Gun Industry Drama: Gun Shows are Over
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- čas přidán 13. 07. 2024
- On today's episode of Gun Industry drama we attempt to end the trade show. If you are tired of booth reviews, sales reps throwing word salad at you, and those trash interviews made to wack off higher-ups at companies by shills trying to shmooze their way to a free toy, this is the video for you. Gun industry drama about trade shows.
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As a vendor booth talker, I can't stand when people want to do spoken content at range day events. I can't think correctly when I'm ear pro'd up, screaming over gun fire and other people's yelling over gun fire.
Indoors I'm ok with, but my goal is spending a few minutes speaking with the most creators possible and hopefully finding a few relationships that might make sense to work on LATER.
Otherwise, I'm just there to let people touch and feel product, decide if it's something they might like to buy later. "Trade shows" are essentially a physical store we setup a handful of times a year because you can't taste and smell a thing you see on the internet 😂
Okay Bob, you are no longer my favorite booth babe. 😢
agreed. As I tell people, you can't fall in love with it if you don't fondle it. ( Guns, that is, get your mind out of the gutter !) 😁
James Reeves is clearing his throat while shining a laser pointer on TFBTVs view count on their page showing an average of a half million views per booth videos and interviews from SHOT Show 2024….
Ha yup
Yeah but nobody like him, or Jon. They are just what we get
Personally, I don’t like it when manufacturers send it items to people at no charge for review. They hand picked the best of the best. I would prefer someone go to a store pick it up off the shelf pay for it out of their own pocket and then review it.this will cut down on any quality control issues in my opinion.
explain the remington r-51. For extra credit show some examples of your allegation.
That's a common and, at least IMO, a fallacious opinion. Most of the companies sending things to youtubers for review aren't manufacturers or retail stores, they're marketing departments. They lack the knowledge and availability to do what you're suggesting. I review things like welders and auto equipment on my channel and I've dealt with these marketing departments directly. I've been sent welders with bad displays, plasma cutters missing essential parts and auto test equipment that's DOA right out of the box. I could go on and on about this. No one in these marketing departments is hand picking, testing, then repackaging products for youtube review. I'm not wholly familiar with the gun industry in this regard so I won't say it never happens, but from my experience and what I know goes on at some of these companies, it's very rare.
I don't believe youtubers when they say "they sent this out for free but I won't let that effect my opinion". They only disclose the gun was sent for free because they're legally required to inform the viewer in some way that there is a financial relationship between themselves and the manufacturer. They will claim no money changes hands but the way they hide it is through the Leviathan tribe. Company X sends gun for "review"(i.e. commercial product placement) to CZcamsr. Company X sends money for paid commercial product placement to Leviathan Tribe. Leviathan Tribe then pays their CZcams content creator for the review. But that financial relationship won't influence their opinion at all...
@@3rdpig it’s funny because I see it all the time with CZcamsrs saying the manufacturer sent them this item to test or that item to test and they claim a full disclosure so no, it’s not a false hood
@@ericvantassell6809
Well, if you listen to gun tubers who do reviews so many of them say the items were sent to them so not sure how you can say I need to give you any examples. But here’s one for you. The TacOn three MR trigger system was great out of the gate then quality control went to crap and they went out of business .
And then you have the manufactures “Trade Show Pre Production Sample / Prototype”. Something that you might see in a couple of years. What a f’ing joke!
HK sets up a booth just to be like: "Hey! Come check out what we'll literally never let you get! There's some grey room guns you can look at, too!"
The HK guy at Guncon just sat at his booth and played on his phone.
My group loled at it because it was so "HK" of him.
@@Unholy07 😂
The whole trade show thing is F’N boring. For the most part the industry is just trying to reinvent the wheel and hype a bunch of crap that nobody really wants or needs, for example $3k lever guns 🤦🏼♂️
Or like that stupid Ar 15 that u can pump lmao who was that thing made for 😂
@@Jp-tz6eb Kalifornistanis.
