Honest Ecommerce
Honest Ecommerce
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Balancing Product Functionality and Aesthetics with Ryan Johnson - Honest Ecommerce Ep. 280
Ryan C. Johnson is the mastermind behind NewRuleFX. He stands out as a seasoned videographer, filmmaker, and entrepreneur with over three decades of esteemed experience in the media realm.
His career is adorned with 18 industry accolades, recognizing his outstanding contributions to TV programs, video productions, commercials, and indie features. Since founding his company in 1991, Ryan has been a dedicated artist, shaping the landscape of TV and video production, showcasing his expertise on national television, in captivating commercials, documentaries, and through corporate and home entertainment ventures.
Notably, his creative vision came to life as the Creator, Executive Producer, and Director of the American Dragster TV series on ESPN. NewRuleFX, home to the innovative SMASHProps line of breakaway props, encapsulates Ryan's passion for craftsmanship and innovation.
His journey in the TV and film Special Effects industry has seen him construct a plethora of effects and props for many productions. Ryan's workshop is a hub of creativity, where he experiments alongside his team, with an array of materials and techniques to devise the next groundbreaking prop or effect.
This commitment to excellence and innovation is reflected in NewRuleFX's dedication to providing high-quality, specialized props that push the boundaries of what's possible in the realm of special effects with an effort towards actor safety.
In This Conversation We Discuss:
[00:50] Intro
[01:06] Specializing in safe performance props
[02:08] Building a business from childhood passion
[03:41] Starting first Ecommerce business: Smash Props
[05:13] Attracting early customers through engagement
[06:32] Understanding film trends & customer needs
[07:22] Testing manufacturing needs for broader business
[08:51] Embracing risk after relocation
[09:43] Leveraging proximity for credibility
[10:37] Scaling the business quickly using Shopify
[11:53] Recommending user-friendly Ecommerce solutions
[12:28] Electric Eye: Your true Shopify expert
[13:25] Simplifying ecommerce with tailored platforms
[14:29] Early successes with simple ad strategies
[16:35] Continuously working towards success
[17:55] Prioritizing safety and functionality
[19:03] Becoming a trusted name in prop supplies
[20:26] Offering versatile options for stunts
[21:30] Specialized performance props at NewRuleFX
Resources:
Subscribe to Honest Ecommerce on CZcams czcams.com/users/HonestEcommerce
Special effects props supply and breakaways www.newrulefx.com/
Follow Ryan Johnson www.linkedin.com/in/newrule/
Schedule an intro call with one of our experts electriceye.io/connect
If you’re enjoying the show, we’d love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Review Link: getpodcast.reviews/id/1447700156
Honest Ecommerce is a weekly podcast, community & educational resource providing online store owners with honest, actionable advice to increase their sales and grow their business. Visit honestecommerce.co/ for more information.
Or get all our content sent directly to your inbox by subscribing to our newsletter:
honestecommerce.co/pages/subscribe
zhlédnutí: 25

