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Data Driven by Jeffalytics
United States
Registrace 25. 01. 2016
Here at DataDrivenU, I share all thing digital marketing to marketers of all skill levels. I'm passionate about Analytics, PPC, SEO and all that good stuff, and I'm even more passionate about sharing it with you guys.
About Jeff: Jeff Sauer is a born problem solver who has been creating on the web since he was in 8th grade. After graduating from college with a degree in Computer Information Systems, Jeff became a full time Internet marketer in 2005. Since then, he has helped grow his company, Three Deep Marketing by 500% to $6 million in revenues, being named to the Inc 5000 list for 2010, 2011 and 2012. While working with some of the biggest brands in the world, his company has won numerous awards. Jeff was named the 2012 CIO of the Year in Minneapolis/St. Paul for emerging companies.
About Jeff: Jeff Sauer is a born problem solver who has been creating on the web since he was in 8th grade. After graduating from college with a degree in Computer Information Systems, Jeff became a full time Internet marketer in 2005. Since then, he has helped grow his company, Three Deep Marketing by 500% to $6 million in revenues, being named to the Inc 5000 list for 2010, 2011 and 2012. While working with some of the biggest brands in the world, his company has won numerous awards. Jeff was named the 2012 CIO of the Year in Minneapolis/St. Paul for emerging companies.
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Super important. however, a part of the convention is the casing and its consistency, and in the examples in this video there is no consistency. for example all the campaigns were in uppercase except for the brand ('_Brand'). IMO lowercase is best, but the key is to be consistent in any convention you choose.
great material, thank you for the inspiration
Hey, thanks for the tutorial. In my case the accounts are connected but I still cannot see the Google Ads metrics available, do you know why?
Do you have Google Signals turned on? (in GA4 admin panel)
Do you use standard Search Console connector from Google in this video? Because I was trying to do the same I've noticed that standard GSC connector doesn't provide "Landing Page" dimension. Or maybe it's not for everyone
yes, we use the standard one... have no idea what could go wrong in your connection.. :(
This is extremely helpful, thanks so much.
How create a filter to combine URL that has unique ID at the end ? I have many URLs that are showing separately because of a unique user property like the following: ie app/boards/d73d3994/ app/boards/d73d3243234 etc... I want to see all the views in the boards in total regardless userID...
what if you don't have session conversion rate
G renamed conversions into "key events" just recently - does that help?
thank you!! This is really helpful! Im having one problem. Because the length in the SUBSTR syntax is 100, the table only grabs URL will 100 characters in the page path and nothing else. Is there a way to make Looker grab any and all page paths?
Thx for the kind words :) I think changing that number to whatever fits your use case will do... right now it grabs UP to 100 chars.
This is helpful, thank you!
legend
Thanks for sharing the method. Is there any way to see this directly in GA4?
I don't think so :(
Thanks a lot!
Hey, thanks for your videos, they're great and very informative. I've created a user explorer report to try and find users who started a session last previous 3 month period, but did not start a session this 3 month period. I hope that it will give us a list of users who have not returned, 'non returning users'. The only problem is that I see all users in this list at the moment and I would like to filter out the users who did start a session this month, so I am left with the users who did not start a session. Do you know if this is possible with a custom filter? I hope I'm making sense :) Thanks in advance!
create a user segment which exclude users with session_start and date < (...) or use comparison in date range
Thanks@@DataDrivenU I have tried this but cannot figure out where to put the date <(..)
Tq bro for providing a solution for my problem. The way you explained the concept was good.
ive done as described in the video but unfortuantly my reports are still tarnished by all the fake spam data. is there any way to exlude data from blacklisted sites from your reports
Same @littleDoughie. Added them to the 'List unwanted traffic', but it made no difference. Did you find a solution?
@@handsdigital2120 you gotta filter out their location form your data set. It's a little annoying because there is no way to filter out the source directly just the country/ city.
Bit confused - I don't have the landing page dimension in Looker Studio - am I doing something wrong?
Do you have GSC data source connected?
@@DataDrivenU I do! Do I need to set up landing page as a custom ga4 dimension or something?
Very helpful report. Cant believe i haven't thou6of that in all my years of digital marketing 😑 Thanks for this video, data riven u always has the best stuff for analytics and reporting!
Thank you very very much - we're glad our efforts are making a difference!
Hi and thanks for sharing your work :) Your solution is based on the assumption that the revenue is evenly distributed between all the sessions and the landing pages, which is wrong. There can be users discovering the product/looking up reviews, which makes it possible to have zero-conversion keywords too, resulting in uneven transaction distribution. While the offered solution is good as a very simplified proxy, I would avoid using it for keyword prioritisation.
Hi - thx for watching carefully - tbh I was expecting this type of objection to the procedure :) Yes you can definitely avoid it, but if you have access to any large ecommerce ppc AND gsc dataset I encourage you to go ahead and compare the lists of kws that perform (from g ads and the one obtained using this technique) and pls share your insights here. Thx!
This is cool, but in my client's GA4, I'm seeing a Search Console section, but no "SEO Reports" section like you have. Was that taken away?
SEO Reports is a custom collection - you can learn how to make it in this video: czcams.com/video/MFmYhznXIG0/video.html
it helped me a lot. Thanks a lot... Love from Bihar, India...
Thank you for your video! If I am sending a custom event from inside my project's code base, I can see the custom event logged in ga4 but I just want to see the parameters that I send, I go and create the custom dimension for that custom event, do I still need to set up GTM in order to populate a custom dimension?