That company wasn't right for telling this dude how to run his channel but saying nobody watches the booth content seems out of touch - people watch to see what's new from reputable or interesting companies. Not all of us can attend the shows and not all of us are looking for the same thing this guy is.
Sometimes I want to see video content of an item I've only seen pictures of before it comes out to get more context on the product.
Also, booth content is useful to provide a public answer from companies on why they haven't released something that was previously shown and when it will be released. For example, it was informative to see Eotech asked publicly about the status of the OGL at Shot this year. Obviously their answer is not set in stone, but it is informative none the less.
TFB Showtime routinely stacks more views than videos on VSO. The audience is there... just not for VSO and that's okay.
This reads as an attempt to start drama. Especially calling out channels who do booth content. Additionally, saying "I know I'm right" usually indicates the contrary.
Thanks for the vid! Totally just realized you have the Hot/Crazy matrix behind you! RIP Yeager!
My copy is signed by Dana McClendon himself
@@VSO_Gun_Channel Ha that’s awesome! So jealous!
I must be weird cause I like booth interviews and knowing what is coming out.
Thanks for the kind words about GunCon brother. I'm pumped you could be there again and reading the comments here is eye opening haha.
Personally, just speaking for myself on this one, I look forward too and Love the Shot Show videos each and every year. I haven't seen anyone do it better than TFB-TV. I on over here on the East Coast, have no credentials within firearms industry, so I'll Never be invited nor able to attend a Shot Show. But I do enjoy seeing what the companies have been working on the prior year, what is/may be coming to market within the coming months, and just all the new and or updated items.
9:38 this is EXACTLY what they think and what they go there for. Those trade show videos stay up forever. They still show up on the 1st page of google when you search for a product, and they still get views years later when people youtube search for research into a product they want to buy.
Plus it doesn't take much for a company to rip the video and put it on their own site instead of/in conjuction with making their own.
I think you are making solid points but lots of people watch the show videos and the range day videos.
I hate when companies show off new products that aren't even going to hit the market anytime soon
Here's a free idea to all gun manufacturers out there watching this video.
Make a semiautomatic bullpup shotgun with a tube magazine (because box and drum magazines are dumb).
It needs multiple options for hot swap barrel lengths and tube magazines.
Rails that go almost all the way up for lights etc, choke options, binary trigger options, folding sights, threaded barrel, and ambi controls that can swap from one side or the other (not a safety on both sides because of various mitten sizes)
Ambi options should also inculde left or right ejection port. A good plate that seals the opposite side to prevent debris. Do not skimpout on the buttpads either.
Bonus: Design it around mini shells instead of mini shells being an after thought.
I'd like to see a camera posted at their bench on the range day. Take the footage and time lapse it to 1 min. If the product smoothly goes from person to person without malfunction, I'm interested, if not then I'd be interested if they'd post that footage.
I do not want to see more advertisements. That is all a “vendor interview “ amounts to.
Vendors complaining that you *need* to interview them are simply telling you that you need to produce (free) commercials for them. They will just be spewing their marketing BS. Better to privately talk to them, collect information, filter out the BS and report the condensed details to the masses.
Pretend to be filming for a minute and then say the camera was off, then redo.
They're looking for free advertising. TFBtv still does it in much shorter videos, but they'll only do it for things they find interesting. I do watch some of them to see what new stuff is coming. But it doesn't influence my decision to buy it or not. For that, I'll wait for a video from reviewers like Honest Outlaw, Garand Thumb, etc.
A Clockwork Guntuber.
Well said. They consider those trade shows as marketing though. And, just like most forms of marketing, there is usually no objective mechanism to validate ROI.
I enjoy going to trade shows (recently attended Guncon), seeing people, talking with people.
I dont however really watch booth videos, I do now and then when its a product Im interested in, but normally wait and see the full reviews.
The only interviews like that worth existing are the ones that tell us something we wanted to be available (and we already knew existed and performed a certain way) will become available to civilians.
Gun shows died about 20 years ago...
