Volvo 300 series promo movie 80's, Volvo 340 - 360

The Volvo 300 series is a compact mid-sized car from the Swedish car manufacturer Volvo, produced between 1976 and 1991. The car was designed in the early 1970s by the Dutch car manufacturer DAF as the DAF 77. In 1975 the passenger car division of this company was taken over by Volvo. Volvo improved the design, adapted it to its standards and marketed it in 1976 as the Volvo 343. The 343 was built in Born in Limburg by the Volvo Car, later NedCar factory. Volvo 340 - 360.
De Volvo 300 serie is een compacte middenklasser van de Zweedse autofabrikant Volvo, geproduceerd tussen 1976 en 1991. De auto is in het begin van de jaren zeventig ontworpen door de Nederlandse autofabrikant DAF als de DAF 77. In 1975 werd de personenautodivisie van dit bedrijf overgenomen door Volvo. Volvo verbeterde het ontwerp, paste het aan aan zijn normen en bracht het in 1976 op de markt als de Volvo 343. De 343 werd gebouwd in het Limburgse Born door de Volvo Car, later NedCar fabriek. Volvo 340 - 360.
Telecine & bewerking : Ronald van Grinsven, Rosmalen 2022
Bron 16 mm film
Vintage 16mm

[@markcollins457]

The background music on the promo add was surely the reason for its success.

[@balluballing5354]

better than the airwolf theme :D

[@CreRay]

Considering that at time of the video the model was 11 years old, it certainly aged well! That red 360 looks just really nice.

[@chrisrichmond403]

In the late 1990’s i owned a 340, it was an 83 Y reg & i was only its second owner from new , My Gran on my mum’s side owned it from new then sold it to me .
The Renault 1.4 engine was sluggish & fuel thirsty .
The only positive things i can say about the car was it was comfortable to drive & its steering lock being so good made getting out of even the tightest of spaces easy.
Also the Renault engine had a distinctive sound what i did like .

[@Casual_01]

One of the cooler volvo cars that no one knows about

[@Gelber-Sack]

Cause it was not that cheap compared to VW Golf (Rabbit), had nearly no design, perhaps a little like a sowiet-car and was even not that durable, as it was expected from a real Volvo. In Addition it was not very innovative, had still a choke, was really thirsty, loud and had still the good old leaf springs... So it lasts as a bastard in the Volvoprogram for an unbelievable long time (1976 - 1991!).

[@speakfreeley4473]

Certainly fooled most people into thinking it was a Swedish car, when it was actually Dutch-built.

[@CreRay]

Depends on the country I guess, both in the Netherlands and in Sweden it was well known that it is a dutch built car.

[@zzoinks]

Now it's routine for Volvo's to be built in Belgium among other places! Well depends on your market but if you're in China you're Volvo is probably built in China. Same with other brands like VW and Ford.
Xc40 built in China. I think they try building the s90 in China for the global market, but buyers must not have liked that because they stopped doing that not too long after starting it.

[@haavard1989]

I have owned two 360's. Miss them a lot. Also was much better in the winter than my 240 and 940.

[@zzoinks]

How so?

[@haavard1989]

@@zzoinks Transaxle. More weight over the rear wheels. Must also be noted that none of my volvos had one of those fancy locking differentials though

[@zzoinks]

@@haavard1989 huh, thanks for explaining! That's a cool design. Have you ever put sandbags in your trunk before?

[@haavard1989]

@@zzoinks no, I've never tried it

[@humfyb2544]

It was common sights among Malaysians as it was used in the police fleet during those times.

[@kiviaeg1]

i have a 1983 360 gls most fun at winter times :D

[@Gelber-Sack]

Promo has shown it as a complex developement from Volvo, while it was mostly a DAF and a Renault construction... why it was not named Cameleon?

[@ridgebackteam1]

Mine is from1991 and still going….

[@Radfordperson]

1989 GL 1.4 manual here, terrific car, only the ULEZ stops me using it.

[@OMENAKAKKU-zb6lx]

I WISHD ID HAD 345. 360 AND 343.. I WISHD ID HAD RED 440 AND WHITE 360 AND GREEN 343

[@andrewwardle-bu9yx]

i had 360 glt , my mother bought it brand new from volvo
for about 4000 pounds she did 30,000 miles in 12 years
of owning then i got it .
i put 50,000 in about 3 years , nevery had much problem
with it , only problem very heavy at the frount and light at the
back and especially in the wet you easly loose it around a bend ...

[@ahmedaly4397]

I was not a good car it failed and did not survive long it was built in DAF factory in Holland to compete with BMW 3 Series.