![Guillaume Moubeche](/img/default-banner.jpg)
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Guillaume Moubeche
United States
Registrace 27. 12. 2017
đ I'm G., and here's my story in a nutshell:
- Founded 2 businesses: one sold at $600k ARR, the other valued at $150M+
- Authored a book - "The $150M Secret"
- Featured in 200+ media outlets
đ $0-$20M ARR in 5 yrs without funding
đž Building Profit-led Growth: the only resource you need to grow a profitable SaaS business
What you'll get by following me:
đ Actionable tips to grow a profitable SaaS business
đ„ Transparent & actionable advice, no fluff
đŒ Exclusive updates on lempireâs growth
Ready to adopt a profit-led growth approach and bootstrap the SaaS of your dream?
Iâll be posting business growth tips and tricks - so hit that âFollowâ button!
Peace, love & profit âïž
G.
- Founded 2 businesses: one sold at $600k ARR, the other valued at $150M+
- Authored a book - "The $150M Secret"
- Featured in 200+ media outlets
đ $0-$20M ARR in 5 yrs without funding
đž Building Profit-led Growth: the only resource you need to grow a profitable SaaS business
What you'll get by following me:
đ Actionable tips to grow a profitable SaaS business
đ„ Transparent & actionable advice, no fluff
đŒ Exclusive updates on lempireâs growth
Ready to adopt a profit-led growth approach and bootstrap the SaaS of your dream?
Iâll be posting business growth tips and tricks - so hit that âFollowâ button!
Peace, love & profit âïž
G.
Iâve Build a Team Of 90+ Top Performers. Steal My Hiring Strategy
Hereâs the Notion doc with all the templates you can steal: www.notion.so/lempire/Chapter-15-How-to-hire-your-first-employees-8574807272b942058934910e182f974a?pvs=4
The #1 key success factor of your company's growth is the quality of your team.
Thatâs why your #1 role as a CEO is to build a team of A-players.
Many companies that needed to hire more people to accelerate their growth ended up prioritizing quantity over quality.
From my own experience, this is a mistake.
And poor hiring practices lead you to onboard people who are not a good fit.
The result?
You waste time and money, and the growth everyone hopes for will never come.
In this previous chapter đ czcams.com/video/8CjqyminKRE/video.html, I shared how to source the best candidates and how to write compelling job descriptions.
This chapter will cover 2 aspects of hiring:
1- The first interview and what questions you should ask
2- The second interview and why you must always have people do a business case (and how to create one)
All of that with practical examples and templates that you can steal!
Subscribe to my free newsletter to learn how to grow a profitable SaaS business: www.profit-led-growth.com/?CZcams_How_To_Hire_Your_First_Employees
Watch the full course: czcams.com/play/PLukxKo2ov7s81mrUxIbOwwmBb0wLqLKrr.html
Check out our tools:
lemlist: www.lemlist.com/?
LinkedIn: www.linkedin.com/in/profit-led-growth/
Instagram: guillaume_moubeche
00:00 The #1 key success factor of your company's growth
01:39 Interviewing candidates with the right questions
03:04 Using ChatGPT to generate questions from your job description
05:25 Why you must always have people do a business case
06:19 Using ChatGPT to create a great business case
The #1 key success factor of your company's growth is the quality of your team.
Thatâs why your #1 role as a CEO is to build a team of A-players.
Many companies that needed to hire more people to accelerate their growth ended up prioritizing quantity over quality.
From my own experience, this is a mistake.
And poor hiring practices lead you to onboard people who are not a good fit.
The result?
You waste time and money, and the growth everyone hopes for will never come.
In this previous chapter đ czcams.com/video/8CjqyminKRE/video.html, I shared how to source the best candidates and how to write compelling job descriptions.
This chapter will cover 2 aspects of hiring:
1- The first interview and what questions you should ask
2- The second interview and why you must always have people do a business case (and how to create one)
All of that with practical examples and templates that you can steal!
