Macy’s Star Shone Bright for Over 150 Years. Now It’s Flickering | WSJ

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  • čas přidán 12. 09. 2024
  • Macy’s has long been identified with the start of the holiday shopping season. But the company was hurting even before the coronavirus crisis hit the retail industry, raising questions about how far Macy’s star could fall. Photo Illustration: Jacob Reynolds/WSJ
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Komentáře • 136

  • @keithwisdom1663
    @keithwisdom1663 Před 3 lety +71

    i remember my godmother bringing me to the thanksgiving parade at macys over 47 yrs ago. i remember the hot chocolate she got me. and i remember how she was so protective of me to the point she over dressed me to the point i was sweating i had to take off my coat. i had about 3 sweaters on. great days in NYC.... these things you don't forget. i was so excited seeing the floats!!!!!

    • @gone6442
      @gone6442 Před 2 lety

      Imagine a helium balloon flying across new york city

  • @sarahcahoot5444
    @sarahcahoot5444 Před 3 lety +29

    Have you been in Macy’s lately? Employees with bad attitudes, way too much junk. Cheap clothing at high prices. It’s easier to shop online because when you are in store the employees ignore you or don’t know where things are located in the store.

  • @rosewilliams2004
    @rosewilliams2004 Před 3 lety +33

    You guys didn't talk about how they got the bail out from the government and still fired 3900 people corporate gave themselves a $9,000000.00 in bonuses and they're not paying into the employees 401k and trying to change all the full time positions to part time

    • @MrMannyhw
      @MrMannyhw Před 3 lety +1

      Hire a millennial as CEO and he or she will save thos iconic brand. Every company is run by yes men and they just chill and get paid. Those who wants to make change is seen as shaking the boat. That's corporations for you. RIP Macy's. Innovate or die.

  • @yass123
    @yass123 Před 3 lety +63

    All small business in New York City are flickering.
    I'm about to close my small business because my landlord doesn't want to cut the rent.

    • @tboaitey4884
      @tboaitey4884 Před 3 lety +11

      I'm so sorry to hear that. I hope everything will works out no matter what happens🙏🏾.

    • @princeo242
      @princeo242 Před 3 lety +9

      It’s sad that the large businesses are working and profiting yet small ones like yours are dying 😢

    • @coolstuffunboxings1127
      @coolstuffunboxings1127 Před 3 lety +3

      If new york didn't lock down every other week, your business would be doing better.
      I hope you get through this!

    • @darvinjoel
      @darvinjoel Před 3 lety +3

      Thus we have a government that is putting all its weight on election results and right know people like you need government intervention that would potentially help you to continue with your business. This makes me so angry and sad at the same time. 🙏🏻

    • @MeMe-dg4oh
      @MeMe-dg4oh Před 3 lety

      Not sure what your business is but couldn't you switch to e-commerce?

  • @yutian5884
    @yutian5884 Před 3 lety +165

    The decline of Middle class and the rise of fast fashion are the biggest contributors to Macy's decline.
    The rich have no need to shop at Macy's and the poor cannot afford to shop at Macy's.

    • @Evili555
      @Evili555 Před 3 lety +6

      Maybe their clothes is just bad man... target has better stuff. Second many rich people buy at cheaper places for example Walmart, it’s not that they can’t afford,it’s just not good.

    • @leohdo9608
      @leohdo9608 Před 3 lety +1

      @@Evili555 Macy’s sells clothes from other brands

    • @Evili555
      @Evili555 Před 3 lety

      @@leohdo9608 I see... but I still think their clothes isn’t good or marked too expensive compared to he prices of others. Tommy Hilfiger is better.

    • @jasontian3513
      @jasontian3513 Před 3 lety +11

      MACY'S probably do have Tommy in their catalogs

    • @shannonmoore4201
      @shannonmoore4201 Před 3 lety +5

      @@Lumalnatti11 Macy’s sells Tommy Hilfigger 🙄 and their deals are amazing

  • @FinancialShinanigan
    @FinancialShinanigan Před 3 lety +122

    Nostalgia don't pay the bills so innovative or go bankrupt.

    • @phoenix5054
      @phoenix5054 Před 3 lety +3

      Shenanigan* doesn’t* innovate*

    • @kingcreg
      @kingcreg Před 3 lety +2

      I love this comment 😂😂 so unempathetic but true 😭

    • @cardett75
      @cardett75 Před 3 lety +1

      easily said than done, you also need lot of money to be innovtive

    • @braydenbronstein1190
      @braydenbronstein1190 Před 3 lety +1

      @@cardett75
      I’m thinking more of how do you innovate a department store? You can change the decor and aesthetics, go more digital and stuff of that sort. But what more is there? And I think they’ve already done those things, plenty of times...

