Video

It would be nice to have a Google Play connector :D

Thank you for teaching Clarity

This was super helpful. I appreciate how easy you made this for someone just sstarting the journey into these reports. I'm going to watch so many more of your videos.

Doubt users will be editing checkout.liquid due to the extensibility upgrade but not a lot of people are covering Elevar, so good on ya there. Powerful stuff

Thanks a lot!

so nice explanation

You need to explain exactly what a funnel is...Ive no idea ?

I love this video, thank you for such a useful information. I love strategy and planning, just my jam

can u try posting possible reports from clarity

I just set up an event. Thank you :)

Hi! Is is possible to seee a user journey between devices, if they are logged in? If yes, would you be able to explain it or even make a video tutorial about it? TY

Will this clarify able to view embed ms doc or excel?

1 - I got like 9.999 issues. The majority of them are in some particular BO pages of an ecommerce service we offer to our clients that we do not need to measure (?). But analyse 10.000 URLs are complicated. 2 - the site is using GTM with the Google Tag, so I guess no worries, right?

You are just confusing ppl here. Why on earth would anyone use UTMs for GA4 if the auto-tagging gives you way more detailed info? You need UTMs in G-ads only if you are using some other system than GA4 Edit: gclid takes precedence over UTM so with GA4 in most cases UTMs are a waste of time (theoretically bigger companies where lost data due to gclid sometimes not working might be worth the effort but they will probably use sth more robust than GA4 anyway). my point is, I see zero added value for SMBs to use both auto tagging and UTMs in G-ads. What am I missing?

Great and clareful video, thanks!

The most helpful video on GTM I've seen.

Nice!

would be super helpful to have the 2 different account level UTM's available in the show notes for us to copy paste.

Thank you so much for this! Amazing class.

Hey for one of my clients. The organic touch points number is more compared to the ones in traffic aqu reports. Actually tbh i never opened adv report but i have a feeling we shouldn't compare this adv report organic touchpoints with the traffic aq report channel. I have to read documentation. But if you see this comment could you answer this. What are thouse numbers when u scroll on the bar chart of touchpoints. Is it session, or users.

Really appreciate you putting this together. Super helpful!

Fabulous! Still in the cave, but looking forward to this level of measurement grunt!

I am facing issue with the GTM trigger. When I debug and put any url, it shows me the data but when I go from one page to another like you did in the video, it says tag not installed and my tech team isn’t able to fix it.

"Free template"- Just a click bait!! I tried getting the tracking template, but it seems you claim it to free in the video but it actually a clickbait for promoting your own course!!

Thanks for the session key event rate information. Very helpful and timely.

Always appreciate these wrap-ups, and the slight focus on Looker Studio!

Thank you for the video, I have actually been using the OG method you uploaded 3 years ago where we needed to create variables and add the parameters manually. Now with the new method, leaving the parameters alone and using ecom data under more settings, is everything automatically captured or I still need to add the specific things I want eg. currency?

the best!

Hi, thanks for the video! One question, how to deal with PMax campaigns where there are no adgroups? Imagine that i would like to have the adgropId in one of the UTMs values. If a single template is used at account level and, in the same account there are search campaigns and PMax campaigns, adgroupId cant go to the account template, right? In this case, should the template goes at campaign level?

where can i get that Looker studio template?

I don't understand why all these tutorials track visibility... like do you all not track clicks on stuff like "add to cart" lol?!

Great content.

Are you able to take multiple google analytics properties and analyze them in aggregate with this?

This is great, thanks for making this video. I'm a digital marketer who dabbles in the tech side of analytics as needed to help my clients with their reporting needs. After a great deal of research, I've settled in downloading my clients' GA3 data in Sheets using the Sheets addon. Now, I'm hitting a wall at bringing into Looker as a data source. Connecting goes fine. Doing some exploring is where I run into trouble. I can create a table and a time series chart but Looker isn't giving me an option to apply a data range. Also, I can't make a scorecard. Is there a good tutorial for doing these things? I really want to make a sheet function like a direct connection to GA. Well, as much as possible.

Excellent and comprehensive explanation.

If employes are using any perticular wifi network then you can contact your wifi provider and tell them for static IP address, it's paid but it is very easy and long term solution.

Fantastic Guide! Many thanks.

Useless details

@MeasurementMarketing, despite my other comment, what is the difference in using tracking template with and without custom parameters. Ty.

this doesn't work for GA4 anymore, correct?

Wow! Excellent presentation indeed! But the presenter speaks a little bit more faster...Please speak more slower. Otherwise, great work...I love it ❤!!!

Thank you guys -- super helpful --

This is super helpful, I wish I had watched this much sooner! Thanks for your clear explanation, this is worth a course to me.

I can't find any instruction on how to implement Clarity via GTM using Consent Mode, so that it works as soon as consent is granted, without waiting for a page reload.

Lost me! Too fast, Too disjointed! and too much cursor waving!

this was fantastic explanation. Thank you. My one thing was custom parameters

I am very lost here. What is the use case here? Why would I use UTMs and not auto tagging? Or, why do I enable auto tagging if I use UTMs? I am very confused. Why is UTMs IDs showed first if they should not be used? Is it just me who are lost here? That said, I do really appreciate your videos a lot. They are (usually) very very helpful. Thanks.

How can I track utms on PMax asset groups on GA4

great work guy - thank you -- 1 min 20 of promo at beginning means we will jump over it -- and you lose out -- and you will not get as many new subscribers --- new people will not watch that promo -- just break your promo up maybe -- and cut it -- small is often BIG with marketing 00 afte rall your CONTENT is the REAL PROMO of your skills :) Thank you

Hello, I think it would be great to add those useful links in the description for easy access if possible! :)