Kevin McLaughlin
Kevin McLaughlin
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GA4 Classic Reporting Product Explorer, Klaviyo, and Discount Amounts
We have added a couple of new features to the Google Analytics Classic Reports app. Install the app here:
shorturl.at/w1vJh
Product Explorer - we created a new product explorer report that shows you the performance of your different products by category, name, and variant. We think this could be a really powerful tool to optimize your store, so let us know what you would like to see here.
Klaviyo Report - we create a report specifically for Klaviyo campaigns.
Coupon Discount Amount - we added the discount amount to the Order Coupon report. There's no way to get this data in the GA4 reporting interface (you have to calculate the discount amount by running several queries) so we hope you find this useful
Event Conversion Rates - You can now see the conversion rates and values of all your events (not just purchases) in the Source / Medium, Channels, Campaigns, and Landing Pages reports, regardless of whether or not you marked them as conversions in GA4.
Non Search Usage Breakdown Dimensions - breakdown dimensions now apply to both search and non-search users in the search usage report.
zhlédnutí: 18

Video

Google Analytics Classic Reporting Ecommerce Funnel Breakdown and Search Usage
zhlédnutí 55Před 14 dny
In this video, I walk you through the latest updates on our Google Analytics classic reporting app. You can install the app here: shorturl.at/6l2nh We've enhanced the e-commerce funnel with optional breakdown dimensions and introduced a new report for search usage, focusing on search users on your site. I demonstrate how to navigate these features and highlight their benefits for analyzing user...
Adding SlideRule Analytics Google Tag Manager Code to Checkout Extensibilities
zhlédnutí 65Před 14 dny
In this video, I guide you through adding the SlideRule Analytics Google Tag Manager tracking code to your custom pixels. It's crucial for Shopify users on the new one-page checkout or upgraded to checkout extensibilities. Remember, the order status page will be gone by August 2025. Follow the steps to create custom pixels and avoid duplicate purchase events. No action requested. Read the docs ...
Google Analytics Classic Reports App Demo
zhlédnutí 98Před měsícem
In this video, I showcase our new Google Analytics Classic Reports app for Shopify that recreates all your Universal Analytics e-commerce reports from GA4. Install here: shorturl.at/2R4Qi With a 7-day free trial, easy setup in just 2 minutes, and no additional customization needed, this $10/month app is a game-changer for Shopify store owners. Watch me demo the seamless installation process and...
Setting Up a Billing Account on Google Cloud Project
zhlédnutí 1,2KPřed 3 měsíci
In this video, I will guide you through the process of setting up a billing account on a Google Cloud project. The Google Cloud user interface can be confusing, but I will make it easy for you to follow along. This tutorial applies to your entire Google Cloud project, especially if you are using it for BigQuery. I will show you how to create a billing account, set up a payment profile, and link...
Google Universal Analytics Data Export Don't Lose Your Data!
zhlédnutí 343Před 4 měsíci
Signup Here: slideruleanalytics.com/products/universal-analytics-export#pricing?link_id=link-20 Starting July 1st, 2024, Google will permanently delete all Universal Analytics data. But don't worry, I've got you covered! In this video, I explain how our Universal Analytics export package for e-commerce stores can help you save your valuable data. With this package, we take care of setting up yo...
SlideRule Looker Studio Connector Demo
zhlédnutí 177Před 6 měsíci
Email info@slideruleanalytics.com to get access to the connector and data analyst plan. In this video, I demonstrate the Looker Studio or Data Studio connector for the SlideRule Analytics one-stop shop data set. This data set includes Shopify orders, Shopify products, Google Analytics events, and cost data from ad platforms like Google Ads or Facebook. I show how to access the data set on Slide...
PSA Do Not Enable User Data Collection in Google Analytics 4
zhlédnutí 1,7KPřed 7 měsíci
In this video, I want to inform you about a critical issue with enabling user data collection in Google Analytics 4. Enabling this feature will permanently break your ability to track purchases and cannot be disabled. I will demonstrate the issue and provide recommendations on how to handle it. Action requested: Do not enable user data collection and create a new GA4 property if you have alread...
Connecting Shopify Data to SlideRule Analytics AI Report Builder
zhlédnutí 115Před 7 měsíci
In this video, I'll show you how to connect your Shopify data to the SlideRule Analytics AI Report Builder tool. By doing this, you'll have access to accurate order information, complete attribution data, and all the product details you need for analysis. I'll guide you through the process of setting up the Shopify source in Airbyte, a tool we use to connect your Shopify data to Slide Rule Anal...
How to Get a Revenue by Page Report in Google Analytics 4
zhlédnutí 827Před 7 měsíci
In this video, I'll show you how to generate a revenue by page report for an e-commerce store in Google Analytics 4. I'll explain why the traditional pages report in Universal Analytics doesn't work the same way in GA4 and how to overcome this limitation. I'll guide you through the steps to access the purchase data and sort it by landing page. No action is required from you, but this informatio...