Video

The Impact of Word of Mouth for Product Growth with Kevin Lavelle - Honest Ecommerce Ep. 279
zhlédnutí 40Před dnem
Kevin Lavelle is the CEO and Co-Founder of Harbor. He brings a wealth of experience from his role as the Founder and Chairman of Mizzen Main, having invented the world’s first performance fabric dress shirt. With a successful growth round raised from L Catterton, partnerships with world-renowned athletes like Phil Mickelson and JJ Watt, and a background in omnichannel retail, Kevin is not only ...
Bonus Episode: Writing for People, Not Just Search Engines with Dale Bertrand
zhlédnutí 36Před 14 dny
Bonus Episode: Writing for People, Not Just Search Engines with Dale Bertrand
Investing in Awareness Campaigns for Brand Visibility with Nicole Goldberg - Honest Ecommerce Ep 278
zhlédnutí 37Před 14 dny
Investing in Awareness Campaigns for Brand Visibility with Nicole Goldberg - Honest Ecommerce Ep 278
The Real Goal: Building Something That Works with Emma McIlroy - Honest Ecommerce Ep. 277
zhlédnutí 36Před 21 dnem
The Real Goal: Building Something That Works with Emma McIlroy - Honest Ecommerce Ep. 277
Bonus Episode: Redefining SEO: Content Engagement Over Keywords with Brent Peterson
zhlédnutí 21Před měsícem
Bonus Episode: Redefining SEO: Content Engagement Over Keywords with Brent Peterson
Maintaining Momentum: Staying in Motion & Scaling Up with Kent Yoshimura - Honest Ecommerce Ep. 276
zhlédnutí 38Před měsícem
Maintaining Momentum: Staying in Motion & Scaling Up with Kent Yoshimura - Honest Ecommerce Ep. 276
The Power of Niche Markets: Finding Your Advantage with Gustavo Sanchez - Honest Ecommerce Ep. 275
zhlédnutí 65Před měsícem
The Power of Niche Markets: Finding Your Advantage with Gustavo Sanchez - Honest Ecommerce Ep. 275
Bonus Episode: Capturing Referral Value: Turning Customers into Affiliates with Noah Tucker
zhlédnutí 46Před měsícem
Bonus Episode: Capturing Referral Value: Turning Customers into Affiliates with Noah Tucker
Building Authentic Connections in Celebrity Partnerships with Karina Kogan - Honest Ecommerce Ep274
zhlédnutí 59Před měsícem
Building Authentic Connections in Celebrity Partnerships with Karina Kogan - Honest Ecommerce Ep274
Shifting To Full-Time Founder: Stability vs. Risk with Shaina Rainford - Honest Ecommerce Ep. 273
zhlédnutí 54Před měsícem
Shifting To Full-Time Founder: Stability vs. Risk with Shaina Rainford - Honest Ecommerce Ep. 273
Bonus Episode: AI Integration: Harnessing AI's Potential in Ecommerce with Ashu Dubey
zhlédnutí 95Před měsícem
Bonus Episode: AI Integration: Harnessing AI's Potential in Ecommerce with Ashu Dubey
Strategic Vision: Planning Your Business Success with Mussayab Ehtesham - Honest Ecommerce Ep. 272
zhlédnutí 63Před 2 měsíci
Strategic Vision: Planning Your Business Success with Mussayab Ehtesham - Honest Ecommerce Ep. 272
Investing in Commitment: How Subscriptions Drive Growth with Brian Pedone - Honest Ecommerce Ep. 271
zhlédnutí 54Před 2 měsíci
Investing in Commitment: How Subscriptions Drive Growth with Brian Pedone - Honest Ecommerce Ep. 271
Bonus Episode: Strategic Ad Spend: Balancing Perfection with Progress with Jake Madoff
zhlédnutí 3,3KPřed 2 měsíci
Bonus Episode: Strategic Ad Spend: Balancing Perfection with Progress with Jake Madoff
Organic Affiliations for a Genuine Brand Storytelling with Kiran Smith - Honest Ecommerce Ep. 270
zhlédnutí 33Před 2 měsíci
Organic Affiliations for a Genuine Brand Storytelling with Kiran Smith - Honest Ecommerce Ep. 270
Revolutionizing Wellness Industry: The Apothecary Approach with Shizu Okusa - Honest Ecommerce Ep269
zhlédnutí 91Před 2 měsíci
Revolutionizing Wellness Industry: The Apothecary Approach with Shizu Okusa - Honest Ecommerce Ep269
Bonus Episode: The Power of Podcasting for Cost-Effective Branding with Mischa Zvegintzov
zhlédnutí 55Před 2 měsíci
Bonus Episode: The Power of Podcasting for Cost-Effective Branding with Mischa Zvegintzov
Keeping It Real: Crafting a Brand That Feels Right with Preston Rutherford - Honest Ecommerce Ep 268
zhlédnutí 57Před 2 měsíci
Keeping It Real: Crafting a Brand That Feels Right with Preston Rutherford - Honest Ecommerce Ep 268
Building a Legacy Brand with Daniel Winer - Honest Ecommerce Ep. 267
zhlédnutí 94Před 3 měsíci
Building a Legacy Brand with Daniel Winer - Honest Ecommerce Ep. 267
Bonus Episode: Brand Visual Story Beyond White Backgrounds with Lindsay More Nisbett
zhlédnutí 52Před 3 měsíci
Bonus Episode: Brand Visual Story Beyond White Backgrounds with Lindsay More Nisbett
Behind the Crowdfunding Scenes of a Successful Brand with Samantha Coxe - Honest Ecommerce Ep. 266
zhlédnutí 75Před 3 měsíci
Behind the Crowdfunding Scenes of a Successful Brand with Samantha Coxe - Honest Ecommerce Ep. 266
Hustling Your Way Against Business Giants with Darron Burke - Honest Ecommerce Ep. 265
zhlédnutí 50Před 3 měsíci
Hustling Your Way Against Business Giants with Darron Burke - Honest Ecommerce Ep. 265
Bonus Episode: The Power of Perspective: Standing Out in SEO with Josh Piepmeier
zhlédnutí 68Před 3 měsíci
Bonus Episode: The Power of Perspective: Standing Out in SEO with Josh Piepmeier
The Power of Shared Values in the Startup Ecosystem with Mike Pilkington - Honest Ecommerce Ep. 264
zhlédnutí 20Před 3 měsíci
The Power of Shared Values in the Startup Ecosystem with Mike Pilkington - Honest Ecommerce Ep. 264
Overcoming the Challenges to Achieve Success
zhlédnutí 22Před 4 měsíci
Overcoming the Challenges to Achieve Success
The Winning Strategy for a Protein Bar Brand
zhlédnutí 11Před 4 měsíci
The Winning Strategy for a Protein Bar Brand
The Secret Struggle Behind Perfecting a Protein Bar
zhlédnutí 13Před 4 měsíci
The Secret Struggle Behind Perfecting a Protein Bar
Taking Punches and Building Resilience with Griffin Spolansky - Honest Ecommerce Ep. 263
zhlédnutí 93Před 4 měsíci
Taking Punches and Building Resilience with Griffin Spolansky - Honest Ecommerce Ep. 263
Invest in Community-Driven Success with Callie Christensen & Kelly Oriard - Honest Ecommerce Ep. 262
zhlédnutí 78Před 4 měsíci
Invest in Community-Driven Success with Callie Christensen & Kelly Oriard - Honest Ecommerce Ep. 262

