wisdm doesn’t claim to be the best dressed person online, he just has a cult following that adorns him as such. So saying “he portrays himself as the most fashionable person online” comes across almost spiteful. Additionally, I think it is completely valid and helpful to point out that not everyone wears their clothes outside, however, assuming that they are intentionally tricking people seems a bit weird. Fashion enthusiasts will often be the first to tell you that they don’t wear all their fits outside, hell, even my normie friends do this. We should absolutely be telling people that not everyone wears their clothes outside, but getting angry at people who have online-only or at-home wardrobes seems childish since fashion means different things to different people and it’s not their responsibility to clarify that they don’t wear their fits in public. Maybe I am parsing and overanalyzing your words. Loved the video nonetheless and I hope you keep perfecting your craft.

    • @averagemale9401
      @averagemale9401 Před rokem

      Wisdm is a great example of the spectacle in the sense that all though he stopped proclaiming to be the best dresses on tik tok which he used to have in his bio but took it off, a lot of people believe for face value he wear all his items outside which is what fashion is truly about “self expression” not being a cosplayer. His content is great and all but it’s even better if you truly believe he wears his stuff outside but it becomes a performance for just the internet. He has a lot of people fooled believing he is what people should be when he’s far from what people should compare themselves too since he doesn’t wear those clothings pieces outside. I also don’t think you can generalize because a lot of influencers won’t say anything about not wearing things out since it’s just a grand standing statement to say to avoid criticism. Influencers hold a lot of power in the sense of causing insecurities, overconsumption, and overall if they care about their influence should make it an account to express that they themselves don’t wear items outside since most people will assume they do. Having an influence is a responsibility and if you hide behind things what exactly does that make someone? The curation of an online persona is exactly what he’s getting at with him he isn’t who he really is offline with his outfits and you just confirmed it.

    • @Stars_Align
      @Stars_Align Před rokem

      @@averagemale9401 I totally missed him having that in his bio, thanks!

  • @servidig483
    @servidig483 Před rokem +4

    A spectacle isn't a problem, it's a natural human behaviour, but everything in moderation, like with everything else.(moderation levels are different from person to person)

  • @Hlecktro
    @Hlecktro Před rokem +1

    My favorite thing is thrifting all sorts of total cheap gaudy crap no one in their right mind wants, and putting bits and pieces together into personal hodge-podge outfits. It makes a style ( somewhat ) unique to me. I actually took up photography and often take photos of my fits, because I want to showcase them in a creative way. I still go outside dressed like a crazy person... Used to a lot more in my 20s but these days I need some kind of event to go to. It takes a long time to get ready and I got tired of doing it just to go... pump gas in my car or something.
    Only thing that's pretty much impossible to thrift is aesthetic pairs of shoes. Any good looking 2nd hand footwear is going to immediately be bought the second it's put on the shelf. I find the best bet there is to get well used pairs of common sneakers like vans or chucks online. They come in lots of colors and are easy to match to outfits.

  • @djd_1two3
    @djd_1two3 Před rokem +1

    I really like this video but I think it's important to make a follow-up video that goes more into the context outside of fast fashion. I mean people wear suits or wear business clothing because they want to appear a certain way and know that the social currency will allow them to make better business deals because the clothes they wear. It's not just fast fashion. When the average person only stares at you for 20 seconds before coming up with an idea of who you are, clothes do matter on how you present yourself.

  • @povilasl5383
    @povilasl5383 Před rokem +2

    damn man, amazing video, I can't wait for you to grow a lot more! you really deserve it! I also really love your style because im trying to create something similar to that!

  • @jeppyjep
    @jeppyjep Před rokem +3

    Im not into fashion but your channel really inspires me to get into it. I mostly wear metal band t-shirts because i love heavy metal, but other than that, i just wear basic t-shirts, hoodies, sweatshirts and jeans. I never really care about how they look or how the layering works or not. I just wear them because it fits and comfy. If its a hot day, i wear a t-shirt. If its a cold night, i wear a hoodie. But now, i kinda want to try exploring this whole fashion genre because it looks pretty fun.

  • @enhaworld
    @enhaworld Před rokem

    no matter how deep i get into fashion i could never imagine buying an outfit just to wear for social media. if i buy something, it actually means i plan to wear it out and tbh a lot of the clothes i buy are in mind of what i want to wear out. my clothes are really big part of my self expression more so now than it has ever been and i would never go against that by buying something for a picture. i also don’t understand buying what’s on trend, just buy what you like because that’s all that should matter to you.