Subscribe to my free newsletter to learn how to grow a profitable SaaS business: www.profit-led-growth.com/?CZcams_How_To_Hire_Your_First_Employees
Watch the full course: czcams.com/play/PLukxKo2ov7s81mrUxIbOwwmBb0wLqLKrr.html
Check out our tools:
lemlist: www.lemlist.com/?
LinkedIn: www.linkedin.com/in/profit-led-growth/
Instagram: guillaume_moubeche
00:00 The #1 key success factor of your company's growth
01:39 Interviewing candidates with the right questions
03:04 Using ChatGPT to generate questions from your job description
05:25 Why you must always have people do a business case
06:19 Using ChatGPT to create a great business case
zhlĂ©dnutĂ: 912
Video
My Best Strategy For Hiring Top-Performers
zhlĂ©dnutĂ 1,3KPĆed mÄsĂcem
Hereâs the Notion doc with all the templates you can steal: www.notion.so/lempire/Chapter-14-Find-the-best-talent-for-your-business-0d5a981de3114a90957fdbd879cc2fa7?pvs=4 Steve Jobs once said âIâve built a lot of my success off finding these truly gifted people and not settling for B and C playersâ As a business leader, your main role is to find the most talented people for your business. Becau...
How To Write Content That Generates Money? - Step-By-Step Strategy
zhlĂ©dnutĂ 4,6KPĆed mÄsĂcem
Hereâs the Notion doc with all the templates you can steal: www.notion.so/Chapter-13-How-to-write-content-that-generates-money-The-step-by-step-strategy-b2a1208e28fc4eb2913a4de8a558b919?pvs=4 Today, everyone spends a lot of time on social media. So, between your business and some super cute puppies, whatâs gonna win? Yes. Probably the cute puppies. As a business owner, youâre in an attention wa...
Create Testimonials To Boost Your Credibility
zhlĂ©dnutĂ 1,2KPĆed 2 mÄsĂci
Hereâs the Notion doc with all the templates you can steal: www.notion.so/lempire/Chapter-12-Create-testimonials-to-boost-your-credibility-db0cfa6f774d41ff858cd59706130601?pvs=4 Would you believe me if I told you that I created the best software in the world and that if you become a customer, youâll make a lot more money than what you spend to use it? Some might, some might not⊠Now if you see ...
The Best (And Cheapest) Customer Acquisition Strategy
zhlĂ©dnutĂ 7KPĆed 2 mÄsĂci
Hereâs the Notion doc with all the templates you can steal: www.notion.so/lempire/Chapter-11-Find-your-first-customers-for-0-1a2cf56932c042348bbf3c9db66aa11c?pvs=4 You don't need hundreds of thousands of dollars to find your first customers. Whether itâs paid ads, influencer marketing, SEO, Affiliate, etc⊠there are many ways to spend a lot of money to show that your product or service exists. ...
My love letter to entrepreneurship
zhlĂ©dnutĂ 5KPĆed 3 mÄsĂci
Entrepreneurship changed my life. And even though things didn't go as planned, Everything was much better than I could ever imagine. Every failure, all the successes. I would do everything all over again. And for all of that, I'm eternally grateful Here is my love letter Love, G. #business #entrepreneurship #loveletter #entrepreneur
The Only Page You Need to Generate Revenue (Itâs Not Your Website)
zhlĂ©dnutĂ 7KPĆed 3 mÄsĂci
Hereâs the Notion doc for this chapter with all the templates you can steal: www.notion.so/lempire/Chapter-10-How-to-create-a-high-converting-website-for-free-b51d8da04b0441e28c73c95f267e80ca?pvs=4 You donât need a website to get started. In the beginning, your #1 goal is to talk to as many people as possible in your target audience. Because you want to do 2 things: 1. Truly understand the prob...
Build an Audience And Turn Yourself Into a Lead Magnet
zhlĂ©dnutĂ 3,4KPĆed 4 mÄsĂci
Hereâs the Notion doc for this chapter with all the templates you can steal: www.notion.so/lempire/Chapter-9-Build-your-personal-brand-to-become-a-lead-magnet-a4e17d9634514bfbb03ba0ea4ed991bd?pvs=4 If you have a great website but your LinkedIn profile is pure crap, you won't be trusted. Letâs say you have something valuable to offer but people don't know you, what do you think they'll do? They'...