    • @gordonlumbert9861
      @gordonlumbert9861 Před 3 lety +2

      Part of the problem is the internet sales... but there is also the problem that the average age of an American keeps going up as the birthrate drops. Past a certain age people don't buy as many goods.... and people under 18 tend to consume the fastest do to changing sizes and tastes...

  • @BensonMTG
    @BensonMTG Před 3 lety +29

    I bet you all that hundreds and maybe thousands will show up physically at the 2020 parade site.

    • @BensonMTG
      @BensonMTG Před 3 lety +2

      @Aaron Fridays there is still a physical parade, but it’s a different and much shorter route

  • @reginald29061
    @reginald29061 Před 3 lety +5

    Everything is moving faster than ever online especially with automation technology
    There is still a need for in person shopping but get competitive online also.

  • @adamsmith3413
    @adamsmith3413 Před 3 lety +6

    Macy’s acquired John Wannamaker and changed the character of the Philadelphia store.

  • @dsr8223
    @dsr8223 Před 3 lety +2

    Decades ago, I worked for Carter- Hawley-Hale which owned the Broadway, Broadway Southwest, & Emporium stores in the western US. After I left, they were bought out by Federated in the 90s. Now I finally understand why I started getting a monthly pension from Macy's when I turned 65.

  • @brieb402
    @brieb402 Před 3 lety +3

    Alot of people don't care about Macy's unless they're getting perfume, makeup, or there's a clothing sale. And there are so many stores with better looking clothes and products that make up for skipping Macy's altogether. They also have no clue how to market or appeal to millennials.
    Between Amazon and just the explosion of great online sellers in general, Sephora/Ulta makeup stores, and more stylized or fast fashion retailers cropping up, Macy's doesn't hold much appeal. And the clothing is also overpriced most of the time with horrible customer service.
    Even looking at this comment section it's pretty clear Macy's is mosty riding on nostalgia at this point.

  • @pinkroses135
    @pinkroses135 Před rokem +1

    They have one thing going for them imo. Petite high-rise curvy fit pants.

  • @Elainerulesutube
    @Elainerulesutube Před 3 lety +29

    😥It would be sad to lose an American icon like Macy's.

    • @daverose8042
      @daverose8042 Před 3 lety

      Hello nice to meet you , how are you doing today?

  • @vasireddivirendra8378
    @vasireddivirendra8378 Před 3 lety +10

    I am expecting this video from CNBC.

    • @phoenix5054
      @phoenix5054 Před 3 lety +3

      Yeah. CNBC is so far ahead of WSJ on CZcams contents.

  • @CheavorTV
    @CheavorTV Před 3 lety +1

    Wow! I'm thinking of going to Macy's at 34th st Herald Square in 2 days on Friday, hoping they have bigger sales in store than on their website.

  • @ruzzelladrian907
    @ruzzelladrian907 Před 3 lety +4

    2:19 Is this video on CZcams or was this taken straight from the archives?
    The nostalgia is strong seeing Queens Place Mall.

    • @jenniferestrada4934
      @jenniferestrada4934 Před 3 lety +1

      I was wondering if that was the Queens Place mall! I used to go there when I was young. Thanks for confirming.

  • @MariaRamos-zy2rv
    @MariaRamos-zy2rv Před 3 lety +17

    I ❤ Macy's 😘❤🤗🇱🇷

    • @daverose8042
      @daverose8042 Před 3 lety

      Hello nice to meet you , how are you doing today?

    • @daverose8042
      @daverose8042 Před 3 lety

      @StonkSlayd Fine thank you

    • @daverose8042
      @daverose8042 Před 3 lety

      @StonkSlayd Where are you from,and how is the weather over there?

  • @anthonycbrown1952
    @anthonycbrown1952 Před 3 lety +2

    Most people don't buy $1200 coats online as material quality/fit are critical . The online presence does mot feel like a 'destination'.

    • @MrChub65
      @MrChub65 Před 3 lety +3

      I spent 3 hours in the store trying to use a $25 gift certificate.
      There was overpriced and underwhelming merchandise.

  • @aveuch
    @aveuch Před 3 lety +6

    Locked fitting rooms and bathrooms and more loss prevention staff than store clerks aren't inviting. They killed the charm of browsing from department to department.