  • @Doomgazzze
    @Doomgazzze Před rokem +3

    Really great video essay, I’m gonna be rewatching it a couple more times. The only thing I defer is with how you portrait Wisdom because even he states that what he does are looks and inspos, not outfits to be outside

    • @averagemale9401
      @averagemale9401 Před rokem +1

      He’s stated it once in a video but there was tons of people in the comments shocked since they assumed he did. You give alot of people credit for not being gullible and only a small part of his following saw that video I guarantee you many people think he really wears it out

    • @Doomgazzze
      @Doomgazzze Před rokem

      @@averagemale9401 damn I didn’t take that into consideration, thanks for the correction

    • @averagemale9401
      @averagemale9401 Před rokem

      @@Doomgazzze yea I used to think people wouldn’t be so gullible but bro it’s crazy how people are so drawn into a lie

  • @madeofcastiron
    @madeofcastiron Před rokem +1

    this video hits home. not fashion, but with electronic devices. i recently changed from android to apple because of the status and “prestige” it came with, but now that i’ve used it for a year, i just wanna go back to android. but i won’t do that just yet because my iphone still works perfectly fine, and with that big ass price tag, i fully intend to use it till it disintegrates into carbon powder.

  • @getoutofmyheadgetoutofmyheadg

    im just leaving a comment here to make the video do better :)

  • @plunderman9001
    @plunderman9001 Před rokem +2

    So I'm a high schooler and I love the Yohji Yamamoto style of all black and stuff that you seem to be very into. Can you do a video on how to get into this genre for cheaper because Yohji, Rick, and CDG are all very expensive for me right now? Please give some good brands with good quality, and stay true to the style. Thanks

    • @fashionelitist
      @fashionelitist  Před rokem +6

      Might be a good video to make showing how i get my stuff for
      50-160 mostly

  • @izaaksavett9269
    @izaaksavett9269 Před rokem

    I really wish you would’ve expanded on that part from like 6:40 to 7:00. It felt like you really cut it short when you were just getting into the groove of explaining what was in your head. What you said in just that 20 seconds was by far the most interesting to me.

  • @thereisaplaceineastmelbourne

    gotta love a marxist disection of the fashion landscape.

  • @angelhost9
    @angelhost9 Před rokem

    Great content that allows for critical reflection. Personally, as someone who could never comfortably afford the fashion/luxury items I specifically want, I've nurtured a good relationship with upcycling clothes or sewing them by hand. I don't sell them either. Once you fall in love with the production process, especially when it becomes a personal catharsis for every social hurdle you're faced with, I find you develop a deep love for the things you find pleasant, beautiful, and intimate, including yourself. Though, affording all the material to constantly create pieces instead of simply buying things is a privilege of itself.

  • @mojit27
    @mojit27 Před rokem +3

    Yo bro! I’ve seen your hair care video and I learned a lot about my hair, thank you. I have some questions about the products you use because I have also thick hair. Are you still using redken? If yes, have you tried redken all soft mega because it’s more moisturizing and nourishing than the all soft.

  • @BltchErica
    @BltchErica Před rokem +1

    None of the things in "We are people" apply to me, it's wild that most people don't care about these things. When I want an expensive clothing item I want to know everything about it before making the purchase so I can justify the price tag, even if the value isn't there, you feel a connection to the item when you know every detail about it. And really, people really into fashion do appreciate these things, since many top brands market their history, heritage and savoir-faire, they wouldn't do it if they didn't gain something from it. These are just the 2 types of fashion customer, the trendseeker poser, and then the actual fashionista.

  • @TheRightWay11
    @TheRightWay11 Před rokem +1

    There's this obsession among revolutionaries about transitioning from consumership to a productive lifestyle, but almost everyone needs to be told what to like. And without a handful of designers making things they like, most people would have no idea what to wear.

    • @methyod
      @methyod Před rokem

      so you think people would just wander around naked? what are you fucking talking about dude?

  • @spazza2ra
    @spazza2ra Před 4 měsíci

    the opening quote is not from marx' "Capital", but from Guy Debord's "Society of the Spectacle".....

  • @davidc4946
    @davidc4946 Před rokem

    This sorta fashion is so niche though. I wish you’d make a video why people dress formal and why it’s the default when presenting yourself in a space.

  • @anishtamboli1357
    @anishtamboli1357 Před rokem +4

    do you believe that the democratization of fashion has led to fashion becoming more superficial ??