How To Create a Sales Funnel That Will Close Deals On Autopilot?
zhlĂ©dnutĂ 3,2KPĆed 4 mÄsĂci
Hereâs the Notion doc for this chapter with all the templates you can steal: www.notion.so/lempire/Chapter-8-Why-sales-funnels-are-dead-and-what-to-do-instead-35f897d93a0d471394874d9a240a3253?pvs=4 Finding clients in B2B is not hard. Whatâs really difficult, is to make all your unit economics work. Essentially, if you want to maximize your margins and invest more to grow your business, your CAC...
How To Create An Irresistible Offer? The Only Way That Works
zhlĂ©dnutĂ 4,6KPĆed 4 mÄsĂci
Hereâs the Notion doc for this chapter with all the templates you can steal: www.notion.so/lempire/Chapter-7-How-to-formulate-an-offer-c83a573c97f84a64a4f20ac3a065932a?pvs=4 If I meet you in the street and throw a parachute your way, will you catch it? Probably not? However, if I throw a parachute at you because we had to jump out of a plane, I can guarantee you will catch it. And that's exactl...
How To Price Your Product? This Strategy Helped Me Build a $150M Business
zhlĂ©dnutĂ 1,9KPĆed 5 mÄsĂci
Hereâs the Notion doc for this chapter with all the templates you can steal: www.notion.so/lempire/Chapter-6-How-to-price-your-product-81d2aa3a6a764872b2ab10b0fc4fa96f?pvs=4 $10 client: âWould it be possible to change your terms and conditions? We also need a discount btwâ $100,000 client: âMoney sent, thanksâ This tweet I made reached millions of people GuillaumeMbh/status/14873498...
How To Build an MVP To Be Profitable From The Launch Day
zhlĂ©dnutĂ 2,7KPĆed 5 mÄsĂci
How To Build an MVP To Be Profitable From The Launch Day
Do You Need a Co-Founder? What Business Needs a Co-Founder And Where You Can Go Alone
zhlĂ©dnutĂ 3,4KPĆed 5 mÄsĂci
Do You Need a Co-Founder? What Business Needs a Co-Founder And Where You Can Go Alone
How To Build The Product That Will Be Used By Millions Of People?
zhlĂ©dnutĂ 3,8KPĆed 5 mÄsĂci
How To Build The Product That Will Be Used By Millions Of People?
The Greatest B2B Business Course Of All Time?
zhlĂ©dnutĂ 8KPĆed 6 mÄsĂci
The Greatest B2B Business Course Of All Time?
How Mistral AI Could Beat Open AI by Stealing Their Employees
zhlĂ©dnutĂ 2,1KPĆed 7 mÄsĂci
How Mistral AI Could Beat Open AI by Stealing Their Employees
I Sold My First SaaS At 29 - How I Did It
zhlĂ©dnutĂ 2,7KPĆed 8 mÄsĂci
I Sold My First SaaS At 29 - How I Did It
Without This, You Wonât Make Any Money
zhlĂ©dnutĂ 1,8KPĆed 9 mÄsĂci
Without This, You Wonât Make Any Money
How to Build an Audience From Scratch
zhlĂ©dnutĂ 2,4KPĆed 9 mÄsĂci
How to Build an Audience From Scratch
Why You Shouldnât Sell Your SaaS Company
zhlĂ©dnutĂ 3,2KPĆed 9 mÄsĂci
Why You Shouldnât Sell Your SaaS Company
The Reason SaaS Businesses Are Dying (and How to Fix it)
zhlĂ©dnutĂ 2,2KPĆed 9 mÄsĂci
The Reason SaaS Businesses Are Dying (and How to Fix it)
The Secret To 36x Any Dollar You Make
zhlĂ©dnutĂ 1,6KPĆed 9 mÄsĂci
The Secret To 36x Any Dollar You Make
This is killing your SaaS (how to reduce churn)
zhlĂ©dnutĂ 1,4KPĆed 9 mÄsĂci
This is killing your SaaS (how to reduce churn)
How To Become A Millionaire In Your 20s with SaaS
zhlĂ©dnutĂ 4,7KPĆed 10 mÄsĂci
How To Become A Millionaire In Your 20s with SaaS
do a video on go high level
Only two comments here, bro. Let's grow that, thank G and your team
đ„
bingo! you made it so easy to understand offer. thank you! i subscribed
Great video! Came across conversionblitz.com which is a suite for lead generation that uses AI on the backend to boost its performance. It really made me think of all the potential uses for AI besides just blog posts and simplistic ideas like that.
