In this episode of Tekiamentu, we dive deep into the world of growth hacking, Fintech entrepreneurship, Public speaking and mentorship with the dynamic Chiara Liqui Lung.
00:00:00 Preview
Catch a sneak peek of what's in store as we dive into the world of growth hacking, fintech innovation, and public speaking with Chiara Liqui Lung.
00:00:40 Introducing Chiara - what her mom thinks she does
We kick off the show with an introduction to our guest, Chiara Liqui Lung. Find out the amusing perspective Chiara’s mom has on her career.
00:01:40 What is a growth hacker
Chiara explains the concept of growth hacking, demystifying the term and shedding light on what it means to be a growth hacker in today’s digital landscape.
00:04:55 How did she get started as a growth hacker
Discover the origins of Chiara’s journey into growth hacking and what inspired her to pursue this innovative path.
00:07:32 Her choice of not to do a master, instead doing a traineeship of growth hacking
Chiara shares her unconventional decision to forego a master's degree and instead opt for a hands-on traineeship in growth hacking, explaining how this choice shaped her career.
00:12:31 Chiara’s favorite growth hacking campaign and some tools that Chiara uses
Chiara reveals her favorite growth hacking campaign, discusses the strategies that made it successful, and shares some of her go-to tools for hacking growth.
00:17:56 How do you measure the growth hacking campaign
Learn about the metrics and methods Chiara uses to measure the success of a growth hacking campaign, providing insights into what works and what doesn’t.
00:35:32 Which is better to work for as a growth hacker, big corp or startups
Chiara discusses the pros and cons of working as a growth hacker in large corporations versus startups, offering advice on which environment might be best for aspiring growth hackers.
00:37:57 Why knowing your target audience is important
Understand the critical importance of audience identification in growth hacking and how it influences campaign effectiveness.
00:40:03 How did she start in entrepreneurship, why failing is not a bad thing
Chiara recounts her beginnings in the entrepreneurial world and explains why she believes failure is an essential part of the journey to success.
01:00:00 Robo investors and what they do
Dive into the world of robo investors with Chiara as she explains what they are and how they are transforming the investment landscape.
01:08:00 Her own fintech company MoneyTri
Chiara talks about her own fintech company, MoneyTri including its mission, challenges, and successes.
01:13:50 Importance of networking, tips and public speaking
Chiara shares valuable tips on the importance of networking and public speaking, including how these skills have benefited her career.
01:22:03 Why is having a mentor so important and what is it like being a mentor
Chiara discusses the significance of mentorship in personal and professional growth and shares her experiences both as a mentee and a mentor.
01:30:02 Public speaking
Chiara delves into her journey with public speaking, her goals, aspirations, experiences with TED talks, and reflects on her first public speaking event.
01:41:46 Her experience teaching HTML to kids and her idea to start a summer tech camp in Curaçao
Discover Chiara’s passion for teaching technology to the younger generation and her exciting plans to start a summer tech camp in Curaçao.
01:49:00 Rapid fire questions
End the session on a high note with a fun and fast-paced round of rapid-fire questions where Chiara answers quick, quirky, and insightful questions.