Cookies and Tracking
zhlédnutí 118Před 7 měsíci
In this video, I explain the concept of cookies and how they work in the context of the internet. I discuss the anonymous nature of HTTP requests, the role of client IDs, and the importance of cookies for tracking and attribution. I also address the upcoming changes to third-party cookies and how server-side integrations can be a solution. No action is requested from viewers, but this video pro...
Tracking Calendly Meeting Bookings in Segment using Google Tag Manager
zhlédnutí 355Před 8 měsíci
GTM Recipe gist.github.com/kmclaugh/d1984d4799be6bfe0120997fe7f73e6f In this video, I will show you how to track Calendly meeting bookings in Segment using Google Tag Manager. I will explain the key steps and principles involved, including redirecting the Calendly booking page to an external site, passing event details to the redirected page, and firing events to Segment. I will also provide a ...
AI Powered Report Builder for Shopify Stores
zhlédnutí 379Před 8 měsíci
Join the waitlist: shorturl.at/wzGN6 In this video, I demonstrate our new AI powered report builder for Shopify stores. With this tool, you can easily generate reports without having to log into Google Analytics 4. I show you how to ask questions and the AI automatically builds charts to answer them. I also explain how we enhance the data specific to Shopify stores and provide improved attribut...
Black Friday 2023 Year over Year Comparisons for Shopify Stores
zhlédnutí 92Před 9 měsíci
Spreadsheet: www.slideruleanalytics.com/blog/black-friday-2023-year-over-year-comparisons? In this video, I discuss the importance of making accurate comparisons between Black Friday Cyber Monday data from different years. I explain the limitations of using universal analytics and highlight the reliability of Shopify data. I provide step-by-step instructions on how to fill in a spreadsheet with...
Preventing Duplicate Page Views in Google Analytics 4
zhlédnutí 378Před 9 měsíci
In this video, I will show you how to prevent duplicate page views from firing in Google Analytics 4. I will use a specific example with Shopify stores, but the setting in Google Analytics 4 is the same for any website. If you have turned off the Google Analytics integration in the Google sales channel and still see duplicate page views, I will explain why this happens and how to fix it. By fol...
How to Quickly Add SlideRule's Custom Dimensions and Metrics to Google Analytics 4
zhlédnutí 144Před 10 měsíci
How to Quickly Add SlideRule's Custom Dimensions and Metrics to Google Analytics 4
Shopping Behavior Funnel
zhlédnutí 237Před 10 měsíci
Shopping Behavior Funnel
GA4 Attribution Not Set for SlideRule Analytics Users
zhlédnutí 188Před 10 měsíci
GA4 Attribution Not Set for SlideRule Analytics Users
Company Wide Google Accounts Best Practices
zhlédnutí 368Před 11 měsíci
Company Wide Google Accounts Best Practices
Detecting Bot Traffic in Google Analytics 4
zhlédnutí 3,1KPřed 11 měsíci
Detecting Bot Traffic in Google Analytics 4
GA4 Geo Workaround for Server Side Events
zhlédnutí 189Před 11 měsíci
GA4 Geo Workaround for Server Side Events
Using Google Analytics 4 Segments to See the Impact of a Page on Conversion Rates
zhlédnutí 430Před 11 měsíci
Using Google Analytics 4 Segments to See the Impact of a Page on Conversion Rates
AI Powered Chatbot for GA4 E commerce Questions
zhlédnutí 681Před 11 měsíci
AI Powered Chatbot for GA4 E commerce Questions
Adding Custom Events and Dimensions to Google Analytics 4 with Google Tag Manager
zhlédnutí 2,2KPřed 11 měsíci
Adding Custom Events and Dimensions to Google Analytics 4 with Google Tag Manager
Uninstalling an App from your Shopify Store
zhlédnutí 1,2KPřed rokem
Uninstalling an App from your Shopify Store
Granting Collaborators Access to Custom Pixels in Shopify
zhlédnutí 1,3KPřed rokem
Granting Collaborators Access to Custom Pixels in Shopify
How to View Product Page Interactions in Google Analytics for Shopify
zhlédnutí 2,1KPřed rokem
How to View Product Page Interactions in Google Analytics for Shopify
Connecting to the Google Analytics 4 Reporting API
zhlédnutí 30KPřed rokem
Connecting to the Google Analytics 4 Reporting API
GA4 Shopping Behavior Funnel
zhlédnutí 437Před rokem
GA4 Shopping Behavior Funnel
Integrating and Debugging Google Tag Manager with Shopify's Custom Pixels
zhlédnutí 9KPřed rokem
Integrating and Debugging Google Tag Manager with Shopify's Custom Pixels