I have a question that i would really love that you could answer. How many views/impressions do you get on LinkedIn in a month?
Thank you for sharing
This video is screaming Value This was quite insightful for me
Salut Guillaume ! La google sheet Great Idea Formula du chapitre 1 n'est plus accessible.
Thank you bro, well said under a short time
Like so Guillaume can see this! Guillaume! Iâm enjoying your Notion based book on the Business Workspace. Iâm currently reading a book called Nail it then Scale it; have you heard of it? Iâm wondering a smoke test landing page would match your chapter on âHow to do people wantâ? Can I do both launching a landing page to see how people respond while also reaching out to people on LinkedIn and communities? Thanks for answering this!
Thanks for sharing the whole process and the questions to asks Guillaume, this is really useful! One question I have is what approach would you use getting in contact with B2C customers instead of B2B? In the example you use, youâre showcasing their business to 1,000+ people. But for B2C what would be the benefit for them to be on our testimonial page? For context we have a personal finance / budgeting app. Thanks đ
đŻ Key points for quick navigation: 00:00 *đïž Starting a podcast to grow your business* - Starting a podcast can significantly grow your audience and business. - Guests sharing podcast episodes can help expand your audience exponentially. 00:42 *đ Understanding influence in podcast guest outreach* - Influence is like a staircase, not an elevator-start with guests at your influence level. - Use a compelling email subject line like "special invitation" to spark curiosity. 02:04 *đ§ Crafting an irresistible podcast guest invitation email* - Use the Value Equation: Dream outcome Ă Trust Ă· Effort to make your offer irresistible. - Build trust with the Trust Triangle: emotional connection, credibility, reliability. 03:30 *đ Leveraging social proof in podcast guest invitations* - Highlight social proof with past podcast guests and your audience size. - Offer something of value to the guest in return for their time. Made with HARPA AI
can't believe I'm just learning about this ie. vs calendly.. way better. thank you !
Hey guide me out for my b2b active wear business. I need to scale
Rocket Lab as well
background music is so irritating i cant listen to your words properly plz dont apply music in your videos
Mec ton ironman ??? Des news stp les francâçaus veulent savoir đź ma foiâŠc est bien beau le no pain no gain et le rĂ©sultat ????
Engel really had enough đ Seriously this video is giving me the butterfly effect.
What is thest
Brother can you tell me the background song please ? informative contant keep it up
I am passionate about career relationship, goal setting and living a purposeful life what about personal development as a brand thank you for sharing.
maybe worth mentioning that Carousels are no longer available on Linkedin (I spent a few hours creating a coursel post, was able to publish it but could not find it on my profil until i learned that Carousels are no longer supported by Linkedin, unless I'm mistaken of copurse))
correcting myself, carousel are still active (although I found a Linkedin article saying they stopped them in Dec 2023). Locating the ones you have posted is just tricky, here's how to do it: / view profile / scroll donw to "activity" / if posted recently you should be able to find your carousel post. A coursel post (posted as a document) will not show under "post & activity" unlike traditional articles, that's tricky
Thank you this is very helpful!
i love to know how u made your banner image, it would be helpful if u share it
The value this channel provides for free is kinda mindboggling
Great video and value ! Thanks Guillaume ! đŻ PS : ton parcours est ultra inspirant !