  • @teleopinions1367
    @teleopinions1367 Před 3 lety +8

    I stopped shopping at Macy*s in the early 1990s. I had an issue with their credit card and the guy I spoke with was so incredibly rude that I decided to close my account and never set foot in any of their stores. Their customer service over the phone was non-existant, really.

    • @sleekoduck
      @sleekoduck Před 3 lety +3

      You are not the only one. I had not realized that they bought out Filenes in Boston because I moved to California before they did it, but I remember they completely destroyed Jordan Marsh when I was there and I stopped shopping there. Two of the four major retailers in the area? Perhaps oversaturation was also a factor. And they were rude. They were Hannibal Lecter comes back and eats you kind of rude.

    • @teleopinions1367
      @teleopinions1367 Před 3 lety

      @@sleekoduck - I could not have explained better myself. It was that type of rudeness. Who needs that? That's why I live in CA and not in FL or NY.

  • @faganquin6483
    @faganquin6483 Před 3 lety +1

    I remember well "Mother Macy's" Union Square SF the 1980's. It had everything. That was quite a heyday.

  • @danielpierce6327
    @danielpierce6327 Před 3 lety +14

    bring back MARSHALL FIELDS on state street now macys' since 2006 take over

  • @bfshorts6443
    @bfshorts6443 Před 3 lety +2

    Department stores are falling left and right. It's not any one company or country's problem

  • @rossferguson5786
    @rossferguson5786 Před 9 měsíci

    I sure hope they find a way to revamp and survive

  • @alparslankorkmaz2964
    @alparslankorkmaz2964 Před 3 lety +4

    Nice video.

  • @tiaantoinette8047
    @tiaantoinette8047 Před 3 lety +4

    Crazy how if your family was in a major city before 1930, they not only had hella exposure to historic events but also gave a leg up to their descendants. Who can just say their ancestors died in the Titanic?

  • @ES-tr5no
    @ES-tr5no Před 2 lety +1

    Macys is North America largest junkyard.

  • @strawberrylemonadelioness

    It would be sad to see it go : (

  • @asherayeras9200
    @asherayeras9200 Před 3 lety +2

    Meanwhile, Philippines' SM Malls are continuously expanding 😌😌😌

    • @InfinityPets
      @InfinityPets Před 3 lety +2

      SM is innovative, compared to Macy’s. SM are almost like Target Stores here in the US with there modern layout, cheap prices, accept they have a lot of employees to stop people from stealing lol. The economy in the Philippines is different so it does make sense why SM keeps expanding and building new malls, but the US economy hasn’t been like that in almost 20-30 years.

  • @anthonycbrown1952
    @anthonycbrown1952 Před 3 lety +2

    @3:23 - The beginning of the end. Rebranding these historic names and removing the unique local character was a major mistake. When people travel, they want to shop at stores with a regional character. The things behind the scenes could have been unified but Macys = Meh.

    • @drewk1514
      @drewk1514 Před rokem

      Macy is like CVS or Walgreens--find one anywhere, nothing special

  • @TreyMcDonaldAnimator
    @TreyMcDonaldAnimator Před 3 lety +5

    It would be a shame to see Macy's go, it really would. To me it's always been this beautiful American staple, a figure to welcome the holidays.

  • @icecreamforcrowhurst
    @icecreamforcrowhurst Před 3 lety

    I’m pulling for Macy’s. I hope they find a way to survive and thrive in the post-Covid world.

  • @pdialf7r
    @pdialf7r Před 3 lety +2

    Too many Mexicans in your stores, feels like a swap meet

  • @rickwaddell4962
    @rickwaddell4962 Před 3 lety +2

    die Macys die. Macys ruined my credit over something I never bought. They were rude condescending and ignored everything that was presented to them

  • @MemoGrafix
    @MemoGrafix Před 3 lety +8

    All things has an expiration date. Much like the fall of this country.

  • @socksal
    @socksal Před 3 lety +2

    Macys sucks. The company devoured regional stores around the country that people were personally invested in. I won't be sad if they die.

  • @EconClimate
    @EconClimate Před 3 lety +6

    Did not realize I am this early xD

  • @danielpierce6327
    @danielpierce6327 Před 3 lety +1

    hudson's not macy's In 1924, two months prior to rival Macy's, it staged its first Thanksgiving Parade, now called America's Thanksgiving Parade in Detroit now the oldest continued parade in america

    • @sleekoduck
      @sleekoduck Před 3 lety

      Hey be grateful that Hudson AKA Target AKA Tarjay is doing well while Macy's is sinking just like its founder did on the Titanic. But TBH no one outside Detroit watches that parade. Macy's parade is synonymous with smelling turkey and Lipton bean casserole bake in the oven.

