Pharrell Williams unveils new clothing line
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- čas přidán 20. 07. 2015
- (26 Aug 2004)
1. Pharrell Williams entrance
2. Media cutaway
3. Various Williams and Nigo on stage
4. Display shoes
5. SOUNDBITE (English) Pharrell Williams:
"This is not a celebration of a music, you know an entertainer taking on a brand new venture and pushing his name somewhere. The show doesn't say Pharrell anywhere, it doesn't have Virginia on there. When it is anything music affiliated you see my name and you see where I am fro, it's not about that. "
6. cutaway Pharrell's shoes
7. SOUNDBITE (English) Pharrell Williams: "I can't say that our stuff compares to a Sean John or the rest of those. And they are very successful brands, it's just that this is not based on me being an entertainer, this is base on me fulfilling a childhood dream."
8. Pan down Nigo, designer
9. SOUNDBITE (English) Pharrell Williams: "Our line is based on exclusivity. It's not made to be super commercialised, and the shoe that we have that will be a little more accessible to those kids are more performance. These are collectibles, if you notice every detail on this shoe is covered, right down to the shoe strings, there is a logo, the bottom of the shoe, who can see through the bottom of their shoes, what other shoe company shoes that, we made sure, because the shoe is 225 it is not the price of ice cream sandwich, it's 225 so we wanted to really give you your dollars worth. And I don't expect for kids to pay that, you know what I'm saying! "
10. WS stage and photographers
11. SOUNDBITE (English) Vashtie, Pharrell's girlfriend: "Actually, it's one of the most comfortable that I own. I have a huge collection 100 sneakers and it's really comfortable, it goes with everything, the colours are crazy but that's what makes it.
12. Cutaway shoe
13. SOUNDBITE (English) Pharrell Williams: "She's a sweet girl. "
14. SOUNDBITE (English) Vashtie, Pharrell's girlfriend: " He's really sweet. He's actually really, really sweet and I'm happy so..."
15. SOUNDBITE (English) Pharrell Williams: "Let's talk about the clothes."
16. Display shoes
PHARRELL GIVES A TASTER OF NEW FASHION FLAVOUR
Grammy-winning musician, producer and N.E.R.D. frontman Pharrell Williams is launching an apparel collection next month, following in the footsteps of an increasing number of rockers and rappers moving into fashion, including P. Diddy, Eminem, J-Lo, Gwen Stefani, and 50 Cent.
Williams, one of the music industry's most revered producers, teamed up with Japanese designer Nigo to produce a line of clothes and sneakers for Reebok which will debut in September 2004.
The footwear collection is called Ice Cream and the clothing line is called Billionaire Boys Club -- or B-B-C. Diamonds and dollar signs feature prominently on the designs but according to Williams, they are meant to remind people that money is not what it's all about.
According to Reebok the line is geared towards an urban, hip-hop audience. The brand manager said the line speaks to the "sneakerologist." During a press conference held in lower Manhattan on Wednesday, Williams said it was not geared towards children. The sneakers cost $225 (U.S.D.) and the clothing ranges between $50 for a hat and $170 for a hooded sweatshirt.
The sneakers that Williams and Nigo modelled are from their limited line. Initially only 3,000 pairs of sneakers will hit the market, sold at exclusive stores such as Fred Segal in Los Angeles, Colette in Paris and Harvey Nichols in London.
A women's line is expected to launch in early 2005.
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Can’t believe I was apart of this era, it brings a damn tear to my eye
Pharrell will always be my favorite fashion designer since nerds days
This Pharrell is long gone but will always remember this 2006 legend😭😭😭
Why you say that?
@@nahveyah waf now...
@@fallnbakk9653 what?
That’s a negative
Negative homie. Still think about homie. He the reason I wanna get money
Loooool pharrell And vashtie
An era 😊
That ending was awkward lol
Damnn the times have passed
Pharrell is for the culture
@Unite&fightdammit your toxic masculinity is showing
His style is TIMELESS.
looking to buy these.
J'admire ta collection
GOATTTTT
What a time to be alive
Pharrell been way to ahead of his time. Now all those boutique ice creams are still being counterfeited if you can get a legit pair they want $500 plus
Nate P. Counterfits are harder to find than the actual ones
JuelzTrak nah man they got counterfeits all day check king of creames on IG how you going to have 7k pairs out there when only 2500 where made lol
Nate P. KOC has 7k pairs of different shoes all together, not just 1 style of shoe. Also I have never seen a fake pair of icecreams (boutiques or boardflips) for sale, even on the internet.They appeal to a niche market so it would be hard for the fake supplier to make money.
JuelzTrak they do it look a little harder all those teddy bear ones and dice ones are 90 percent fake boardflips aren’t really fake but the boutique ones they are out there.
StarTrak fax ive never seen ice cream shoes faked ever!! people out here acting like ice creams are yeezy 350s or sum. This guy dont know what he talkin bout🤦♂️😭
Him and Vashtie talking about eachother 😭
legend
1:03
ex·clu·siv·i·ty
/ˌeksklo͞oˈsivədē/
noun
1.
the practice of excluding or not admitting other things.
VA to Tokyo legend
pharrell the goat
~King
225 back in the day? So bbc started out super upscale
They was cute asf
EVEDENTLY IT FAILED.😂😂😂
It didn't fail, your age is showing
Pour les Français Fan faites un effort
Parlez Français. Merci
🪙
No
You can see thru the bottom of the shoe until you use it for 5 minutes and then it is just another dirty sole. People can't be this dumb!
they're collectibles. he literally said it in the interview lol. then he went onto say that he'd be releasing shoes that were cheaper and more accessible for the kids
Yea I owned a pair and the bottom yellowed within a few uses
Yeah..................Noooooooooooo thanks