I like the way Forgotten Weapons does trade shows. If he sees something interesting he will make a short about it (30 to 60 seconds) that's usually just him talking about why he thinks it's interesting. If he does anything longer it's because he managed to tie someone down for an hour and talk about a lot more than what's on display. See his video series with one of the guys from Gideon Optics, for example.
Curtis. All valid and good points for a channel of your size. Unfortunately for a creator like me who has channels that have 10 to 15k subs, we dont get to take home the wiz bang spring things. What you said works for 100k plus channels. I do however like what CMMG does. For the cost of one shot show, they buit their own range and bring creators out.
Industry friend checking in, sending this to several dozen folks.
Range day chit chat videos are the worst. Trying to talk through gunfire and figure out what someone is pitching is awful. Voice over really just needs to be used there if they’re gonna be done.
It’s also generally not indicative of the final product. Pre-release units are often heavily broken in, modified, adjusted over a year and more importantly made with higher end materials than production models.
I think gun shows should be held at public ranges so potential customers can test a product before buying it. And if/when that ever happens, you can bet your ass that the media will call it a "mass shooting."
I like booth interviews. Let’s me know what’s coming, whatever unique feature that product may have that separates them from the herd, and info on products that haven’t received dedicated reviews. There are so many AR variants on the market, many of them have no review videos beyond a trade show interviews. Additionally, I don’t have access to trade shows as I’m not an insider. So to see what’s coming in the industry I have to live vicariously through booth interviews. Might be boring for the insiders, but not to me.
Yes,
We watch for the new products coming out. Not for the you tuber opinions.
It's not that no one wants to see it, it's just that the presentstion method is so shilly, pandery, and pathetic. People want to know about the product but don't want the used car saleman schitck.
We want good products at decent prices, not fund your "get a yacht" quick scheme.
With a good microphone I still enjoy booth reviews at events like Shot Show. But you're right, the industry shouldn't simply rely on the booth review for publicity. They do in fact need to offer or attempt get the products into the hands of reviewers.
I think you might be a little wrong on this one. Some channels get tens of thousands to hundreds of thousands of views on those Shot Show videos. I like watching them occasionally to see what’s coming to the market as well. At the end of the day, to each his own. Some find it useful while others like you don’t. It doesn’t matter what you, and I think if enough people find those useful which apparently enough people do. So, as long as this is the status quo people are going to keep doing all of this things.
I hear ya and you're right. Unless it's something like Ian McCollom checking out the Alien for the first time at a show, something that's really innovative like that is worth a watch to some of us but the rest is not worth the time.
I have talked with you in person at the end of shot show 2018. You were saying the same things back then, including the lack of innovation and how they all think their stuff is the secondcoming. As a dealer I really appreciate your style of filming. Shot show WAS for dealers. I find myself waiting to speak with a company behind every tom dick and harry with a camera. Now i dont go to shot anymore. Its not worth all the trouble.
The only time a shot show demo has been interesting in recent years was the 50bmg drum mag reveal. That worked because people actually got entertainment value from it.
At least you don’t always start your content shooting for five minutes so you can write off the cost of ammunition. I must be boring and stupid because I do enjoy some trade show content, but yes, most is BS. You kind of got your rant on here and I don’t really give a shit that some manufacturers pissed you off. You’re right, you aren’t obligated to advertise for manufacturers but this was a waist of my time because it is really isn’t targeting your audience, which is rare for you. We greatly appreciate your normal efforts because they are so well thought out and accurate. This wasn’t.
E3 was one of the biggest commercial hooplahs of the 20th and 21st centuries, and even it finally died because in the age of the internet, the money spent on one-upping everyone else with a shiny physical booth and live pitch pushers is infinitely better spent with online marketing where people go to get ACTUAL info, like first hand product reviews by youtubers. It won't surprise me if gun industry trade shows go the way of the dodo as well.
This video is even more boring than trade show booth videos.
Innovation is making 4 Bores a standard H&R single shot for two bills.
I don't know about trade shows, but actual gun shows are dead as far as I'm concerned. I haven't been to one in years.
Psa QC, firearms ammo and customer service is garbage. I'll never do business with them again.