  • @ruzzelladrian907
    @ruzzelladrian907 Před 3 lety

    2:19 My neighborhood!

  • @saladknight3796
    @saladknight3796 Před 3 lety +1

    why is the stock going up then tf

  • @shaider1982
    @shaider1982 Před 3 lety

    2:11 Mikoyan? Is he the brother of the famous combat aircraft designer?

  • @bianncasretardstrength5783

    Macys is refusing to fall though. Its so annoying. Close all the darn stores already

    • @daverose8042
      @daverose8042 Před 3 lety

      Hello nice to meet you , how are you doing today?

  • @Pugetwitch
    @Pugetwitch Před 3 lety +14

    end of an era.

  • @tdickensheets
    @tdickensheets Před 3 lety

    Macy's Northgate mall close.

  • @mr_dare
    @mr_dare Před 3 lety +4

    Their decline started when they called this creature 3:41 a Star!!!

  • @tdickensheets
    @tdickensheets Před 3 lety

    The Bon Marché shouldn't never give there stores over to Macy's

  • @gparejaf1
    @gparejaf1 Před 3 lety +1

    Hope they’ll make it great stores great productos. A world where everything and everybody its buying from home its a ugly future

  • @sravanvlogs1377
    @sravanvlogs1377 Před 3 lety +3

    Online is the king

  • @emersynjacqeline9620
    @emersynjacqeline9620 Před 3 lety

    Black Friday deals loading.....

  • @matthewperez9962
    @matthewperez9962 Před rokem +1

    Blonde expresso

  • @hismerecry
    @hismerecry Před 3 lety

    They’re still hanging in there! Thank God

  • @wayne8797
    @wayne8797 Před 3 lety

    Innovate or liquidate...

  • @srinivasams9323
    @srinivasams9323 Před 3 lety +1

    Congrats 1st

  • @auro1986
    @auro1986 Před 3 lety +1

    flickering after wsj became premium customer?

  • @ferigoli9408
    @ferigoli9408 Před 3 lety +1

    Is it just me, or does macys star look kinda communist?

  • @brian87147
    @brian87147 Před 3 lety +1

    idk why that lady was so annoying

  • @EconClimate
    @EconClimate Před 3 lety

    I claim 4th

  • @MichaelCobbs
    @MichaelCobbs Před 3 lety

    #Macys

  • @dbchannel6498
    @dbchannel6498 Před 3 lety +1

    Sir, I did not respond a little, I am Bangladeshi

  • @glipk
    @glipk Před 3 lety

    Bye Macy

  • @rward1904
    @rward1904 Před 3 lety

    I bought the Seiko Coutura solar from MACY'S and they didn't send the instruction book, never buy from Macys.

  • @matthewperez9962
    @matthewperez9962 Před rokem

    Item 24164

  • @srinivasams9323
    @srinivasams9323 Před 3 lety

    Upvote me

  • @georgewbushcenterforintell147

    Little bit late but jc penny should of gone with the plan to make stores almost full staffed by AI and robots . Home Depot and Lowe's are going to slowly phase out human workers .

  • @westfield90
    @westfield90 Před 3 lety +5

    I stopped shopping at Macys back in 2016 once they criticized the president. I have not returned since. I do not want companies to preach politics to me. Make a good product at a good price and try and keep your customers happy. I’m not interested in any company’s woke preaching.

  • @srinivasams9323
    @srinivasams9323 Před 3 lety +1

    2nd

  • @ravisaraswat7597
    @ravisaraswat7597 Před 3 lety

    3rd

  • @user-hk9ux5sn6k
    @user-hk9ux5sn6k Před 3 lety +2

    1st

  • @julioaguilar9313
    @julioaguilar9313 Před 3 lety

    A moment of silence for the Macy's shareholders... -.- whahaha! Should have bought Tesla!

  • @mobgma
    @mobgma Před 3 lety +13

    The decline of Middle class and the rise of fast fashion are the biggest contributors to Macy's decline.
    The rich have no need to shop at Macy's and the poor cannot afford to shop at Macy's.

    • @tyleverty
      @tyleverty Před 3 lety +3

      This was posted by Yu Tian an hour before you.

    • @mobgma
      @mobgma Před 3 lety +2

      @@tyleverty Spreading the word of the almighty Yu Tian.