    • @tiago_tojeira
      @tiago_tojeira Před rokem +3

      fashion isnt really democratic tho, value is very much equated to price nowadays and the vast majority of people cant afford the big status brands and therefore become alienated (in several ways). the exact opposite of democratization is causing superficialization, people put on a show to pretend they belong in the ingroup. i think your question is very relevant, thank you for making me think a little bit and let me know if you agree or not :)

    • @anishtamboli1357
      @anishtamboli1357 Před rokem +3

      @@tiago_tojeira fashion isn't still democratic, but it has come a long way. You would have to agree that the accessibility towards designer fashion has increased in the last couple of decades. The appeal of 'hype' and luxury fashion in teenagers has increased dramatically in the last two decades. I think the most important factors for this would be the internet and fast fashion. In the absence of internet, most people wouldn't have access to information about labels from say Japan etc.
      Also democratization is also in terms of information, where earlier it was restricted to a select few fashion circles.
      Fast fashion brands since they just copy designer brands have also helped the average dude to get a piece of the pie of luxury fashion.
      In short what I am trying to say is fashion has become more democratic as it is easier to dress fashionably than a few decades ago and hence also more superficially

    • @tiago_tojeira
      @tiago_tojeira Před rokem

      @@anishtamboli1357 i do agree that there is a lot more acess to information/ products from places that were just impossible to reach before, but i think thats due to technological evolution, so i'm not sure if getting a small piece of the pie counts as "more democratic" necessarily. lower socioeconomic classes have always reproduced (within their means) the trends/'habitus' set by the regent class (habitus as defined by pierre bourdieu), only now raw material prices and manufacturing costs have gotten so low that the "high end" products can be emulated much more cheaply, making them more available for the average person. i believe this availability is what leads value and price to be separated so arshely, now you dont spend more on clothes for their quality, you do it because the tag grants you the status of the class/group that brand associates itself with (be it luxury brands, certain trend brands, etc...).tldr: the majority of people can afford to look good, but not like they belong to the "upper class", you can be a "good looking poor person" but you sure as hell aren't going to be sporting the same logos and tags as the wealthy on the average persons salary.
      btw i love having this type of conversation, thanks for the well thought out response

  • @patrickna2402
    @patrickna2402 Před rokem +2

    parasocials relations gonna kill us

  • @michaelmcdaniel2742
    @michaelmcdaniel2742 Před 8 měsíci

    this entire video felt like a mic drop. wow!

  • @something348
    @something348 Před rokem +4

    isn't the first quote from the "society of the spectacle " by guy debord ?

    • @fashionelitist
      @fashionelitist  Před rokem +6

      YES I ACCIDENTALLY mixed up the two when editing 🤦🏻‍♂️

  • @rod8366
    @rod8366 Před rokem +2

    I always love hearing your takes

  • @patrickna2402
    @patrickna2402 Před rokem +2

    parasocial relations gonna kill us

  • @Minkeyman42069
    @Minkeyman42069 Před rokem +14

    As someone who doesn’t like reps, buys most of their clothing from thrift stores and when I am buying brands, they r pretty unknown, I have no biases to dislike this video. And I can confidently say much of this video is pretty bad. You keep mentioning that people do not understand the design/creation process of the clothes we wear, and you never once mention why that would matter. Most of these things that you have talked about is just going unnecessarily in depth to things we already all understand. This video boils down to an explanation of things that people do in a critical fashion, without really explaining why what they are doing is bad. It’s weird to simply state that certain things are an issue without actually giving a reason, if people enjoy to wear clothes that reflect an ideal version of themselves rather then wearing something that is true to who they are, perhaps that is an issue, but you never tell us why.

    • @Minkeyman42069
      @Minkeyman42069 Před rokem +3

      All this video does is preach to those who already agree with you, and so the whole thing is pretty unproductive

    • @averagemale9401
      @averagemale9401 Před rokem +6

      This is Marx and debords theory’s, it’s not really hard to understand that certain brands and items are positioned socially to represent wealth or status. We are alienated from the things we buy. How do you not understand what he’s talking about? Also you can’t say everyone knows this, it’s dense to generalize believe it or not many don’t know or understand.

    • @averagemale9401
      @averagemale9401 Před rokem +2

      @@Minkeyman42069 look into commodity fetichism everything he’s saying makes sense it just flew over your head lmao

    • @Minkeyman42069
      @Minkeyman42069 Před rokem

      @@averagemale9401 lmao none of it flew over my head you simply like to label it as that so you don’t have to really think about why I could disagree with you. I understand completely what he is saying and I agree a lot with the ideas presented, as I have put time into learning about those things long before seeing this video. But this video is just a long rant that never actually goes anywhere. You proved clearly here that as I stated before, this video simply preaches to those who already believe these things by relating them to Marxist philosophy, without giving a valid reason why any of it matters.

