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WVU Marketing Communications
United States
Registrace 19. 01. 2012
The landscape for Marketing communications is constantly changing, requiring new approaches to traditional marketing practices and mastering digital mediums. Professionals need a program that is not only keeping pace, but staying ahead of the rapidly evolving field. At WVU, our world view is future-focused, and so are our programs.
#FacultyFridays Meet Cara Forester, Adjunct Instructor, Sr. Director, Communications Cardinal Health
Join us for #FacultyFridays! Meet Cara Forester, Adjunct Instructor, Sr. Director, Communications Cardinal Health. Cara found her passion for strategic communications during her career and teaches the internal brand communication course.
Learn more about Cara: marketingcommunications.wvu.edu/faculty/instructors/forester
Learn more about the WVU Marketing Communications Online Programs: marketingcommunications.wvu.edu
Chapters:
0:00 Introduction
0:33 Why do you teach in the program?
1:08 How do you bring the real world into your online classes?
2:06 Fun (surprise) questions
Learn more about Cara: marketingcommunications.wvu.edu/faculty/instructors/forester
Learn more about the WVU Marketing Communications Online Programs: marketingcommunications.wvu.edu
Chapters:
0:00 Introduction
0:33 Why do you teach in the program?
1:08 How do you bring the real world into your online classes?
2:06 Fun (surprise) questions
zhlédnutí: 5
Video
#FacultyFridays Meet Karen Naumann, Program Manager at U.S. Department of Homeland Security
zhlédnutí 22Před dnem
Join us for #FacultyFridays! Meet Karen Naumann, APR, PMP, Adjunct Instructor, Program Manager at U.S. Department of Homeland Security. Karen has over 25 years of experience in the industry and is passionate about communications and teaching teaching the active military. Learn more about Karen: marketingcommunications.wvu.edu/faculty/instructors-program/karen-naumann Learn more about the WVU Ma...
#FacultyFridays Meet TJ Ortega, Adjunct Instructor, IMC Alumnus, Communication Manager at Fearless
zhlédnutí 6Před 21 dnem
Join us for #FacultyFridays! Meet TJ Ortega, IMC Alumnus, Adjunct Instructor, Communication Manager at Fearless. TJ is a Navy Veteran and a graduate in the first cohort of the M.S. IMC DINFOS partnership. With more than 18 years of service and Public Relations professionalism, he has served in the Defense industry and aboard multiple duty locations in the Navy in support of operations around th...
#FacultyFridays Meet Joe Gura, Director of Global Partner Enablement and Customer Events, Microsoft
zhlédnutí 8Před měsícem
Join us for #FacultyFridays! Meet Joe Gura, Adjunct Instructor, IMC alumnus, Director of Global Partner Enablement and Customer Events at Microsoft. In addition to being an instructor in the WVU IMC program since 2019, Joe is also a proud alumnus, having graduated with his Master of Science degree in 2015. Most recently, Joe was deeply involved with the introduction and launch of the Copilot PC...
#FacultyFridays Meet Sandra Romo, Adjunct Instructor, Head of Marketing and Strategy at InnovaSport
zhlédnutí 7Před měsícem
#FacultyFridays Meet Sandra Romo, Adjunct Instructor, Head of Marketing and Strategy at InnovaSport Join us for #FacultyFridays! Meet Sandra Romo, Adjunct Instructor, Head of Marketing and Strategy at InnovaSport. Sandra is a dynamic global marketer with a decade of diverse experience spanning both B2B and B2C marketing strategies. Learn more about Sandra: marketingcommunications.wvu.edu/facult...
My Marcom Story: Alex and John McPherson
zhlédnutí 4Před měsícem
Alex McPherson, M.S. Data ’17, and his father, John, M.S. IMC ’13, both share a common interest in the marketing and communications landscape. LIKE the video and SUBSCRIBE to our channel for more videos! / @wvuimcvideos FOLLOW WVU on social media! Instagram → wvuimc LinkedIn → www.linkedin.com/school/wvu-marketing-communications-online-programs/ Facebook → wvuimc Twi...
#FacultyFridays Meet Kevin Doe Crowsyn, Digital Strategist, Speaker, and US Army Recruiting Pro
zhlédnutí 4Před měsícem
Join us for #FacultyFridays! Meet Kevin Doe Crowsyn, Adjunct Instructor, Digital Marketing Strategist, Speaker, and US Army Recruiting Professional. Kevin is a digital marketing professional and US Army Master Sergeant with over 20 years of professional experience. Learn more about Kevin: marketingcommunications.wvu.edu/faculty/instructors/doe-crowsyn Learn more about the WVU Marketing Communic...