Custom dimensions/metrics are for parameters in particular. As long as you pick them up from the dropdown during the creation process, no additional work is needed
You Are A Legend! This video is niche but super helpful
"Legend" thank you :D
i filtered using Country but still bots are coming, I need Help
how can you be sure that all your bots are coming from the country you filtered out?
what are some flaw, that you see more often in sites, and then after checking these report, you recomond what changes?
bravo!
thank you very much <3
So what should I do next after I've filtered bots? How do I prevent them from clicking my ads and wasting my money?
bots that click ads happens outside of GA4... you can always check out software solutions for the problem
So what should I do next after I've filtered bots? How do I prevent them from clicking my ads and spending my money?
How can I have that metric - avg engagement time - in LookerStudio for a psecific page, like in GA4 UI?
Can you share the original video from Google?
It's in the video description
Hello! I'm already tracking file downloads, I'm looking to see if there is a way also GA4 provide download speed of the file?
not out of the box - but if you wanna play with GTM events and come up with something useful, let us know in this thread :)
How can we see organic, direct, and paid traffic & revenue? seprectly...?? please help me
Very helpful, thank you. Since all the information only references Google products, is it safe to assume that things like Meta pixels won't be impacted? Or will it still be impacted since it communicates to the browser which of course could be a Google browser?
imho browser does not come into play here, so yes, I'd agree with your assumption regarding meta
Hi, I have unwated traffic coming from urlumbrella about once a month. I added that URL into the unwanted referrals list but it still shows up in all of my reports and when I create a new explore report. Is there any other way that I can remove this traffic from my report. I also find it strange how GA4 says that it spots this traffic as an anomily but still lets it pass through. I read that the urlumbrella site is for websites to get extra traffic, but I have never signed up up that service, and I do not want that traffic coming to my website.
Hi Jeff, after clicking on the link in the description of the privacy-led marketing handbook, I found myself on a website that says "Campaign is currently not running".
Thanks for bringing it up - we fixed it! Sorry for the inconvenience and make sure you clear the browser cache if the issue reappears
how do I filter by a specific query param?
have you tried a regex filter on PagePath&Query?
The Download of the Privacy-Led Marketing Handbook isn't possible :(
sorry, fixed!
Thanks for sharing!
ER дуже важливий показник, який добре показує залученість аудиторії сторінки. Дуже добре орієнтуватись на цей показник коли ти обираєш партнера для розміщення рекламних постів в Фейсбук чи Інстаграм. На сайті digital-агентства "PerfoMax" є цікавий кейс по ручному підрахунку Engagement Rate на базі Фйесбук сторінкок публічних діячів - Сергія Притули та Євгенія Клопотенко. Також кейс підрахунку Engagement Rate серед Фейсбук сторінок Українських банків. Ознайомитись з цими підрахунками можна тут - perfomax.com.ua/cases/engagement-facebook-instagram
Hi! Do you have a video of how set up tag manager? How I create the trigger for track the traffic coming from email?
You don't need any additional GTM setup to track email traffic if you tag the link with utms properly: ga-dev-tools.google/ga4/campaign-url-builder/ simply add source, medium and campaign tags to your link and the traffic will appear in the proper "bucket" in GA4!
Thank you, very detailed explanation
Glad it was helpful!
Is there a tutorial to create the custom dimension eng_time_msec?
I see it. Thanks!
Where can I click to see a graph of the post over time? Has that gone away with this "improvement" from Google?
wdym by "graph of the post"?
HOw do I view the analytics of this new stream. I've added a subdomain to my streams but don't know where the analytics are
I would love to know this. Is there a resource you might know that could explain how to do this? My company has 2 websites but I have no idea how to see the individual website data, or should i give up and just make them separate accounts (even though some users might go from one to the other).???🙏
a good job
Just wondering, something. When I am looking at pages and screens for particular pages, these pages are research focused pages (analysis, data etc). The read times for these pages just looking at copy is 10 mins, but avg engagement time is under a minute. Doesn't that mean that most users have not been reading the content on the page?
I'd say that 1/10 users actually read the whole thing
My understanding is that the engagement time has nothing to do with whether they read the full content on page or not but I'd rather tells you if they went to another page within your website. So they could very well have read the entire content on the page but the engagement is 0 because they did not go to another page on your website.
@@korruptnovellst4751 partially true as user_engagement event fires by default on several onpage activities: scroll 90%, video interaction, file download etc
thanks this helps when i try to visualize it. Would it stay such when imported.
It would be cool if you could highlight multiple and create an audience.
For such case use segment creation process - that way you can easily aggregate users who comply with multiple conditions
Is there a more efficient way to filter out subdomains on a global level than by doing it for each report 1 by 1? Thanks for your video
You could place a separate GA4 data stream for each subdomain you want to analytze individually... In the Rollup property (like the one in the video) I don't think there's a way to filter out subdomains globally
The problem with GA4 a year later is the user thresholding. When you have pages that get low daily traffic on a site that gets large daily users, you get no data. Especially for use counts less than 37. That may seem insignificant but when you're storing your data in a warehouse and pulling it daily form analytics, several pages show up as having no users - and that's pretty bad.
Great point Ryan - switch to device-based reporting identity in the admin section to fix that problem!
Hi. I greatly appreciate your informative video on tracking website clicks. I've successfully set up click tracking on my website, but I'm struggling to apply it to my reports. My website has numerous blog posts, and within each post, I might include a link to product A. I'm curious to identify which blog post or link generates the most clicks leading to product A. Could you guide me through this process or suggest relevant keywords for further research? Thank you for your time and assistance