    • @Minkeyman42069
      @Minkeyman42069 Před rokem

      @@averagemale9401 the point of my comment is that yes, many people are alienated from the things we buy, but why is that an issue? Why must I know who created my clothes, or the processes used to construct them? I can think of a few reasons, but he never actually gives any himself.

  • @rohang8246
    @rohang8246 Před rokem

    I think alot of people buy reps for two reasons .
    1. Its the only good alternative . There is no cheaper show that looks like air maxs
    2. Its literally cheap cause if you look at 3rd world countries like India everyone is wearing an Adidas shirt cause that's what the Chinese factory that mass produced it produced it as

  • @nikolambert314
    @nikolambert314 Před rokem

    Thats origin of fashion. Historicaly people dressed flashy to show that they are nobles, or at least rich and not some poor peasants or serfs. Long sleeves and nails to show that they arent working with hands. Furs even at summer to show that they can afford it. Coats with exess of material to show that they cna afford more fabric than poor. Etc, etc, etc.

  • @oglonem
    @oglonem Před rokem

    great video, really opens up ur eyes to consumerism & influence in our world today!

  • @krummstutberg9588
    @krummstutberg9588 Před rokem +1

    It can also be the point just to look cool for yourself. Wearing all black, with some platform boots, maybe a little of makeup, and admiring the way the pieces come together and the character they radiate. Of course one will think about peoples' opinion on their look, but we are social animals, after all. I think, the goal here is to put your brains in your look, work it out, match the pieces as precise as you can, and still keep getting better at it. Buying clothes which simply cost a lot mindlesly is kinda stupid and lacks all the fun :[

  • @MingusDynastyy
    @MingusDynastyy Před rokem +3

    I always wonder if Jjoe wears those crazy layers outside pics

  • @hankhillsnrrwurethra
    @hankhillsnrrwurethra Před rokem

    You should do something on how reps represent icono classism. Is that a word ? By wearing reps, people skewer the concept of exclusivity and crush the idea that a varsity jacket could be worth $10,000. Wearing reps and being iconoclasts; participating in fashion while tearing it down.

  • @ninjaliscagsfs1290
    @ninjaliscagsfs1290 Před 9 měsíci

    i buy reps(especialy rick, balenci, nn, mm) cus i just like the pieces, i dont look at the prize and say "oh that's expensive i must cop a rep of it", no I just buy what i like, that's why i personally, mostly don't like vetements hoodies

  • @labombay1375
    @labombay1375 Před rokem

    Thanks for this video, loved your input to this (almost muted) discussion!

  • @JohnDoe-vc5qb
    @JohnDoe-vc5qb Před rokem

    Yes, everyone who buys reps is 100% like that. I have gotten into so many arguments about reps and it always boils down to "I like the way they look but mostly I want the status that comes along with the item but I can't afford the original or want to support the designers" which then begs the question, why not just find or make an alternative piece? Obviously this is also a privileged take, my wardrobe is basically made of vintage and thrifted high-end pieces but most of it comes from raiding my dad's closet which was already full of YSL, Balenciaga, Tom Ford, etc. Also doesn't help that I'm very much a contrarian and truly believe in the tenets of anti-fashion. Almost everything I have is second-hand, vintage and tailored.

  • @ProdY-3
    @ProdY-3 Před rokem

    the whole video he only spitted facts. i dont know why but i feel like hes the only real content creator he explains things that i didnt think of before. he really gives a big reality check

  • @blu4111
    @blu4111 Před rokem

    very good video! you managed to make me reflect more than usual today

  • @solace4660
    @solace4660 Před rokem

    great vid i been thinking about how society definitely affects what i buy no matter how much i say i don’t care what people think it’s more like i always think i got some shit that nobody else does but i’m not special yk

  • @greenleafgoblin
    @greenleafgoblin Před rokem +5

    This is a problem that applies to “high fashion” in general and how this is the trend rn. If someone wears Levi’s or even Carhartt it is work wear to be fashionable if the person doesn’t require those garments to work in. Then in general if u like “high fashion” u support the cancerous need to be new and pushing the edge all the time, I mean allot of the high fashion runway shows are garments that don’t get wore normally. If u take it back a century then who wore “high fashion?” People who were rich and didn’t physically work at all such as kings or aristocrats, the only problem you fashion freaks are really struggling with is that everyone can wear clothing of kings, so how do u stand out amongst the crowds? U can’t unless u are always wearing shit u never normally see, if u are reading this then u see the underlying problem, normalcy. Hell the real kings of now a days don’t even participate in the escapades of this no more because it is so easy and assessable, their power is spend else where-where it really matters. Ofc this wouldn’t bother u if you are and actual fan of act or the artist becuz u are not trend chasing or feel the need to standout, u just do becuz of ur dedication and understanding of matters.