Sig flat out stopped going to SHOT Show. They do NRA and a few other shows, but lately they've done their own show event at their facility in NH, and they probably save a massive amount of money because of it.
I don't know if you have watched the '9 to 5 Tactical' GunCon24 reviews, Curt, but they each had EXACTLY the kind of yelling, noisy audio that you mentioned. What YOU do, here, is just fine. 👍🇺🇲
I hate range interviews. I like booth interviews.
Well, I will admit that a trade show booth interview alerted me to the new Hi Power that Tisas is releasing under the nested dolls of subsidiaries.
Alot of gun companies are seeking government contracts that's why they are behind the times they need to step up the civilian market and then they have a shot at being interesting
I personally like what was done at guncon, the content creators was there and talking about laws and how we as a group can try to deal with the unconstitutional laws that are coming out and hopefully nipping them in the butt before the laws are passed. Knowledge of the new guns coming out are cool, but you are right for the last what close to 120 years its still the same gun just new casing so to speak. Gun Shows are useless as far as being able to test a gun and giving a honest review of that firearm.
Personally, I just prefer to buy PSA stuff and pass on the overpriced stuff that needs extra help in the marketing and sales departments. Make interesting stuff at a good low affordable price and it simply sells itself.
Keep doing what you're doing, you've got the right idea!!!
What brand / style plaid shirt is that? It’s really nice … your candour is what keeps me coming back to watch … 👍
I’m, agreed just two thingz marketing and sales are 2 components ,honest and technology are more areas ,clever . and inventiveness , mean a lot in a gun and ammo world ..Define ,Marketing, a group of people with similar intrest,in a sincere industry ! Laws in there somewhere ;;free Matt Hoover !! We da people are really facing 12, million strangers in next event ,grow up 🦆 ✌
Thank you. Really. Now this brings out a thought from my dusty brain pan. A speaker corner at trade shows so the average guy can express to a lot of vendors at once what we would like to see come on to the market or just improvements needed to a certain product or part. Bar any political speeches and only allow industry related things.
I agree with you, I wouldn’t endorse a product with no experience either. My biggest pet peeve is probably the “well we have some exciting stuff but we can’t tell you yet” okay so stfu. PSA is the worst. Creating hype around shit they physically can not be close to bringing to market in the next year.
I wanna hear about innovation, not new products. I don’t give a shit about a Glock 51 or a NEW AR model. Show me a barrel design/material with superior cooling, strength, or accuracy. Do new shit, don’t redo old shit.
Completely agree and the only thing worse than that a crowded room with everybody yapping and trying to understand and look at something and not really being that interesting is going outside for all the peckerwoods 70 of them are shooting and trying to look at a new gun or somebody shoot a gun that I can't see what they hit or who cares, it's just noisy and not interesting so thank you for not doing that
Why not name the company or person doing this crap?
agree, the shot show 'reviews' almost always get skipped and unwatched. sorry TFTV
7:27 from their perspective, the more videos out there, the more there product is legitimate. Especially for smaller or lesser known companies. It's "good enough" just to have a VSO gun channel vid pop up on the 1st page of google when people search for the product.
Even more when, for whatever reason, they don't want to make their own videos explaining their own products.
This is what happens when old people are still running companies. Millennials know the game, look at Trex Arms. Plenty of their products have feature-length videos explaining the ins, outs, and different combinations users can do. They have FAQ sections FOR INDIVIDUAL PRODUCTS!
Don’t go all Kamala on us🤣✌️
Let the people come to the shows! Only venders and media is 1999! Small fee to keep some people from just walking in. I’d fly to Vegas to a show.
Depends on the show. Shotshow should be expensive.
Spot on with this video.
Gracias amigo!
gun shows arent going anywhere. theres literally a gun show local to me this week. youtube videos dont fix rights
Any money spent on trade shows by manufacturers is better spent on just sending out free products to reviewers or paying sales reps to visit stores in person or local range events.
I think we knew this but I don’t think anyone else was smart enough to figure it out…
@@shootintheshtpodcastI haven’t exhibited at SHOT Show since 2018, and never will again.
