The Kumbia Kings are a Mexican-American cumbia group from Corpus Christi, Texas, created by A.B. Quintanilla. Their music encompasses the styles of cumbia, hip hop, and R&B. They produce songs in both Spanish and English. The producers for the band are Quintanilla- the brother of the late "Queen of Tejano", Selena- and Cruz Martínez. Quintanilla played bass guitar for the group, while Martínez, husband of international artist Alicia Villarreal, played keyboards. Both co-wrote songs for the Kumbia Kings.
The band went through several member changes; artists Frankie J, DJ Kane, and group K1 left the band. Quintanilla, Irvin "Pee Wee" Salinas, and Chris Pérez also decided to leave the group due to "internal dissension" and joined Los Kumbia All Starz, formed by A.B. Quintanilla. Martinez formed Los Super Reyes with the remaining members of the band.
In October 2009, Quintanilla and Martínez announced that the Kumbia Kings would reunite for a series of concerts lasting from late 2009 through early 2010.