AI for Marketing Communications: Automate, Create & Empower
zhlédnutí 92Před měsícem
New AI tools are being released daily. Join us as we explore the exciting world of AI and how to leverage it to automate, create and empower your work. We'll explore the functionalities of GPT chat engines, as well as AI-generated audio, music and video. You'll also learn how to ethically use the tools in the marketing and communications field. Samuel Chen, a renowned marketing and communicatio...
#FacultyFridays Meet Rob Weber, Adjunct Instructor, M.S. IMC Alumnus, Marketing Education Leader
zhlédnutí 12Před 2 měsíci
Join us for #FacultyFridays! Meet Rob Weber, Adjunct Instructor, M.S. IMC Alumnus, Marketing Education Leader. He is an M.S. IMC alumnus and has been an adjunct instructor for over 6 years. Learn more about Rob: marketingcommunications.wvu.edu/faculty/instructors/weber Learn more about the WVU Marketing Communications Online Programs: marketingcommunications.wvu.edu Chapters: 0:00 Introduction ...
Behind the Campaign: Improving Health From Within South Georgia - Jordan Roberts, Marketing Manager
zhlédnutí 19Před 2 měsíci
Jordan Roberts, M.S. IMC 2022 alumna and Marketing Manager at PCOM South Georgia, discusses a recent award winning campaign, Improving Health From Within South Georgia. From marketing research to finding the right message to reach the right audience at the right time, the campaign won a Gold Award from the Educational Advertising Awards, with the print ad winning Best in Show.
WVU's M.S. IMC Military Cohort
zhlédnutí 12Před 2 měsíci
WVU's fully Online, asynchronous M.S. IMC degree is the perfect option for military public affairs and communications personnel who are on the move and need to balance pursuing their education with the demands of active duty service. Our unique partnership with the Defense Information School enables DINFOS alumni to transfer select credits earned in their Department of Defense training into our...
#FacultyFridays Meet Kaden Jacobs, Adjunct Instructor, Award-Winning PR and Communications Leader
zhlédnutí 10Před 2 měsíci
Join us for #FacultyFridays! Meet Kaden Jacobs, Adjunct Instructor, Award-Winning Public Relations and Communications Leader. He is an award-winning public relations and communications leader with experience in business, non-profit, healthcare, and K-12 education. Learn more about Kaden: marketingcommunications.wvu.edu/faculty/instructors/jacobs Learn more about the WVU Marketing Communications...
#FacultyFridays Meet Lynne Leger, Adjunct Instructor, Senior VP, Goodwill Retail & Business Services
zhlédnutí 13Před 2 měsíci
Join us for #FacultyFridays! Meet Lynne Leger, Adjunct Instructor, Senior Vice President, Goodwill Retail & Business Services. Lynne has spent more than 25 years in leadership positions building campaigns for brands including Borders Books and Music, David’s Bridal, Build a Bear and Goodwill Industries. Learn more about Lynne: marketingcommunications.wvu.edu/faculty/instructors-program/lynne-le...
My Marcom Story: Patrick Long
zhlédnutí 12Před 2 měsíci
Hear from our students. Learn from their experiences. This is My Marcom Story. Patrick Long, M.S. Data Marketing Communications '23, shares his thoughts on the Data program and where the industry is heading in this installation of My Marcom Story. LIKE the video and SUBSCRIBE to our channel for more videos! czcams.com/channels/NNiYxss21I55yw253YT2xg.html FOLLOW WVU on social media! Instagram → ...