@@SinistralRifleman good, you guys always have great stuff, and I love what you guys put out. Don’t waste money where it’s not effective. I love KE Arms
I couldn’t agree more. If I click a video and it opens up to someone at a trade show I thumbs down it and close it out. I see a video with a shot show logo on the thumbnail and I’m definitely not clicking it. I think we need to also address the creators that keep buying into the system just as much as the venders. The level of fake enthusiasm and excitement people show for these products is ridiculous. If you wanna deep throat for some free product that’s cool but I’m not supporting it with my views
You're absolutely right - if Robski doesn't yell it fkn held zero I'm not impressed - perhaps curious if it's unlike anything else in some way - otherwise no, not really
The *only* time a booth interview or trade show range day experiemce is interesting is when it is a truly *new* thing. And even then, it's only an "elevator talk" that is under minute.
Something like, "This thing that folks have been asking for for years, and your'e announcing it will be out on a *concrete* delivery date and MSRP within the next few months."
I dont give a shit about yet another reticle offering from Primary Arms for a scope that will be available at some vague time in the future and at an unknown price.
@4:35 the CEO of SIG recently stated that he thinks the bimetal cases like that used in the 277 fury is gonna be the next major leap forward in firearms technology 🤨 All it does it allow higher pressures which i think in turn would require guns to be much more durable and therefore more expensive? 🤷
Gun Industry Drama: Gun Shows are Over
I have not been to a gun show in years simply because there are no deals or sales to be had like there used to be at gun shows. I don't need to go to a gun show and see the same prices from gun shops that I see at the gun shops. The gun show has no purpose if gun shops are not willing to offer deals or sales to move their products they can't sell in their shops. I don't need to waste a five dollar gun show entry fee for that.
I don't go to the public gun shows any more because they won't let people carry inside and make a big deal about every weapon being checked and zip-tied with no loaded mags or even loose ammo.
I won't shop at any store or event that is a victim disarmament zone so why should I make an exception for a gun show? Fudds gonna Fudd. Sure, it is heir silly show so they make the rules but I'm not going there Elmer.
i am still waiting for a follow up video on kgw gun oil.
Where is this POLL AT ? Community tab ?
Yes
I don’t watch any gun shows interviews or showing of items.
Well me personally, i do like to see the new items but yes it is hard to hear, ill give you that. The only thing id say is keep those videos short but i do like seeing vids of the trade shows with all the latest greatest stuff. Again, keep it short, introduce the product, basic info, then ask if ppl are interested in you testing it further. Even the ppl who think its stupid or "solving a problem that doesnt exist" will drive the algorithm for you. Some of my fav videos are the James Reeves TFB TV channel vids with either James or someone else at a trade show talking to the designer/ engineer of the product. But to be fair, he is usually inside where its quiet and not on the range. Seems a lot of them just use some b-roll of them on the range while they do voice over.
The gun industry is where innovation comes to die. Yet another AR-15, yet another striker fired 9mm glock knock off, yet another weird thing chambered in 300 BLK. I know it's not exacty cheap to tool up to make a gun as well as design it but if PSA can make an MP7 clone and an StG44 clone and Brownells can make an AR-18 clone for a reasonable price, why can't another company do something similar with novel historical guns and other interesting things that require a C&R license and tens of thousands of dollars to purchase with a great deal of fear involved in shooting them should they break. Personally i'd love a semi-auto Lanchester or MP28 clone. It's just a tube with a stock, how expensive could tooling for that be? The AR market and striker fired 9mm market are saturated as it is, tooling for that is a waste of money.
Guess the booth videos are still working for TFB in their Show Time channel since they’re getting about a half million views each every time they post one 😂😂😂
gun shows are primary go-to for many b&m ffls - wont be changing that
I just look at it this way, I don't care what the gimmick is, what I wanna know is, does it work? It can look all spiffy and the whole nine yards, but if there's no proof in the puddin, why should I or amyone care?
