Lesson 4 - Salon Branding vs Salon Marketing: Choosing the Best Approach for Your Salon or Spa

This lesson is all about what a brand actually is and how your brand strategy differs from your marketing strategy.
In this video, John Hallberg of The Salon Business breaks down how your salon or spa brand is far more than the sum of its parts. It goes beyond a logo, a font, and your website. Your brand is what people think about you, and your job is to ensure they have the right idea.
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[@shelbyb4162]

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[@TheSalonBusiness]

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