WVU's M.S. IMC Executive Cohort - Testimonials from Alumni
zhlédnutí 7Před 2 měsíci
WVU's M.S. IMC Executive Cohort - Testimonials from Alumni
#FacultyFridays Meet David Hazelton, Director of Creative Services The Chronicle of Higher Education
zhlédnutí 18Před 3 měsíci
#FacultyFridays Meet David Hazelton, Director of Creative Services The Chronicle of Higher Education
#FacultyFridays Meet Geah Pressgrove, Assoc. Prof. of Advertising, PR at WVU Reed College of Media
zhlédnutí 12Před 3 měsíci
#FacultyFridays Meet Geah Pressgrove, Assoc. Prof. of Advertising, PR at WVU Reed College of Media
WVU's M.S. IMC Executive Cohort with Bill Nevin
zhlédnutí 552Před 3 měsíci
WVU's M.S. IMC Executive Cohort with Bill Nevin
#FacultyFridays Meet Ketian Dou, Adjunct Instructor, Senior Marketing Leader at Amazon
zhlédnutí 22Před 3 měsíci
#FacultyFridays Meet Ketian Dou, Adjunct Instructor, Senior Marketing Leader at Amazon
Chad Mezera Reflects on 20 Years of IMC at WVU
zhlédnutí 13Před 3 měsíci
Chad Mezera Reflects on 20 Years of IMC at WVU
Chad Mezera Reflects on 20 Years of IMC at WVU: Integrate
zhlédnutí 22Před 3 měsíci
Chad Mezera Reflects on 20 Years of IMC at WVU: Integrate
Chad Mezera Reflects on 20 Years of IMC at WVU: Alexia Vanides and a Focus on People
zhlédnutí 33Před 3 měsíci
Chad Mezera Reflects on 20 Years of IMC at WVU: Alexia Vanides and a Focus on People
Chad Mezera Reflects on 20 Years of IMC at WVU: Graduation
zhlédnutí 17Před 3 měsíci
Chad Mezera Reflects on 20 Years of IMC at WVU: Graduation
#FacultyFridays Meet Stacie Rivera, Adjunct Instructor, PR Pro with more than 20 years experience
zhlédnutí 20Před 4 měsíci
#FacultyFridays Meet Stacie Rivera, Adjunct Instructor, PR Pro with more than 20 years experience
#FacultyFridays Meet JoAnn Burnett, Adjunct Instructor, Alumnus, Web Marketing Consultant
zhlédnutí 27Před 4 měsíci
#FacultyFridays Meet JoAnn Burnett, Adjunct Instructor, Alumnus, Web Marketing Consultant
#FacultyFridays Meet Laura Shea, Instructor, Adjunct Alumna, Regional Director of Marketing
zhlédnutí 11Před 4 měsíci
#FacultyFridays Meet Laura Shea, Instructor, Adjunct Alumna, Regional Director of Marketing
Good Services
🎊 *promosm*
Hello
What are the steps you guys take to get keenland to collab with you all on a bottle
welcome fellow college students who got assigned to watch this
Hi
Cuz I went all way back to kemmit
Awesome Brandy!!!
Who's still watching 👀 📹.... like here
🙃 *Promo SM*!!
p̾r̾o̾m̾o̾s̾m̾ 🙂
Hy , can you tell me how can IMC be used ?
Thanks Jennifer. This is useful.
czcams.com/video/u6Rf0Q8IkbI/video.html
9619575836
Awesome tips!
吹NB 说重点
Thank you for this! It’s definitely a challenge balancing motherhood with all other aspects of our lives- including my own artistic endeavours as an independent musician 💕 Thanks for the inspiration.
Very good
Insightful. Thank you
What a load of nonsense. This woman doesn't understand positioning at all. Amazon adjusted their positioning from book seller to online retailer over time. It is fair for ries to question the strategy. Budweiser clearly were positioning as the anti micro brewery. Whether their parent company were investing in other micro breweries is irrelevant.
STOP SHOUTING! That was a painful talk
This is one of my favorite presentation on content marketing!
Don't have the time to watch entire video but I will later... I was just wondering why Fox ( Faux) news keep inviting her... Faux news usually only put self hating Blacks on air.
IMC called my house asking for my husband; he wasn't home and I asked them who they are so I can take a message for him; they told me that they were the NRA. But IMC was lying to me, because I have caller ID! So if they start off lying to a person, they should never be trusted!
Clara wow!!! You look awsm
Crazy this video only got 80 views. It's actually a essential video in regards to business
the slides pleaseeee.
#Content, #contacts, #context Amazon marketing have lots of information about your behavior. #Marketing - Sell more things vs Create #Value Prove the impact with #quantifiable evidence Data #analytics need to be connected to the bottom line #Data to gain #financial traction Be an integrated skilled professional by learning new areas. Learn who it is and get notified. Review data and align with the business goals. Learn new #skills and #technology Be multifaceted, knowledgeable and can exercute. Achieve and unlock potential Take Google Analytics to learn information Machine Learning can take the burden from people Build performance driven campaigns Integrated is better than Silos Owned media vs paid media Earned media is PR All must be converged. Campaign and goals Find the decision makers and learn their triggers.
Very nice & informative.Can you get us the slides and title of the book referred to this video?
Even though the video is great, but the slides are not visible. Can you put a link to download it?
yeah, that was frustrating
You continue to put forth the WVU goal: we are one West Virginia! Go Julia! So many graduates would like to be you shoes. Best, Sheila
Fastening. I'm a gen z with y traits since I was born in the mid 90s.
I wasn't able to make it to Integrate for this unfortunately. What were the top 15 metrics mentioned in the video? We obviously can't see the screen and she doesn't mention all of them in detail. Thanks!
Well done!
So many friends , thank you all...