Komentáře

  • @birchball3087
    @birchball3087 Před 12 dny

    Just because a lot of people pirated your thing, doesnt mean you lost money. Same difference yet no one wants to hear it.

  • @Ultimate_Power_
    @Ultimate_Power_ Před 12 dny

    Was his carpet the background ? 😂

    • @mahrcheen
      @mahrcheen Před 12 dny

      I think background. He's blurred on the edges. His head moves forward and back quickly and his neck isn't relaxed so he is not laying his head on the floor.

  • @thomaskovacs5094
    @thomaskovacs5094 Před 12 dny

    Is this the child trafficking podcast? Thanks for the tips!

  • @Vago.-_5
    @Vago.-_5 Před 12 dny

    Bro hasn’t slept in years

  • @BakongoRUI
    @BakongoRUI Před 12 dny

    How do we get them to buy then?

  • @PaullyShores
    @PaullyShores Před 12 dny

    Id much prefer a closed system not connected to the Internet with connectivity comes backdoors and the possibilities of hidden upload or download scripts i wouldn't want to have a live feed of my child that has any chance of anyone but me seeing it why not use only Bluetooth

  • @jordanc377
    @jordanc377 Před 12 dny

    Another clip of Adam Lavigne doing his best at being a sleep expert. Musics' tough these days...

  • @mehsterSkeletor
    @mehsterSkeletor Před 12 dny

    Yea aaaaand?

  • @pjschnapp7324
    @pjschnapp7324 Před 13 dny

    they convert after they converse! yes.