đ Great Value thank you so much G. Keep'em coming ! By the way I love your book ! Do you think you'll write another one ?
Thanks man for the advices and notion link đ«Ą
đ„
Merci pour toute la valeur que tu apportes Guillaume ! Cela fait 3 mois qu'on suit chacune de tes vidĂ©os, et c'est tellement complet đ€Ż! On galĂšre quand mĂȘme beaucoup je te rassure (mĂȘme beaucoup beaucoup) mais s'il y a bien quelque chose qu'on a compris, c'est que c'est qu'une histoire de rĂ©silience đȘ
Where on LinkedIn can I insert the headlines?
Sweet stuff actually đ€ thanks business †our favorite game
Thanks G, Iâm finding this type of content very helpful in my journey. I am currently at this stage. One question I have: when is the right time to open the Ltd company? My thought it should be after I have completed this step of validating the pain with target market⊠so that the company is professionally established for when you are at the next stage of outreach to offer your MVP. Would love to get your thoughts, thanks!
Great value asset thank you ! (Tâes vrm le crack que tu penses ĂȘtre lol)
Turning your LinkedIn profile into a lead magnet with AI is fantastic advice, thanks for this insightful video from Guillaume Moubeche! But have you tried Mystrika for your cold email campaigns? I have been using it for a few months and it is been a game-changer. The user-friendly interface makes it so easy to navigate, and the analytics are super detailed. Not to mention, the pay-once-use-forever deal is beyond worth it. You also get access to a 5000-user Facebook community for extra support!
The insights on LinkedIn and AI are super actionable, thanks for this! Another pointer, FilterBounce has immensely helped in keeping my email campaigns clean. Their real-time verification API is a standout. Affordable and reliable, it is just $10/month but brings so much to the table. Trust me, reducing bounce rates has directly impacted my campaign success.
Showing how AI tools can make a LinkedIn profile a lead magnet is really enlightening! While on that topic, Mystrika has been an incredible asset for me over the last few months. The AI writing and personalization features are out of this world. Plus, the automatic bounce detection saves me so much hassle. It is user-friendly and the comprehensive analytics really give an in-depth look at campaign performance.
This video about leveraging LinkedIn with AI for leads is pure gold. On the topic of email outreach, Mystrika has been my go-to recently. Their top-notch warmup pool ensures my emails land in the inbox. I also love the unified inbox feature! It simplifies managing multiple email addresses. Plus, their Cold Email Accelerator guide has some invaluable tips. Highly recommend you give it a try!
This breakdown of AI making LinkedIn profiles into lead magnets is so practical. As you are exploring tools, DoYouMail is another you should look into. It is been part of my toolkit for a few months now and has great scalability. Automated DNS configurations save me so much setup time. Plus, their CSV integration makes managing large lists a breeze.
The video on using AI to convert LinkedIn profiles into lead magnets is great! To follow up on email strategies, FilterBounce is something you should check out. I have been using it for some months now and the accurate email verification has been crucial. It also offers 300 free verifications monthly and deals with tricky domains like a pro. Keeping my bounce rate under 1% has never been easier.
Loved the tips on LinkedIn and AI you shared. You know what complements that perfectly? DoYouMail. After using it for half a year, I can vouch for its high delivery and reputation scores. Unlimited sending from unlimited domains is such a clutch feature. And the scalability aspect means it grows with you. You should consider doing a video on it!
Getting LinkedIn to work harder for you with AI is such a cool concept. I have been integrating this with my email strategy using FilterBounce for the past few months, and it is solid. It keeps my bounce rate below 1%, which is fantastic for my reputation. It is also super affordable-only $10/month with real-time verification. Perfect for handling trickier domains too. Might be worth exploring if you have not yet!
Thanks, this was a quick, sharp, and accurate read. I wasn't implementing any of your advice. đđ
It means there is not enough positions for everyone to be successful
Wow, fantastic video!
If you need more popularity, I can advise using some third party tools (my favorite one to use is a bit of Famester. It was a proper game-changer for my linkedin profile).
Flaw: a checklist is a work list too. Toure breaking your own rule!