How can marketing agencies improve their global reputation with this one secret?

It is by celebrating Diversity and Inclusion: diversity.social/digital-or-m...
Now, as a marketing agency, you play a crucial role in shaping how companies are perceived. Clients expect you to create campaigns that resonate with a diverse range of audiences. A well-rounded team that understands different cultures, perspectives, and experiences is essential to meet these expectations.
Becoming DEI certified is like earning a seal of approval that shows clients your commitment to DEI. It's a way to differentiate yourself in the market and position your agency as a progressive and socially responsible choice. With more and more companies striving to diversify their supplier base, DEI certification can open doors to new business opportunities.
DEI stands for diversity, equity, and inclusion. Diversity is about recognizing and appreciating the unique characteristics that each individual brings to the table. Equity involves ensuring everyone has access to the same opportunities, regardless of their background or identity. And inclusion is about creating an environment where everyone feels valued, respected, and heard.
To become DEI certified, you'll need to meet specific criteria set by recognized certifying organizations like the NMSDC, WBENC, or Disability:IN. These organizations evaluate businesses' commitment to DEI through a thorough assessment of their policies, practices, and workforce demographics.