  • @wesleycombs2047
    @wesleycombs2047 Před 24 dny

    Most fabrics cause cancer

  • @byteemedia
    @byteemedia Před 24 dny

    Hey, excellent video. I can do better editing in your videos which can help you to get more engagement in your videos . Pls lmk what do you think?

  • @nolanbeerollin1756
    @nolanbeerollin1756 Před 26 dny

    do not let her cook wtf

  • @allywolf9182
    @allywolf9182 Před 26 dny

    Its weird to me that this is an issue. Do better

  • @todd.westra
    @todd.westra Před měsícem

    Brent's e-commerce journey is so inspiring! His expertise and innovative approach are truly remarkable.

  • @nealweinstein8234
    @nealweinstein8234 Před měsícem

    Good to see you here, Chase.

  • @TheFarmallfarmer
    @TheFarmallfarmer Před měsícem

    Influencers suck. Y'all don't influence me I influenced myself influencers what you do isn't a job it's a paid gig. Let's pay it. You don't work. Also, CZcams isn't a real job like I said it's a paid gig

  • @christackett35
    @christackett35 Před měsícem

    $118 for a top and bottom? No thanks!

  • @FullStack_digital_marketer

    Hi sir, I can see you have published more than 500 videos in your CZcams chennel. You are investing lots time and efforts. Your videos content quality is good. But, I have researched and and analyzed your videos these videos are not optimized and not SEO. SEO means Search Engine Optimization. That’s whay your videos can not rank in front of your audience. You are not getting views and subscribers. If you want to grow your CZcams channel you shoud optimize and SEO every single Videos. If you want to know more we could make a video conversation. Mem I could not provide you my contact information because of youtube terms & conditions. If I provide, CZcams will delete immediately. But You could provide me CZcams will not make problem. Please provide your contact link then we can make a conversation on videos call. Have a nice day Sowkat Digital marketing specialist.

  • @todd.westra
    @todd.westra Před měsícem

    Seriously impressive! 🌟Her insights on brand-talent authenticity and the trend of celebrity collaborations were eye-opening. Plus, the discussion on functional fitness and growth strategies was super insightful. 💪

  • @todd.westra
    @todd.westra Před měsícem

    Brian Pedone's story from boxing gym owner to Quiet Punch founder is so inspiring! 🥊 His mission to make boxing accessible is great. The video dives into product design and business strategy - definitely recommend watching!

    • @HonestEcommerce
      @HonestEcommerce Před měsícem

      Couldn't agree more! Feel free to reach out to me directly if you're interested in setting up a podcast trade :)

  • @Mrdave_dmh
    @Mrdave_dmh Před měsícem

    Thank you for this course

  • @bobbychildslee3649
    @bobbychildslee3649 Před měsícem

    I use yo shit ms lady 💯🤦‍♂️🤔

  • @user-by4lm7sv9q
    @user-by4lm7sv9q Před 2 měsíci

    Like, like, like, like, like...

  • @Thompsongs
    @Thompsongs Před 2 měsíci

    I'll say this: seeing their Huntington Bank commercial over and over has made me never want to bank with Huntington; but at the same time, it has made me curious about Annie and Morgan's banana bread.

  • @user-yc7sg7xj4f
    @user-yc7sg7xj4f Před 2 měsíci

    A draft order is NOT a invoice... It is an OFFER... Unbelievable that Shop does not by default have a function to send an official invoice to a customer who ordered

  • @harshitboss
    @harshitboss Před 4 měsíci

    amazing story

  • @heathergormley4872
    @heathergormley4872 Před 4 měsíci

    How does one find a manufacturer?

  • @grouchypotatowolfpack5580
    @grouchypotatowolfpack5580 Před 4 měsíci

    Yep, learned this in Beijing airport. I didn't know air had a taste until I got off the plane, and when I got inside it was foggy indoors.

  • @caltori
    @caltori Před 5 měsíci

    This one was great

  • @mr.mechanization9888
    @mr.mechanization9888 Před 5 měsíci

    ASK HIM ABOUT WILL HIRSCH, THEY KNOW EACHOTHER 😃

  • @catscratch_balisong
    @catscratch_balisong Před 5 měsíci

    Great Video!