  • @bendymelons1133
    @bendymelons1133 Před 8 měsíci +1

    I like reps because i wanna wear yohji. No one around here will know retail or not. Reps allow me to dress how i want wirhout burning an irresponsible amount of loney in school.

  • @Jacob98376
    @Jacob98376 Před rokem +1

    Honestly, really good video. I struggle with the same thoughts.

  • @heavenrvne888
    @heavenrvne888 Před rokem

    I dont think its corny to wear an outfit just for an Instagram picture. It's still self expression, and even more you're sharing that persona through Instagram and letting other people view your art. I love wisdm because he puts together amazing and inspiring outfits

    • @methyod
      @methyod Před rokem +5

      there's nothing inherently virtuous about self expression. especially if all you're expressing is your allegiance to capitalism.

  • @quaidboal4643
    @quaidboal4643 Před rokem +1

    while i think this is important, i feel like this isn’t as prevalent of an idea as it would’ve been in like 2017. sure, materialism is still here but i think people are starting to love clothes for themselves a lot more as of late.

  • @schawink
    @schawink Před rokem +7

    Kering is a prime example of a culture industry. We end up comparing and establishing values for all these different brands, not knowing that it's all socially constructed anyways 🤷🏽

    • @bloba6969
      @bloba6969 Před rokem +2

      even if those values are artificial, they still hold some meaning.
      Someone who wears a full balenciaga look probably doesn"t have the exact same mindset than a ysl guy.
      Even though there's a huge economical side to what fashion conglomerates do, they still need to make cool clothes, and some of these are timeless.

    • @schawink
      @schawink Před rokem

      @@bloba6969true, and I also enjoy some pieces released by these conglomerates, but I can’t help but feel jaded when I know that the main reason something was created was to earn money. Perhaps that’s just capitalism though 🫠

  • @mbmaline
    @mbmaline Před rokem

    Very interesting video, I am trying to learn about fashion and I love the way you view it

  • @danielthehuman4662
    @danielthehuman4662 Před rokem +3

    Really feel this. People really are living in a fake reality

  • @mateogarcia1207
    @mateogarcia1207 Před 11 měsíci +1

    This is a pretty cool channel

  • @mekakucha
    @mekakucha Před rokem +1

    rick ownes legal team can actually be heard knocking down the door at 17:23 if you listen real closely

  • @narutofan4545
    @narutofan4545 Před rokem

    This channel is genuinely interesting. Not for fashion but I love analyzing how this guy acts and talks. He needs a co-host or some shit, I need to see how anti social he is

  • @robinbauer1975
    @robinbauer1975 Před rokem

    tbh that arc tyrx grey rain jacket a black cargo/parashoot pants would be fire, then some white sambas or the slver gel keyano with gold is fire

  • @beastbike4570
    @beastbike4570 Před 7 měsíci

    This is some good insight. I’ll keep it in mind!

  • @urtemor992
    @urtemor992 Před rokem

    Love that you referenced Guy Debord’s in this

  • @theeznuts
    @theeznuts Před rokem +1

    this translates to all forms of self expression.. to me one of the saddest examples of commoditization is what happened to jazz. Seems like the greats of the genre were some of the purist explorers of themselves and their instruments. I think most of them would be kind of sad to see that most of what is practiced today is mimicry and not honesty. Its all about what it means to you , the creator and trying to relay THAT feeling instead of trying to be the most technically insane player (akin to spending a shit load of money on designer clothes). That is why in my mind sometimes a boomer dad can actually dress well, because that disneyland t shirt hes wearing has symbolic value to his own experience and not symbolic of what is cool.

  • @podbites_snippets
    @podbites_snippets Před rokem +1

    I dont understand shit but i like his dedication on his research

  • @MatheusHenrique-cc5tf
    @MatheusHenrique-cc5tf Před rokem +1

    This video was such a slap in my face