PSA killed shot show booth reviews 😂🤣
I think at first it worked, but after many, many, MANY big hypes then fails, flops, never coming to market, or just showing up too late (after competitors have made a similar product and no one has the appetite for it anymore) people have grown tired and cynical. Nobody wants to be the lab rat anymore. We want tested equipment thats not a waste of money.
I was today years old when i discovered that nobody likes booth interviews.
In truth though, i really only like those videos when the guy interviewing is particularly interesting like James Reeves or Ian McCollum especially if that guy is kinda hard on the sales guy giving his pitch.
The title of this rant is misleading.
"Trade Shows"and "Gun Shows" are different things.
Shot show and trade shows are companies showing the new products snd networking.
Gun Shows, are for dealers and private sellers selling to the public.
Everyone has their schtick.
TFB pretty much makes their bread doing this. Sometimes people want to see the latest and greatest. Different people enjoy different types of videos. Some guntubers have their things they’re good and known for.
I only disagree that people don’t watch shot show vids. They get massive views and every gun guy I know that can’t make it loves seeing what new products get highlighted. It doesn’t influence them to buy them but it bounds interest
I watch booth content and I am 1 of many.
I went with B...you do a good job the way you do things...
good or bad i just want to hear about the new products. range days are kinda bad cause of the noise. the booth interviews have better audio isolation. good mic makes a difference. I watch all the shotshow videos causes i wanna know about the new stuff. i watch follow up videos later
I want a montage of first time users with no special instruction at a range day and product runs flawlessly regardless of treatment. Not widget is different color or slightly different shape than last year.
i love watching trade show videos
Duh, manufacturer provide pretecorded press releases to the "influencer". Make it in bites so people can snip clips for vids. Then a q&a followed by hands on fun.
Not really interested in anything until pulse or plasma rifles come out...
I can build a great AR for significantly less than they are selling high end uppers. Key parts: good quality barrel, good drop in trigger, and an adjustable gas block.
Well maybe I'm the only one but I like seeing the new stuff coming out so I can tell whether I want to watch the video u do after they send the wizbang to u to get ur opinion.... if u have this video coming out and I have zero context on the item there's a chance ur video doesn't get watched. Basically if I don't know the product or what it's supposed to do then why watch ur review on it? Trade shows are our introduction to the product
Companies be making an AR and selling it for $4k and pretending it's better then a $600 PSA when it's at best on par lol
PSA is still junk lmao.
@@railfanningpoints2.045all depends on the gun, does psa QC suck yep, but so does sig (expect they sell a gun and then make a new model when it is shit).
@@railfanningpoints2.045 lol my point still stands 😂 ... PSA has it's place I have PSA rifles with 3k+ rounds without issues well worth the +-$400 I have into them
@@railfanningpoints2.045PSA IS ABSOLUTE GARBAGE
@DuckyFuzzer School of the American Rifle has shown plenty of PSA QC parts issues and build defects. PSA is still a dumpster fire lol. I would never spend $4k on an AR, I also would never buy any PSA-made firearms.
I want a WhizBang 5000...
Lol, even though the booth interviews are terrible and live range vids are borderline unwatchable I still look forward to January every year(shotshow). Truth be told we are capitalist and marketing is a huge part of it.
it's not just firearms. Guitars, cameras and other products have the same "show" kind of model. How can one get a realistic impression of a guitar at NAMM in the booth? They cannot, maybe first impression but not a real meaningful review. Same with cameras, it takes more than a couple hours with a camera to be able to review it and say if it is good or not. Crazy they think it can.
I remember the gun shows in Commiefornia as a kid going with my dad.... while they sucked ass cuz commiefornia, at least it was a tradition pops and me had.
This should be interesting.
I would add that a respectable percentage of your viewers (and those of most other weapon youtubers) are probably people like me who are unlikely to ever buy a gun but have an interest in being educated about them and/or getting a point of view on the politics around them other than what the traditional media crams down our throats.
Anything new in the straight wall cartridge world? My buddy just moved to Ohio and needs a new deer rifle.
No ammo vending in Cali I betcha 🤬
Give us the names!!!