  • @youtubezefq
    @youtubezefq Před 6 měsíci

    valuable stuff here

  • @user-fy5ze6ch7k
    @user-fy5ze6ch7k Před 6 měsíci

    <3

  • @gripitsleekllc5373
    @gripitsleekllc5373 Před 6 měsíci

    Thanks for the info🎮🔥Just received my our Sleekz®️brand first PO last night. Excellent This will help us out tremendously. Thanks great content!

  • @WomenPoweringEcommerce
    @WomenPoweringEcommerce Před 6 měsíci

    Hi Chase! was a pleasure to be part of this great episode. 🙌

  • @smylmv
    @smylmv Před 6 měsíci

    Hi there, I have a question, Is this possible to try to redirect from "/collections/shop-all" (but this one is a default Shopify page and doesn't allow it to delete or redirect) to "/collections/all" if is the same store?

    • @HonestEcommerce
      @HonestEcommerce Před 6 měsíci

      collections/shop-all is not a default page/collection. you can set up a redirect to the automatically generated shop all collection after you delete the collection named shop-all

  • @brandonbaker4426
    @brandonbaker4426 Před 8 měsíci

    I’ve watched nearly all of these and this is low key one of the best episodes.

    • @HonestEcommerce
      @HonestEcommerce Před 8 měsíci

      This was awesome to read. Thank you for the support :)

  • @nshah90210
    @nshah90210 Před 8 měsíci

    You guys are the best 🚀🚀🚀

  • @user-bs9bk1to6k
    @user-bs9bk1to6k Před 10 měsíci

    Hi, nice video. Can you tell me for the donations part were you guys also able to setup something in terms of tax receipt being sent to the doner whenever they donated something?

    • @HonestEcommerce
      @HonestEcommerce Před 10 měsíci

      We no longer operate that nonprofit but I do know there are apps that do this or you can set up an automation if you're a bit more tech savvy.

    • @ramizroshanali4492
      @ramizroshanali4492 Před 10 měsíci

      @@HonestEcommerce sure, can you please share those app?

  • @Entry_Envy
    @Entry_Envy Před 11 měsíci

    Thank you!

  • @PRANJALLAMBO
    @PRANJALLAMBO Před 11 měsíci

    awesome video

  • @PaulPorter
    @PaulPorter Před rokem

    I just wish the customer facing people at Sagely Naturals would respond to customer concerns about not being to order ANYTHING from the website.

  • @atikulhasan800
    @atikulhasan800 Před rokem

    I cannot express my grattitude enoough to you for this. It helped me overcome a great step of my learning process. May Allah, the almighty bless you with more knowledge.

  • @PRANJALLAMBO
    @PRANJALLAMBO Před rokem

    Value 1000%

  • @PRANJALLAMBO
    @PRANJALLAMBO Před rokem

    This series is 🔥🔥 Klaviyo should sponsor you actually for this.

  • @NolanAntonucci
    @NolanAntonucci Před rokem

    Loved the interview. Needed the reminder to not wait until perfect, especially when "perfect" is only in your eyes and lots of customer feedback and iteration over time is where you get closer to that.

  • @thedanielbudai
    @thedanielbudai Před rokem

    good one! I also just had him in my pod!

  • @user-kd6ko4pd8r
    @user-kd6ko4pd8r Před rokem

    is there a way to upload all of the images to the products as well? I have imported 44 of my products but the images are missing to them which is vital for my business .

    • @HonestEcommerce
      @HonestEcommerce Před rokem

      You should be able to import the image urls with a spreadsheet and get everything moved over. If the Shopify import doesn't cut it, you might want to use Matrixify which has more options and alot of tutorials matrixify.app/documentation/products/

  • @julesxsubliminal
    @julesxsubliminal Před rokem

    thank you for this course, it was really amazing !

  • @thedanielbudai
    @thedanielbudai Před rokem

    interesting one!